escaping the accountant's trap

Join Adam Lean and special guest Eric "The Viking" Solbakken on this exciting episode of Escaping the Accountant's Trap Podcast. In this eye-opening discussion, Eric shares his expertise as a CPA speaker, business advisor, and creator of the Accountant Success Formula. Together, they reveal how accountants can break free from an oppressive business model and regain control of their careers.

Are you tired of working with low-value, high-demanding clients while being stuck in a cycle of low fees due to intense competition? If so, this episode is a must-listen! Eric and Adam dive deep into the topic of escaping the accountant's trap and uncover the key strategies to maximize profits, attract top-notch clients, and achieve the freedom you deserve.

Discover the three lies that accountants have been conditioned to believe and how they hinder professional growth. Eric exposes the brainwashing effect of these beliefs and shares the truth behind them. From the worth of your work being tied to hours to the misconception that clients are naturally price-sensitive, these falsehoods keep accountants trapped in an oppressive model.

But fear not! Eric serves as your guide, ready to lead you out of this predicament. Learn how shifting from the billable hour model to a subscription-based value pricing approach can revolutionize your practice. Say goodbye to stressful timesheets, collections issues, and end-of-year conversations with clients. Embrace a new business model that fosters efficiency, effectiveness, and, ultimately, increased profitability.

Discover the transformative power of taking control of your business model and regaining control of your life. It's time to escape the accountant's trap and step into a world where you can earn more, work less, and truly thrive as a valued professional.

In this episode of the "Escaping the Accountants Trap" podcast, join host Adam Lean and guest Lauren Fogelman, author of "Get Paid While You're Worth," as they delve into the topic of raising rates without losing clients. Accountants, CPAs, and bookkeepers often find themselves trapped in a cycle of low-paying, high-demand clients, unable to increase fees due to fierce competition. Lauren shares her expertise and presents the "Raise Your Rates Formula," a five-step process to escape the trap and attract quality clients. Learn how to communicate your value effectively, package your services strategically, implement value pricing, and master the art of consultation. Discover the importance of understanding your clients' perspectives and needs, and how aligning your pricing and services accordingly can significantly boost your income without sacrificing clientele. Don't miss this valuable discussion on breaking free from the accountant's trap and stepping into a more profitable future.