brightonseo

Enter the contentious realm of toxic links with industry experts, Mark A Preston and Kasra Dash. As the SEO community stands divided - one side firmly advocating for disavowing while the other believes Google disregards such links - Kasra offers a riveting recount of his hands-on experiment. He narrates the dramatic impact of a mere 15 toxic links on website performance, its subsequent recovery post-disavowal, and the undeniable correlation observed. While conceding that Google is smarter and often ignores blatant spammy links, Kasra emphasizes that not all toxic links are created equal. Some, especially from link building databases, can severely harm your site's SEO. With insights from conferences in Vegas, Estonia, and Brighton SEO, dive deep into this captivating exploration to understand the real potency of links and make an informed decision on the disavowal process.

In this episode Cord & Einar discuss whether or not AMP is ranking factor, priority hints, Google Search Essentials, the October 2022 spam Google spam update, title tags, WordPress 6.1, how Yoast pings search engines, and an article about topical authority by the late Bill Slawski.

Sources Cited:

• brightonSEO online: October 2022
• Search Engine Journal: AMP: Is It A Google Ranking Factor?
• web.dev: Optimizing resource loading with Priority Hints
• Search Engine Journal: Goodbye Google Webmaster Guidelines, Hello Google Search Essentials
• Search Engine Land: Google releases October 2022 spam update
• Search Engine Journal: Google Replaces Title Tags With Site Names For Homepage Results
• Search Engine Land: Google rolling out site names and updated favicon logos in search results
• Search Engine Journal: WordPress 6.1 Is Jam-Packed With Performance Upgrades
• Yoast: Disabling search engine pings
• Go Fish Digital: Google Using Website Representation Vectors to Classify with Expertise and Authority