Daniel Neuhaus, from Six8 Coffee Roasters and Trader & Co., on dealing with growth pains in a business started in a domestic kitchen from a passion for coffee and making a difference.
@danielneuhaus from @six8coffee and @traderandco in Yass shares his experiences of starting up an #ethicalcoffee #smallbusiness and his thoughts on where to next for the #coffeeindustry.
In our discussion we cover;
- Starting a business with a clear #purpose from the confines of a small apartment and growing it to where it is today
- #coffeeindustryexploitation
- How travels and experiences of #underdevelopedcommunities across #Vanuatu, #Thailand, and #Brazil (to name a few) drove the #motivation for creating more #ethicallysourced and traded coffee in Australia
- How these experiences “have shaped #howwedobusiness” and see the businesses still giving back to organisations Daniel worked with on previous Christian missions
- Why Daniels “businesses are a force for good” and how they shape every decision and interaction
- #businessforgood
- How this creates a #culture between owners, staff and #consumers
- Challenges all #smallbusinessowners face when taking the big leap to start
- The importance of #educatingconsumers about the purpose and reasoning behind a business as its own marketing tool; to create a cycle of #wordofmouth
- Having a #mentor through any stage of your small business journey
- Understanding how two businesses, although interwind grow at different rates, require different needs and employees
- The process of separating the 2 businesses to gain better individual insights
- Asking the question “what kind of business do I want to grow?”
- Discussions of business models looking at revenue verses profit when giving percentages back to communities
- Small businesses supporting causes they are championing for
- #Socialenterprise verse self-described business with purpose
- Businesses with dual purpose; building a business that is scalable but also doing good along the way.
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Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.
michael.kerr@kerrcapital.com.au
www.smallbusinessbanter.com.au