early adopter

Why music and Lee Marshall?  Lee just loved playing music for others which led him to a 40 year career as a DJ across Canada.

 A longtime investor and founder in the crypto space, Joey Krug understands the upsides (and downsides) of being early and making big bets. Now at the Founders Fund, he’s focused on defining the next decade of the firm’s crypto strategy. In the first episode of season 2, Joey sits down with Denelle to talk about what motivated his early ventures, finding and backing the best founders, and his list of biggest mistakes and lessons learned (literally - he keeps a list). Plus: what horses and poker have to do with financial markets and crypto investing.

Follow Denelle on Twitter: @DenelleDixon

Follow Stellar Development Foundation on Twitter: @StellarOrg

Follow Stellar Development Foundation on LinkedIn

Listen on Spotify

Listen on Apple Podcasts

Corey Hackett started working in retail at 14. He started guerrilla marketing for Top of the World at 19.

He went back to school for marketing and advertising at 21 to try and figure out exactly what he was doing.

After school, he worked at traditional marketing agencies for 10 years while helping Top of the World advance their brand on the side.

He took over ownership of Top of the World in 2011.

In This Conversation We Discuss: 

• [00:00] Intro
• [00:59] What products does TotW offer
• [01:43] Having been around for quite some time
• [03:02] Corey’s retail background and education
• [04:12] How Corey transitioned into owning TotW 
• [05:33] Envisioning owning the place someday
• [06:54] Buying TotW vs starting over
• [08:09] Advantages of buying an established brand
• [09:45] Opportunities to improve in TotW
• [12:51] The big projects in Corey’s first year owning TotW
• [14:30] Sponsor: Electric Eye electriceye.io/connect
• [15:27] Sponsor: JSON-LD For SEO jsonld.app
• [16:44] Sponsor: Retention.com retention.com/honest
• [17:36] Being at talks with the early days of Shopify
• [18:18] Corey has met Tobi before adopting Shopify for TotW
• [19:55] What happened after launching TotW’s Shopify site
• [21:35] Becoming an unofficial QA for Shopify
• [22:00] Finally transitioning to Shopify
• [23:13] Experiencing the weird era of online ads
• [24:00] Being an early adopter of Instagram
• [25:17] Witnessing and realizing the habit of “pre-shopping”
• [28:02] Before starting and going all-in, have an end goal
• [28:48] Where to find Top of the World

Resources:

• Subscribe to Honest Ecommerce on Youtube
• Ottawa's oldest and largest independent skate and snow shop topoftheworld.com
• Follow Top of The World Skate and Snow on Instagram @totw
• Schedule an intro call with one of our experts electriceye.io/connect
• Get your free structured data audit for your store jsonld.app
• Book your demo today and get 20% off the annual commitment fee retention.com/honest

If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Ready to learn more about EdTech? For the next few weeks, Ali and JoDee will be talking more about EdTech. Today, they dive into what it is exactly, how JoDee got her start in EdTech, why she chose to work as a contractor in the field, and the actions you can take to get a job in EdTech!

Connect with Ali and JoDee:
Instagram: https://www.instagram.com/teachershift
Facebook: https://www.facebook.com/teachershift
Teacher Shift LinkedIn: https://www.linkedin.com/company/teacher-shift
Ali’s LinkedIn: https://www.linkedin.com/in/alisimon/
JoDee’s LinkedIn: https://www.linkedin.com/in/jodeescissors/

Website
https://www.teachershiftpodcast.com/

Episode Transcriptions
https://www.teachershiftpodcast.com/blog

The first presidential phone call took place in Rhode Island, when Alexander Graham Bell called 19th President Rutherford B. Hayes as he attended a clambake at Rocky Point Park. 

To Visit: Rocky Point Ave. | Nothing to see but a sign, but you can stand where the first Presidential phone call took place, if that’s a thing you want to do. 

Episode Source Material: 

• Rutherford B. Hayes has first phone installed in White House
• A clambake, slurs and phone sex: The long, strange history of presidential calls
• American RadioWorks - The President Calling
• Alexander Graham Bell and Rhode Island
• March 10, 1876: 'Mr. Watson, Come Here ... '
• First speech transmitted by telephone - HISTORY
• TBT: When the First Telephone Call Was Made
• Encyclopedia Brunoniana | Blake, Eli Whitney
• Image 2 of Speech by Alexander Graham Bell, November 2, 1911
• History of the telephone
• Elisha Gray and Alexander Bell telephone controversy
• Elisha Gray and the Telephone Controversy with Alexander Graham Bell
• The Bell Versus Gray Telephone Dispute: Resolving a 144-Year-Old Controversy [Scanning Our Past]
• Obama’s whopper about Rutherford B. Hayes and the telephone
• Before 1929, Nobody Thought the President Needed a Telephone in his Office
• Hotline established between Washington and Moscow - HISTORY
• From the Telegram to Twitter, How Presidents Make Contact With Foreign Leaders
• Electrical telegraph
• History of the telephone
• Who answers the White House phone, anyway?
• Great Invention, But Who Would Ever Want to Use One? – Quote Investigator

Megan and Michelle mull over convenience culture, trash on the counter, silicone bags, TV dinners, instant gratification, eating plastic, same-day delivery, and pleasure versus true happiness.

Resources:
- The True Cost of Convenience Culture
- The Benefits of Delaying Gratification
- Convenience culture needs to die
- How big business exploits small business
- Why Convenience Is Essential
- Restaurants are barely surviving. Delivery apps will kill them.
- 'Fees are murder': delivery apps profit as restaurants forced to close doors

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