fastfashion

Shein is a giant fast fashion retailer that's looking into filing an IPO. Fast Company Senior Staff Writer Liz Segran helps break down what that might mean for both the company and the fast fashion industry at large. For more on Shein, check out Liz's article Serendipitously, Shein’s head of strategic communications Peter Pernot-Day also joined us. He filled us in on how the company's on-demand model is constantly responding to consumers, creating low inventory levels, which leads to virtually no waste. "That means that we can pass on tremendous savings to our customers because we do not have to account for inventory risk in any of the garments we offer. Really, the entire purpose of the site is to give people lots of options to see what they actually want to wear at that present moment and then to produce only what we think they will actually purchase." He also discussed the company's zero tolerance for forced labor, vetting its supply chain and abiding by its environmental standards. "If a large player like us is paying attention to these things, that helps the entire supplier network, the entire supplier ecosystem realize, hey, this is the new way of doing business. This is what it means to participate with a global brand like Shein. For more MIC behind the scenes, check out Yaz at @yazzyg on Instagram and Josh @joshuagchris on TikTok!

The Chinese apparel company Shein is a favorite of Gen Z shoppers and the latest frontier in US-China tensions. Vogue Business editor Hilary Milnes explains why Congress, designers, and worker advocates are all determined to take down the global fast fashion juggernaut. This episode was produced by Haleema Shah, edited by Matt Collette and Amina Al-Sadi, fact-checked by Laura Bullard, engineered by David Herman and Patrick Boyd, and hosted by Noel King. Transcript at vox.com/todayexplained Support Today, Explained by making a financial contribution to Vox! bit.ly/givepodcasts Learn more about your ad choices. Visit podcastchoices.com/adchoices

In the past few years, Shein has grown into the world's largest online-only fashion retailer. And in the process, it has also drawn criticism, a cultural backlash, and the ire of U.S. lawmakers. Today on the show: how Shein's unusual business model helped it grow from a small internet startup to a global retail behemoth, and why it is so controversial.

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Today’s show:

Nick joins Jason, who breaks down a report that Shein has confidentially registered for a US IPO (1:24). This leads to a discussion about Shein’s alleged unethical labor practices and voting with your dollar (11:22), Shein’s influencer stunt that backfired, DWAC’s insider trading debacle (47:25), and self-driving vehicle footage being used as evidence in criminal cases (33:27).

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Time stamps:

(0:00) Nick joins Jason for a full news show

(1:24) Shein confidentially registers for a US IPO

(9:54) Squarespace - Use offer code TWIST to save 10% off your first purchase of a website or domain at https://Squarespace.com/TWIST

(11:22) Shein’s alleged labor practices and voting with your dollar

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(33:27) Shein’s TikTok "factory washing" campaign

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(41:21) Jason’s advice for Dani Carbonari

(47:25) Trump’s return to Twitter + Trump SPAC insider trading debacle

(57:03) Police forces using autonomous vehicle footage to prosecute suspects

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Some big name fast fashion retailers are sourcing their inventory closer to home in order to get the latest pieces into the hands of their shoppers fast. But how is it possible such labour intensive production is taking place in one of the most expensive economies in the world? With the FT's Sarah O'Connor. Read Sarah's feature here. 

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