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    clubmarketingdirector

    Explore "clubmarketingdirector" with insightful episodes like and "The Impact of the Coronavirus on the role of the Membership Director [Ep. 27]" from podcasts like " and "Crushing Club Marketing"" and more!

    Episodes (1)

    The Impact of the Coronavirus on the role of the Membership Director [Ep. 27]

    The Impact of the Coronavirus on the role of the Membership Director [Ep. 27]

    At the start of the Coronavirus pandemic in 2020, private clubs, like most businesses were cast into a future of uncertainty. One role that proved to be critical at Bethesda Country Club is that of the membership director. Kris Butterfield, Director of Membership Marketing and Communications expanded her responsibilities in ways she never would have expected and it paid off for her club and for her professionally. 

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