family entertainment center

In this episode, we discuss the value of selling digital & physical gift cards and how they can help you grow your FEC revenue.

This episode includes an expert from our webinar on Creating a Better Experience for Your Target Demographic. Learn more about how to identify your target customer & how to create an unforgettable experience for them at your family entertainment center or event venue.

On this episode, Laura, our Marketing Manager, will discuss how you can create effective email campaigns for your family entertainment center. 

This episode includes an expert from our webinar on Collecting Customer Data. Learn more about how you create a better customer experience by collecting valuable data at your family entertainment center.

On this episode of Meet the PCS Team, we interview Laura, our Marketing Manager. Learn more about how she started working for PCS and her expertise! 

This episode includes an expert from our webinar, The Impact of Atmosphere on Guest Experience. Learn more about how you create a better customer experience at your family entertainment center.

This episode includes an expert from our webinar, Event Preparation: 3 Ways to Increase Business During the Holidays. Learn more about how you can prepare and host fabulous events at your family entertainment center. 

The Bowling Proprietors Guide to Price Strategy

For a lot of business, pricing products involves either charging what everyone else is charging or taking a wild guess. But if you want to grow your bowling center’s profit, you need to take a systemized approach to pricing

In episode #8, host Mark Bares shares the good, the bad, and the ugly of pricing and what you should be doing in your bowling center to make the most on everything you sell

IN THIS EPISODE YOU’LL LEARN:

• [01:05] Stop giving everything away for free
• [02:10] How to “buy” a customer’s information
• [03:38] Discounting 101 – why and how you should discount
• [05:19] The strategy of stacking value
• [06:28] How much are your customers willing to pay?
• [08:09] Working your numbers backward
• [09:20] The 2 most important numbers to pay attention to when setting prices

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

• GrowBowling365.com
• Summer BowlPass

Thanks so much for joining me this week. Want to subscribe to the Grow Bowling 365 podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave a review!

Creating amazing guest experiences is what keeps your customers coming back week after week. But sometimes we forget to apply this important principle to our league bowlers.

In episode #6, host Mark Bares shares a fun side game he calls Bowling Bingo that he uses in his bowling center to help his league bowlers have even more fun while bowling. Click here to download Mark’s bowling bingo program for free.

IN THIS EPISODE YOU’LL LEARN:

• [01:04] What keeps league bowlers coming back week after week, year after year
• [02:30] What is Bowling Bingo
• [04:20] How do bowlers score a bingo and how much do they win
• [05:50] Why some bowlers cheat and how to stop them
• [07:45] It’s not just bowlers who can cash in on bowling bingo – discover how you can make money too
• [09:00] Give your bowlers a big-money end of year tournament
• [10:40] How to get Bowling Bingo started in your center right now

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

• GrowBowling365.com
• Click here to download Mark’s bowling bingo scorecard.

Thanks so much for joining me this week. Want to subscribe to the Grow Bowling 365 podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave a review!

Ever want to buy something new for your bowling center but you just don’t want to pay for it? There is a way to (legally) get stuff for free. All you need to do is get someone else to pay for it!

In episode #4, host Mark Bares shares how 10 of his overhead monitors needed to be replaced and he funded the entire project be sending a two-page letter to local businesses. If you don’t offer advertising opportunities in your center, Mark walks you through the entire process from finding businesses to advertise to, to creating digital displays in your center. And if you do offer advertising, Mark shares the same sales letter that landed 14 new advertisers in his center with one single mailing.

IN THIS EPISODE YOU’LL LEARN:

• [02:00] The best place to buy TVs, monitors, and other electronics for your center
• [02:47] How to get other people to pay for your upgrades
• [03:45] The steps you need to take to sell advertising in your center
• [05:43] The most important word in marketing
• [07:55] Why the fortune is in the follow-up
• [09:05] The easy way to create stunning advertising in your center
• [10:50] The secret software I use to create digital message boards for FREE
• [14:03] How to create passive income in your bowling center

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

• GrowBowling365.com
• Mark’s Summer BowlPass program
• https://www.posterbooking.com
• Download Mark's advertising sales letter

Thanks so much for joining me this week. Want to subscribe to the Grow Bowling 365 podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave a review!