Amazon Accelerate Spreads Some "Seller Obsession" to Its Most Profitable Customers, That's Right, Amazon Sellers
Amazon Accelerate 2023 recently concluded, and it was nothing short of spectacular. The annual conference brought together Amazon sellers, experts, and enthusiasts to discuss the latest updates, innovations, and opportunities in Amazon's eCommerce world.
The Avenue7Media team had a front-row seat at the event, and today, we're breaking down all the exciting news and insights from the conference.
I'm excited to introduce you to Liz LaVallee, our Director of Client Operations, Leoho'onani Texeira, our Director of Client Relations, and Malia Kim, our Director of Presence.
We also had the brilliant Shannon Roddy on stage for a branding panel, but we're letting him off the hook for this particular episode.
Amazon's commitment to improving its relationship with sellers was evident throughout the conference.
Our team members who attended were all impressed by the accessibility to Amazon employees who could provide answers and assistance, making it an invaluable experience for sellers.
The "Customer Obsession" theme extended to sellers, emphasizing their importance to Amazon's ecosystem.
Beyond the refreshing change of attitude by Amazon towards sellers, there were also some game-changing announcements.
Amazon's Supply Chain caught everyone's attention, promising more cost-effective and efficient shipping solutions. Amazon Shipping Services rollout promises lower costs and improved delivery experiences.
Stay tuned as we dive deep into our experiences and insights from this year's Amazon Accelerate event!
Key Takeaways
- Intro (00:00)
- Avenue7Media team impression of 2023 Amazon Accelerate (02:00)
- The biggest announcement from Accelerate (07:03)
- Amazon's new shipping services (13:47)
- Ship in Own Container (SIOC) pilot program (15:26)
- Generative AI tools for Amazon (20:09)
- New customer insights tools and dashboards (26:49)
- Amazon Emerald program to integrate 3rd party apps (40:41)
- Seller support improvements (43:23)
- Amazon's efforts to rebuild trust with sellers (45:12)
Additional Resources:
- Malia Kim’s LinkedIn: https://www.linkedin.com/in/maliakim/
- Liz LaVallee’s LinkedIn: https://www.linkedin.com/in/liz-lavallee/
- Leoho'onani Texeira’s LinkedIn: https://www.linkedin.com/in/leotex/
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- Schedule a FREE consultation with the Ave7 team
- Grab the FREE Amazon Seller Central Checklist
- Get the book “The Amazon Jungle” book by Jason Boyce
- Learn more about Avenue7Media
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Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).
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