77: Personal Branding- ASMM Small Business Connections
In this episode of Small Business Connections with Ann Brennan, we talk about the importance of knowing your personal brand as a small business owner with Christine Gritmon of Christine Gritmon Inc.
We discuss:
-What your personal brand means to you, your clients and potential clients
-How to use social media as a means of networking
-How to become MORE human in this time of physical distancing
-How to use this unique time not just as a stop-gap, but as a time of much-needed permanent change in how we do interact online
-What people need from us now- our prospects, existing customers and our networks
Christine hosts workshops, training sessions, and her show-"Let's Talk About Brand" on Facebook and #ChatAboutBrand on Twitter. She is a personal brand coach, helping people rock their personal brand.
Christine's Favorite Books of Business
Content Mavericks: How to Grow Your Business with Insanely Shareable Content by Andrew and Pete
Twist: How Fresh Perspectives Build Breakthrough Brands by Julie Cottineau
Ultimate Guide to Social Media Marketing by Eric Butow, Jenn Herman and Stephanie Liu
Thanks for listening and be sure to subscribe.