Explore " business issues" with insightful episodes like "Is the ‘decoupling’ phenomenon just hot air or a human rights concern?", "#13. How Decentralized Marketing Can Help Large Businesses Break Into New Markets", "#4. Know Your Role: Bball, Childhood Trauma, and The Key to Creating Relevance with Marketing", "Do You Ever Wonder About Overcoming Difficult Business Obstacles? Todd Ringler From TAB Can Help!" and "Mindful Living - We speak with AJ Mendoza from Day By Day Jiu Jitsu" from podcasts like ""Voices - Conversations on Business and Human Rights from Around the World", "Humanity Sells", "Humanity Sells", "Do You Ever Wonder...The Hallmark Abstract Service Podcast" and "Kekoa Collective - Mindful Living"" and more!
Decentralized marketing may sound jargony, but it's real, it works, and it may be the answer for your business as you look to market new products or offerings in new categories.
The most successful way to influence a given market is to understand the needs and pains of the market and to speak directly to these emotions. Obvious, but accurate.
This becomes incredibly difficult, however, for large organizations that speak to hundreds of markets and across various verticals. Think about a large consulting firm—they’re known for accounting but want to break into healthcare. Can they leverage their existing brand recognition in a new space? If so, how?
This episode explores how decentralized marketing can help businesses reach new audiences by telling better stories with smaller, specialized creative teams.
This week Nate and Brandon go a few layers deeper on storytelling by sharing tragic (and heroic) tales about the basketball days of their youth, and highlight the guides that helped them overcome their pain and feel like heroes.
Better yet, this episode demonstrates how YOU can help your clients overcome their obstacles—and become their own heroes.
We dig into being a helpful guide that will serve your market better than being the hero, and how to use storytelling as a catalyst for positioning your brand internally and externally.
Are You A Solopreneur? CEO Of A Medium-Sized Business? Leader Of A Company Somewhere In-between?
Even in the best of times, small to medium-sized business owners and top executives can often need help.
And if the economic environment, interest rates, supply chain, hiring personnel, etc. issues persist or get worse, the need for assistance may grow even greater!
In many to most cases for businesses of this size, there is no Board of Directors or even executive board to provide counsel, opinion, feedback or to act as devil's advocate and provoke debate.
That's where The Alternative Board can come in, along with other similar organizations, helping business owners and leaders confidently see new opportunities and achieve their strategic goals.
In this fast moving and broad based episode of Do You Ever Wonder with our guest Todd Ringler, Partner with The Alternative Board of Suffolk County, many business issues that have needed to be resolved, or will potentially need to get resolved, are discussed.
Enjoy, and please let us know what you think and let us know if you might like to be a guest at some point.
Like to speak with Todd?
He can be reached at...
Email: ToddR@TABNY.com
Phone: (631) 652-6514
Website: https://www.tabny.com/
____________________________________________
The Do You Ever Wonder podcast is brought to you by New York title insurance provider Hallmark Abstract Service.
Podcast, real estate or title insurance questions. Contact us at...
Email: info@hallmarkabstractllc.com
Phone; (516) 741-4723
Website: https://www.hallmarkabstractllc.com/
Hallmark Abstract Service...You Buy, We Protect!
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We spoke at length regarding AJ's balancing his full time career in the insurance industry and his passion project - Day by Day Jiu Jitsu company...and eventually quitting his job and pursuing his dream of building DxD.
In this episode we Introduce ourselves, the two hosts Bret and Dewey and Kekoa partner and black Belt Jiu Jiteiro Jeff Huang.
We talk over each other about all things Kekoa and why we are doing the podcast, we also touch on the photo Bret took of Jeff underwater which has become a poster for all things Kekoa and was one of the first pictures Bret took for the brand.
Sit back and enjoy as we try and work out how this Podcast beast works.
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