Hosts: Michele Cook & Janis Francis
Guest: Ella Williams, Posh Teatime Co
Section 1: Introduction
- Introducing Ella Williams: Guest is an entrepreneur and founder of "Posh Teatime Co."
- Background: Talked about her personal and business journey.
Section 2: Business Acumen
- Launching Posh Tea Time Co.: Ella shares her experiences and challenges in setting up her brand.
- Inspiration: The significance of tea in her culture and family.
- Business Expansion: Future plans about product development and expanding to a physical store.
Section 3: Goal Setting & Advice
- Goal Setting Process: Ella starts in January and plans quarterly, then breaks down tasks into achievable goals with target dates.
- Advice to Entrepreneurs:
- Understand and prioritize branding.
- Begin social media promotion before launching the business.
- Recognize and engage with the target market.
- Guiding Mantras: "Don't be poor," "Don't stop," and "It's too late to turn back now."
- Networking: Mentioned the significance of attending different networking events, highlighting Columbus, Pickerington, and Westerville Chambers.
- Relaxation: Discussed the importance of self-care, vacations, and pampering.
- Drink of Choice: Ella prefers mocktails, especially those with pineapple or mint.
Section 4: Closing & Contact Information
- Finding Ella: Shared contact details:
- Website: Posh Teatime Co.
- Social Media: Instagram and Facebook under "Posh Teatime Co."
- Email: info@poshteatime.com
- Appreciation: Both hosts and guest expressed gratitude for the engaging discussion.
- Closing Remarks: A call for potential guests to feature in upcoming episodes.
- Goodbye: A cheerful sign-off wishing listeners a great day.
Overall, the podcast episode provided insights into Ella's business journey, her strategies, and the importance of branding, networking, and self-care in entrepreneurship.
Ella Williams Top 4 Takeaways
Top Takeaways from the Podcast with Ella of 'Posh Tea Time Co.' on Cosmos and Commerce:
- Goal-Setting Process:
- Plan yearly goals broken down by quarter.
- Visualize using tools like whiteboards.
- Translate big goals into bite-sized tasks with target dates.
- Branding Advice for Entrepreneurs:
- Understand and establish your brand before launching the business.
- Start social media early to gauge interest and secure brand names.
- Know your target market and communicate directly with them.
- Motivation and Mindset:
- Stay committed and remember why you started.
- Mantras like "Don't be poor," "Don't stop," and "It's too late to turn back now" can be powerful motivators.
- Mental fortitude is essential; consider practices like prayer or meditation.
- Seek out a supportive community of entrepreneurs for emotional and practical support.
- Networking and Community:
- Engage in various events, even outside your immediate industry, to find unexpected connections.
- Chambers like Columbus, Pickerington, and Westerville are beneficial for networking.
- The value of diversity in networking events; sometimes the best contacts come from unexpected places.
Links
https://cosmosandcommerce.com
https://www.facebook.com/cosmosandcommercepodcast
