email sequences

Dan Sanchez (a.k.a., Danchez) shares his 3 pillars for building and growing your audience. Download the free powerups cheatsheet: https://marketingpowerups.com/040

🏆 Sponsored powerup

I want to thank the sponsor of this episode, 42/Agency.

When you're in scale-up mode, and you have KPIs to hit, the pressure is on to deliver demos and signups.

And it's a lot to handle: demand gen, email sequences, revenue ops, and more! That’s where 42/Agency, founded by my friend Kamil Rextin, can help you.

They’re a strategic partner that’s helped B2B SaaS companies like ProfitWell, Teamwork, Sprout Social and Hubdoc build a predictable revenue engine.

If you’re looking for performance experts and creatives to solve your marketing problems at a fraction of the cost of in-house, look no further.

Go to https://www.42agency.com/ to talk to a strategist to learn how you can build a high-efficiency revenue engine now.

🎉 About Dan Sanchez

Dan Sanchez, also known as "Danchez," is a leading LinkedIn influencer and inbound marketing expert. With over a decade of experience in digital marketing and social media, Dan focuses on helping brands grow and engage their audiences through compelling content and strategic influencer marketing. In just a few short years, Dan has rapidly grown his own following on LinkedIn to over 25,000 engaged subscribers. He provides regular tips and trainings on optimizing profiles, developing shareable content, building communities, and leveraging LinkedIn to accelerate lead generation. 

🕰️ Timestamps and transcript

• 00:00:00 Danchez's audience growth pillars.
• 00:01:51 Story of pain, growth through ads, big team.
• 00:05:21 Building relationships through owned media is important.
• 00:08:47 Discover gift, offer value, receive feedback.
• 00:11:43 Book and talking, learn through posting.
• 00:12:54 Start podcast, share lessons, become industry expert.
• 00:16:42 People become aware of growth plateau.
• 00:19:31 42 Agency — build a predictable growth engine.
• 00:20:16 Riverside FM — my preferred video podcast recording platform.
• 00:22:47 Borrow tactics: paid, owned, and earned media.
• 00:25:48 Help audience succeed, engage, teach, promote, elevate.
• 00:32:09 Employee's connections lead to increased engagement.
• 00:35:31 Small curated groups engage to rank posts.
• 00:38:27 AI-generated, expert-curated content key for future search.
• 00:42:15 "Recently discovered niching down for success."
• 00:45:20 Stick with it for 3 years, then reassess.
• 00:46:34 "First podcast needs niche, free, interviews"

✨ Useful links

• Dan Sanchez's LinkedIn profile: https://www.linkedin.com/in/digitalmarketingdan
• Dan's website: https://danchez.com/
• Dan Sanchez's Audience Growth School: https://audiencegrowthschool.com/
• Sales Feed by Vidyard: https://salesfeed.vidyard.com/

Matt Ragland, Managing Director at Good People Digital, shares his 7-figure newsletter monetization strategy for content creators and marketers. Download the free powerups cheatsheet: https://marketingpowerups.com/039

🏆 Sponsored powerup

I want to thank the sponsor of this episode, 42/Agency.

When you're in scale-up mode, and you have KPIs to hit, the pressure is on to deliver demos and signups.

And it's a lot to handle: demand gen, email sequences, revenue ops, and more! That’s where 42/Agency, founded by my friend Kamil Rextin, can help you.

They’re a strategic partner that’s helped B2B SaaS companies like ProfitWell, Teamwork, Sprout Social and Hubdoc build a predictable revenue engine.

If you’re looking for performance experts and creatives to solve your marketing problems at a fraction of the cost of in-house, look no further.

Go to https://www.42agency.com/ to talk to a strategist to learn how you can build a high-efficiency revenue engine now.

🎉 About Matt Ragland

Matt Ragland is an email marketing and online course expert dedicated to helping creators build sustainable businesses around their email lists. As Managing Director at Good People Digital, Matt develops high-impact email, content, and education strategies for authors, coaches, and digital entrepreneurs. With over a decade of experience in the creator economy, Matt has worked with leading platforms like ConvertKit and Podia. He previously led growth at multiple startups and ran his own courses, generating over $100K in revenue.

🕰️ Timestamps and transcript

• 00:00:00 Email marketing: a valuable channel for success.
• 00:06:24 Understanding financial commitments is the biggest thing.
• 00:14:29 Started consulting and implementing email/courses for revenue.
• 00:16:16 Matt Ragland's career journey.
• 00:20:07 42 Agency — Build a Predictable Revenue Engine.
• 00:20:53 Riverside FM - A Podcast Recording Tool
• 00:22:13 Learning from experiences and making changes.
• 00:29:52 Building trust through sharing ideas and expertise.
• 00:36:20 Think intentionally, but don't overthink. Show up and do the work.
• 00:39:49 7-step plan for scalable, passive income.
• 00:43:08 A progression from coaching to self-guided courses.
• 00:49:27 Promote courses for clients, make money quickly.
• 00:58:52 Substack offers extra content for a monthly fee.
• 00:59:34 Simple value proposition: courses, membership, monetization.

✨ Useful links

• Matt Ragland on Twitter: https://twitter.com/mattragland 
• Matt Ragland on LinkedIn: https://www.linkedin.com/in/mattragland/
• Matt Ragland on YouTube: https://www.youtube.com/c/MattRagland
• Matt Ragland's website: https://mattragland.com/
• Good People Digital: https://goodpeopledigital.com
• ConvertKit: https://convertkit.com
• Podia: https://www.podia.com

In today’s episode, Amy tells you how you can automate various tasks in your business. 

Get a productivity boost and automate tasks such as:

• Your calendar
• Your social content
• Your email sequences

Listen to the episode now to learn more about how you can automate your tasks and start saving time!
 
Read an outline of this episode through: fastforwardamy.com/188

PS Are you already automating a lot of things within your business and are you now ready to hire a team? But does that sound kind of daunting because you have no clue how to lead a team or how to delegate? Register for Amy’s free (Dutch) training and start delegating with confidence based on her 5 golden tips 👉 fastforwardamy.com/teamwebinar

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

According to an MIT study, a toxic work culture is the number one reason why people say they’ve left their jobs.

Whether it’s a micro-managing boss or an uncooperative team, a toxic work environment can make it dreadful to go to work on Mondays and prevent you from doing your best work.

Marketers have it worst.

Everyone has an opinion on what the marketing team should be doing, which means people could become over-critical and (sometimes) abusive to marketers.

So how do you avoid working in a toxic environment?

One way is to nip it early by asking smart interview questions. Remember—you’re interviewing the company as much as they’re interviewing you.

Enter Sara Pion, Head of Web Experience at Dandy. She has worked as a marketing leader at some of the fastest-growing tech startups, including Dandy, Voiceflow, Alyce, and Drift. Sara has seen way too many marketers get burned by a toxic environment.

Here’s why:

Today, Sara shares 5 interview questions every marketer should ask to avoid working in a toxic environment.

In this Marketing Powerups episode, you’ll learn:

1. Red flags to watch out for during the interview process.
2. Questions to ask interviewers about work culture.
3. How to get out of a toxic work environment.
4. One power-up that’s helped accelerate Sara’s career.

The Sponsor
I want to thank the sponsor of this episode, 42/Agency.

When you're in scale-up mode, and you have KPIs to hit, the pressure is on to deliver demos and signups.

And it's a lot to handle: demand gen, email sequences, revenue ops, and more! That’s where 42/Agency, founded by my friend Kamil Rextin, can help you.

They’re a strategic partner that’s helped B2B SaaS companies like ProfitWell, Teamwork, Sprout Social and Hubdoc build a predictable revenue engine.I

f you’re looking for performance experts and creatives to solve your marketing problems at a fraction of the cost of in-house, look no further.

Go to https://www.42agency.com/ to talk to a strategist to learn how you can build a high-efficiency revenue engine now.

🎉 About Sara Pion

Before joining Dandy as Head of Web Experience, Sara Pion led marketing teams at brands like VoiceFlow, Drift, Alice and more. She was even part of an experimental marketing team at Drift. She’s spent her career fine-tuning the way companies serve their customer base through innovative strategies and a customer-forward mindset. When she’s not leading the industry in community growth and support, she’s either admiring the oxford comma, boxing or co-hosting her professional growth and development podcast “Self Control & Cheese.”

🕰️ Timestamps and transcript

• [00:00] Introduction
• [01:54] Spotting red flags during marketing interviews
• [08:21] Marketing red flags: Tips to avoid toxic companies
• [12:05] The importance of trust in marketing and leadership
• [13:19] What to ask during a marketing interview
• [15:53] Setting expectations for marketers in the workplace
• [17:17] Implementing employee feedback at a business level
• [19:14] 42 agency - my number one recommended demand Gen agency
• [20:02] Questions to ask before joining a company during layoffs
• [26:31] How to survive in a toxic marketing environment
• [32:38] Tips on career growth: How to structure one on ones
• [36:22] Tips for career growth in marketing

✨ Useful links

• 🎙️ Self Control & Cheese Podcast
• 🐦 Sara Pion on Twitter
• 🔗 Sara on LinkedIn

Do you struggle to write email newsletters that nurture your email list? You're not alone, my friend. 😆

That's why today, we're chatting with email marketing expert Allea of Duett about how you can write automated Welcome Sequences AND Nurture Sequences for your email list that keep your audience engaged and wanting more!

Hit play now to learn:

⭐ the secret to writing engaging content that your ideal customers want to read

⭐ the BEST things to include in your email welcome sequence to make people want to stay (and not hit that unsubscribe button)

⭐ how to create an automated NURTURE sequence with evergreen content (so you don't have to worry about writing newsletters every week 🙌)

⭐ Allea's tricks for overcoming the email mindset hurdles that might be stopping you from hitting that send button

Connect with Allea at duett.co or on Instagram at @alleagrummert!

Connect with your host Kinsey:

• Feel Good Social Website: feelgoodsocial.com
• Feel Good Social Instagram: @feelgoodsocial

Check out our sister podcast, Authentic AI for Entrepreneurs!

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to simplify your content by focusing on the posts that matter? Check out our 12 Essential Posts Strategy Mini-Course here: feelgoodsocial.com/minicourse

Is your sales funnel is ready for engagement season? Now, what does that mean? As you know, engagement season starts on Thanksgiving and runs until St. Patrick's Day.

And one of the really incredible things about engagement season is that it is the same for basically the entire United States and that's because of all of our holidays that fall During that time. Some refer to this as, "booking season" but we refrain from using that sales term when advertising our service to clients.

In this episode I want you to make sure that your sales funnel is ready!! Listen in for what that looks like!!!

PS. Grab my Fully Customizable FAQ Template Here! 

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Join The Wedding Pro CEO Podcast Community on Facebook!  A free group to take the conversation past the podcast and share best practices, get quick tips you can implement today and be part of a like minded group of CEOs who are building the profitable business they've always dreamed of!

For full show notes and guest links click HERE!

Please share your biggest takeaway and REVIEW THE PODCAST HERE!
 
Follow me online!!

Brandeegaar.com
Instagram
Facebook 

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#FemaleEntrepreneur #weddingproceo #weddingprocoach

Join us at the Wedding Pro CEO Summit 2024  and become the unstoppable force in the wedding industry that you've always aspired to be.

We're chatting about THE ULTIMATE SALES CRM FOR WEDDING PROS....Zendesk Sell!

In this episode, we'll cover how to use Zendsek Sell for your wedding business. Topics include:

• Keeping Track of Leads through The Knot & Weddingwire AND Following Up
• Defining Your Sales Process
• Building Sales Collateral
• Converting Leads through Email Sequences
• ...and more!

As we step into engagement season, you know to update your Weddingwire and The Knot storefronts, update your website, but what your sales process? The whole essence of Zendesk Sell is to provide an extremely rich view about what the client relationship is about. You will have a full timeline for each person that inquires about your business, including a complete history of emails, text messages, recorded telephone calls!

Try Zendesk Sell for Free

The Podcast Website
The Wedding Band Website

What you’ll learn 

• 5 Biggest mistakes people
• Don't Ignore Your List
• Welcome Email Sequence Mapping

Connect with Ashley Deluca

• Website: https://ashleykdeluca.com/
• Instagram: @ashleykdeluca
• Book: https://ashleykdeluca.com/book

_

Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖

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Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. 

With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. 

Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!

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If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

Last week, I shared a lot of good stuff about email marketing and sequencing. Mastering how to write emails and make sequences that convert is one of the final steps of my performance marketing framework. And since last week’s episode was heavy on the technical, today, I’m going to dive right into the practical side of things and try to bring the whole story together.

So if you’re still struggling to see the bigger picture, this episode should clear everything up on the macro level. I dedicated my previous lessons to exploring the earlier steps of my framework, and here, I’m going to give you an example that will show you how to apply everything that you’ve learned so far. 

Once again, if you feel like you need to go back to the previous episodes and familiarize yourself with the concepts. Once you get the terminology down and have all the framework components in your head, you’re going to start recognizing them in the world around you. And when you’re able to do that, you’re progress will speed up exponentially.

Key Takeaways:

• How to segment your audience through surveys (+ example) (0:58)
• A performance marketing case study (3:02)
• Get to know your audience and understand your core offer (9:34)
• How to craft your message (10:48)
• Why is creating win-win situations so important? (11:58)
• Summarizing the performance marketing framework (14:18)

Additional Resources:

• Eric Beer's One Affiliate Offer Challenge: View Now
• My Brand-New SurveyDetective Platform (Coming April 2020): Get Access Here

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Connect with Eric!

• Eric’s website: https://ericbeer.com
• Follow Eric on Instagram: http://bit.ly/ericbeerinsta
• Subscribe to Eric’s YouTube Channel: http://bit.ly/33tInim

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