dosomething.org

Max Steinman is the VP of Marketing & Communications for DoSomething.org, the largest organization devoted to young people and positive social change. It was founded in 1993 by Michael Sanchez and Andrew Shue, with the goal to make volunteering as cool as sports for GenXers and emerging Millennials.

Max began his career in advertising, spending over a decade in the ad world, before working at the Purpose agency, the World Health Organization, and Exposure Labs – where he worked on documentaries including 'The Social Dilemma.' He has now spent about six months working at DoSomething.org.

In this episode, Max and Jim discuss DoSomething’s partnership with AllState to encourage young people to volunteer in the New Year and beyond. Max also shares what sparked his interest in social service and how to reintroduce a 30 year old brand to a new generation. 

Check out the first edition of The CMO Podcast Magazine. In it, host Jim Stengel talks to marketers and executives about how to become an inclusive leader and the ways they're promoting DE&I (Diversity, Equity & Inclusion).This includes discussions about initiatives they're implementing in their company, how they're succeeding, and why DE&I is vital to their bottom line. 

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#052 – With this episode, we begin a series of episodes that will give you non-academic ideas you can put into practice, so that your college application can stand out to the colleges and universities to which you will apply. This is especially important if you are planning to apply to the more selective colleges and universities. Today we talk about ways display leadership skills in projects that can be very helpful to those around you, while at the same time catching the attention of college admission officers and college admission boards. As Jankel and I present easy ways to use what is around you to generate project ideas, we  re-introduce a very useful website that will help you launch your project, or participate in existing projects, all while being entered for a chance to receive scholarships. The types of projects we introduce in this episode are very important because they are an integral part of the college application process, as they help present you are a thinker, a doer, a leader, and an agent for positive change. Those are the qualities that colleges and universities want to see in the students that seek to gain admission and become part of their student body. During our conversation, I talk about the time the great majority of students in my high school began a riot, a school-wide fight on campus along racial lines. As I reminisce on the unfortunate events that took place that day, I highlight an opportunity that I could have used to launch a great project, based on all that transpired. It would have been very helpful to all, it would have made a difference in the lives of the students and faculty on our high school, it could have been used by other students in the country, and it could have generated plenty of media attention. If only I had a time machine. You can find our show notes at https://collegemetropolis.com/52. Please help our show be found more easily by giving us a 5-star rating and leaving us a great review. That meaningful gesture will go a long way in helping other high school students and parents find us and have access to the information we provide. We will greatly appreciate it. Thank you!