022: Ethan McCarty: Commtech and the Rise of Employee Activation
In this episode, Dan connects with Ethan McCarty, CEO at Integral, a lecturer at Columbia University, and all-around communications thought leader, to discuss the advent of Commtech (communications technology), the centrality of employee engagement and internal communications, entrepreneurship, math, and more. Inspired by the rapid changes facing communicators and marketers and the accelerated disruption of the past half-year, their conversation builds from internal comms to commtech to the mindset and skills required to succeed in communications today. It's a deep dive for anyone who wants a glimpse of the future of work from the perspective of a communications leader, entrepreneur, and extremely funny guy (Ethan, that is, not Dan).