Courtney Nicolson from the Outdoor Channel is the guest this week on the Fishing Business Podcast. Courtney works for the Outdoor Sportsman Group which is a media group that owns the Outdoor Channel, Sportsman Channel, and World Fishing Network which are all television networks. They also own In Fisherman and Saltwater Sportsman as well as a slew of hunting titles like North American Whitetail, Gun Dog, Petersen’s Hunting and Guns & Ammo magazines as well as many others.
Courtney is a creator and she creates in the outdoor space. If you are an outdoor content creator there aren’t many places you’d rather be than where she sits every day.
We talk to Courtney today about writing and creating and how to get your start in the outdoor business. You know how I always say we’re all in sales in one way or another? Well, we’re also all writers in one way or another – whether we are writing feature length stories for Garden and Gun Magazine or we’re writing the captions for our social media videos, we’re all writers.
So how does a city slicker who went to school at an art & design college in New York City become a creator at the biggest media group in the world creating content about the outdoors?
That’s how we start our visit with Courtney this week. Courtney shares her story about how she got the shot at working in outdoor television – a field where there aren’t a lot of jobs available. Her story is just very interesting… she’s been a video editor, a writer, and a social media manager for the network. She knows how to tell a story and she’s generous in sharing her knowledge including some very tactical advice on how to get a job in an outdoor field.
Follow Courtney here:
https://www.instagram.com/courtneywithfreckles/
Organizations mentioned in this episode:
Sisterhood of the Outdoors
https://www.sisterhoodoutdoors.com/
Hunting Divas
https://huntingdivas.com/
Meat Eater Podcast
https://www.themeateater.com/listen/meateater
Three Gun Show podcast
https://3gunshow.com/listen-now/
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https://www.youtube.com/channel/UCJ8kGwfaUSdjND1act7kZjA?
If you're starting out, don't forget how important it is to build you brand. I can help you get started.
Download my free resource "Developing Your Personal Brand" at
https://www.fishingbusinessschool.com/brandworkbook
Website: https://www.fishingbusinessschool.com/
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