franchisor

In this episode, John Hewitt joins On Top of PR host Jason Mudd to discuss three ways franchisors can use PR to grow their company.

Guest:

John Hewitt is a renowned entrepreneur who has made a significant impact in the business world through his innovative ideas and strategic thinking. He is best known for his success in the tax preparation industry, having founded two of the largest tax preparation companies in the U.S.

Five things you’ll learn from this episode:

1.  How to use PR to build your credibility

2.  How PR efforts can MAKE you money

3.  The mindset needed to take advantage of PR opportunities

 4. Where to start when looking for PR opportunities

5.  Why maintaining relationships with journalists is important

Quotables

“Part of what a leader has to do is have a somewhat rational goal and be able to sell that goal.” - John Hewitt

“You need a rival to inspire people and show them the path that you’re on.” - Jason Mudd

“PR creates that brand name, and it creates support from the local community.” - John Hewitt

“We often call this newsjacking. That’s the term we use for when something’s happening in the news, and you twist it or position it to your benefit.” - Jason Mudd

“If you get to start all over again and you don’t do it much better, then you’re an idiot.” - John Hewitt

“Building relationships with people and not rushing into relationships but just building them slowly over time is important to public relations.” - Jason Mudd

“I’ve gotten more comments when I’ve provided substantive commentary and expert, helpful advice when I’m quoted in the news.” - Jason Mudd

“How can someone do business with you if they’ve never heard of you.” - Jason Mudd

“Happy successful franchisees, that’s our mantra. If franchisees are happy and successful, you can’t stop growing by leaps and bounds. If they’re not, you can’t grow.” - John Hewitt

“There’s nothing more fun than changing and improving lives.” - John Hewitt  

If you enjoyed this episode, would you please share it with others and leave us a review?

About John Hewitt

John T. Hewitt is an American entrepreneur and founder of Jackson Hewitt, Liberty Tax Service, and Loyalty Brands. Together these companies account for approximately 10,000 tax preparation and business services franchises in the USA and Canada. In addition, Hewitt is a pioneer in the development and use of specialized tax-preparation software, which is now the industry’s standard practice.

After leaving Jackson Hewitt in 1996, John decided to launch a new company that would be the vehicle for further marketing and brand development innovations, Liberty Tax Service. The new company initially focused its operations in Canada. Liberty Tax Service was launched there when Hewitt purchased a Canadian tax company on September 1, 1997. The new concern achieved a huge measure of success by opening more than 4,000 offices in North America by 2012 which made it the fastest-growing major tax-preparation company in history. Liberty Tax Service is best known for the costumed "wavers" dressed as the Statue of Liberty used in front of offices across the country. Hewitt left Liberty Tax Service in 2018 and founded Loyal

• On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
• On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

Are you considering entering the world of franchising or looking to level up your franchise game? If so, there is a book recommendation you don't want to miss.

In this episode of Franchise Biz Real Talk, Guy Coffey recommends a book that he believes is invaluable for franchisors, emerging franchisors, franchisees, and those considering getting into franchising.

"The Wealthy Franchisee: Game-Changing Steps to Becoming a Thriving Franchise Superstar" by Scott Greenberg is a resourceful guide filled with practical information and insights from the franchise industry. Guy shares how he uses the book as a reference guide to improve both his role as a franchisor and a franchisee. He highlights the first chapter and dispels five common myths about why someone becomes a wealthy franchisee.

Join Guy as he explores these myths and reveals the key factor that truly makes a difference in franchise success.

Takeaways

1. Reflect on your mindset as a franchisee.
2. Find a healthy balance between work, family, and personal interests.
3. Prioritize continuous learning and personal growth.

Quote
“I've seen people succeed in any situation and it all does start with mindset." -Guy Coffey

Connect:

Guy Coffee
LinkedIn: www.linkedin.com/in/guycoffey
Website: www.frenchiesnails.com
Instagram: @guycoffey

Sources:
The Wealthy Franchisee by Scott Greenberg
The Wealthy Franchisee

Have you ever considered buying into a franchise? Have you dreamed of owning your own business, but you think you are not ready or just don't have enough experience to be successful? I have national franchise broker Jon Ostenson as my guest expert on Episode #96 of the Second Act Success Career Podcast. Jon is the founder of FranBridge Consulting. He is a top 1% national franchise broker and the author of the book Non-Food Franchising.

I am a fan of franchising because I purchased a franchise business as my first venture into entrepreneurship.  After leaving my 16 year career in Television, I knew I wanted to run my own business, but I was hesitant. When I opened a Snapology franchise, it instantly taught me the basics of launching a business with a great deal of support from my franchisor and my fellow owners. 

If you are curious about the franchising world, listen in as Jon Ostenson explains why franchising maybe the best way for aspiring entrepreneurs to launch into business and why  franchising is at an all time high.

SHOW NOTES
https://secondactsuccess.co/96

Connect with Jon Ostenson:
Website - https://franbridgeconsulting.com/
Free digital copy of Non-Food Franchising book- https://franbridgeconsulting.com/ LinkedIn - https://www.linkedin.com/in/jonostenson/
Facebook - https://www.facebook.com/JonOstenson1/

Check out Episode #65 Franchising 101 with Patrick Findaro

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Career Coaching with Shannon Russell - https://secondactsuccess.co/coaching

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Matt Haller, CEO of the International Franchise Association brings it to the table to update us on the latest in business... What are the leading trends in 2023 in franchising?  How is regulation impacting small business and consumers?  How is tech and AI impacting business?  And, what should we do as business leaders to work in today's environment?
 
Matt Haller is President and CEO of the International Franchise Association (IFA), the world’s oldest and largest trade association representing franchising worldwide. IFA represents thousands of franchisors, franchisees, and suppliers and works in Washington DC, across the country, and around the world to protect, enhance, and promote franchising. 
 
Matt has been with the IFA for over 12 years. In 2021, Haller moved into the role of President & CEO from his previous position as head of government relations and public affairs. Under his leadership, the IFA continues to grow, expanding educational, event and promotional offerings across all of franchising while leading the charge to protect the business model in new and innovative ways.
 
Bio 
Matthew Haller is President & CEO for the International Franchise Association.
 
Matt has been a key member of the IFA team for 10 years, building extensive relationships with all three segments of the IFA membership: franchisors, franchisees & suppliers. During that time, he has held a number of roles including Communications Director, Vice President of Public Affairs, Chief of Staff to the CEO and Senior Vice President, Public Affairs. In 2017, he was promoted to Senior Vice President, Government Relations and Public Affairs: the leadership role he has held until today.
 
During his tenure leading IFA’s advocacy strategy, Matt expanded the association’s lobbying, coalition building, grassroots, research and communications capabilities and took on some of our more difficult challenges, including defending the business model against the joint employer threat and significant legislative and regulatory issues at the federal, state & local levels. During the pandemic, he led the team’s focus on helping the franchise business model survive, ensuring the Paycheck Protection Program and other relief efforts included eligibility for franchise businesses, while working with the internal team to innovate how to provide IFA members real value for their membership in the association.
 
Prior to joining IFA in October 2010, Matthew was director of industry relations at the Pharmaceutical Care Management Association, where he developed PCMA’s member and affiliate initiatives surrounding key industry issues. Previously, he served as manager of political affairs at the U.S. Chamber of Commerce, where he managed the Chamber’s $20 million budget for political and issue advocacy campaigns during the 2004 and 2006 election cycles. Matthew has also held positions as legislative assistant for UPS Corporate Public Affairs and as a director of public affairs at Levick Strategic Communications, LLC.   
 
Matthew received a bachelors degree in Political Science from North Carolina State University in Raleigh, NC. He resides in Washington, D.C.
 
https://www.franchise.org/our-team/staff/matt-haller

Main Topics

01:57 Insights into the current state (2023) of the franchise industry
04:47 Disconnect of franchise development (regulations)
07:52 Trends in franchising
09:20 Tech/AI innovation in the industry
12:10 What is Franchise Development?
13:00 How will AI interact with business and personnel?
16:16 The future of franchising!
18:28 The Talent – Franchisor & Franchisee

www.franchise.org

Connect with Adam:

http://www.startwithawin.com
https://www.facebook.com/AdamContosCEO 
https://www.linkedin.com/in/adamcontos/ 
https://www.instagram.com/adamcontosceo/ 
https://www.youtube.com/@LeadershipFactory
http://twitter.com/AdamContosCEO 

Listen, rate, and subscribe!

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Adam talks to Jeremy Morgan, CEO of WellBiz Brands.  They discuss the secrets to being a successful multi-brand CEO as well as how to run a small business effectively with highly engaged employees.  This leads to exceptional customer experience!  Listen to this episode for some of those great secrets that Jeremy shares.  

Jeremy Morgan is the Chief Executive Officer for WellBiz Brands, Inc, the nation’s premiere franchisor of five beauty and wellness franchise brands: Drybar®, Amazing Lash Studio®, Radiant Waxing™, Elements Massage® and Fitness Together®.  With nearly 900 locations, 350,000 members and $600 million of system-wide sales across the portfolio, WellBiz Brands builds profitable businesses by catering to the needs of the affluent female consumer.  

Jeremy began his tenure at WellBiz as the as the CEO for Elements Massage, where he worked diligently to support and build relationships with over 250 Elements Massage franchise owners, a community of 4,000 massage therapists, and over 120,000 members nationally. As a result, he led Elements Massage to achieve its most successful year in performance in 2018, as measured by studio revenue, client growth and customer satisfaction. Due to his open leadership style, he was recognized with a 91% Glassdoor CEO approval rating from the Elements system. 

Previously, Jeremy was a Senior Vice-President of Marketing and Consumer Insights for Smashburger, and the CEO of Tava Kitchen.
In addition to his professional achievements, Jeremy is an active member of the community and supports Colorado Succeeds Board of Advisors, The Denver Boys and Girls Club, The Denver Chamber of Commerce and Duke Alumni Committee Denver, and is a member of the Kellogg Alumni Club of Colorado. Morgan was a member of the Denver Chamber of Commerce 2015 Leadership Denver Class, was recognized by the Denver Business Journal as a member of the 2018 40 Under 40 class of leaders, and is an active member of Young Presidents’ Organization (YPO). 

Main Topics

03:10 How does a CEO divide his time with multiple brands?
06:26 Brands are unique, here is what it takes to run a brand.
09:25 What does customer experience mean to you?
11:49 The number one challenge in a small business!
13:35 Best First Day Ever?
17:05 Can you transfer culture from HQ to the franchisees?
19:53 Best piece of advice

Connect with Adam:

http://www.startwithawin.com
https://www.facebook.com/AdamContosCEO 
https://www.linkedin.com/in/adamcontos/ 
https://www.instagram.com/adamcontosceo/ 
https://www.youtube.com/@LeadershipFactory
http://twitter.com/AdamContosCEO 

Listen, rate, and subscribe!

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A mid-year check-in! Visit my IG page and let me know how the first part of 2023 has treated you. Click here if you want to open a content studio.
———
LINKS:
Franchise a content studio: https://www.campspaces.com/franchise

Advertise your business with us: https://www.shadesofcontent.com/sponsor

Bali Vlog, part 1: https://youtu.be/vCIr5IvYSWo

Shades of Content’s IG: https://www.instagram.com/shadesofcontent

Patrice’s IG: https://www.instagram.com/patricecameau

Book at CAMPspace: https://campspace.as.me (use promo code: SHADES)

CAMPspace's IG: https://www.instagram.com/campspaces

Episode 37. The route of franchising is a path we don’t consider, certainly not as often as the thought around owning your own business. But when you begin to realize, there are many franchises out there (beyond just restaurants) that are available to us. Starting up requries some capital and paying an ongoing royalty, but also comes with lots of support and a proven model. 

In this episode Greg interviews Anna Brambilla, a career transition coach who helps her clients find fulfillment through exploring the option of business ownership as a franchisee. Anna herself explains the struggles she had in the corporate world and never finding her place or feeling like she could achieve. 

Franchising presents a lot of benefits that could enhance the professional lives of so many people who are eager to make a change. As Anna explains, when you start a franchise, you’re in business for yourself, but not by yourself.

Highlight Quotes

HEATHER: Rallying the lower performers and giving them opportunities
"They're not going to be able to do it themselves but if we put an offer out to them, make it compelling, and make it easy for them to opt into, then that does raise their business for them. It does help them serve more people and become more successful."

HEATHER: Make sure that the message gets across to everybody
"When you communicate with a large system and a lot of times to streamline that communication you have to send newsletters, and those can get long. It's not just marketing, it's all the other departments in the organization as well and you'll find that they're not reading it. You've got to have multiple communication points and strategies so that they do get those critical messages."

Get in touch with Heather:
LinkedIn | Website

Connect with Kevin and find out more about his work:
Kevin Groome | Pica9 | Pica9.com

Manage and scale your distributed brand with Pica9, the brand-to-local marketing platform that helps by providing consistent branding and localized experiences across every location. 

BOOK A DEMO NOW!

Are you thinking about starting a business for your second act career? Have you considered franchising? Shannon Russell sits down with franchise expert Patrick Findaro of Vetted Biz and Visa Franchise on Episode #65 of the Second Act Success Career Podcast to discuss franchising 101. Patrick has interviewed over 1000 franchisees and analyzes franchise opportunities for his businesses, so he knows the inner workings of the franchise world. Shannon is a franchisee with her Snapology business, so she and Patrick dive deep into this world of business. Patrick shares how you can decide if buying into a franchise brand is best for you, and how you can go from employee to entrepreneur in 12 weeks. If you are still deciding which career path is best for you or what your next business venture will be, then you will learn a lot from Shannon's conversation with Patrick Findaro.

Show Notes For Episode #65:
https://secondactsuccess.co/65

Connect with Patrick Findaro:

Web - https://www.vettedbiz.com/

Web -https://www.visafranchise.com/

Book - How to Buy a Franchise: Employee to Entrepreneur in 12

Weeks

Podcast - Franchise Findings 

Youtube - Business and Franchise Opportunities by Vetted Biz

LindedIn - https://www.linkedin.com/in/franchise-for-sale-patrick/
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JOIN the Career Clarity Collective Membership - NOW OPEN!
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TAKE THE QUIZ!
Is Now The Right Time To Change Careers? Take the Quiz! https://secondactsuccess.co/quiz

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Career Coaching with Shannon Russell - https://secondactsuccess.co/coaching

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Hey, have you ever considered becoming a franchisee in a successful franchise operation, perhaps like Chick-fil-A? There could be amazing fruits that come from that. But there are many franchise operations that fail. Join Kevin for a look at five key questions for anyone considering becoming a franchisee. And, of course, don’t be surprised when the Kingdom then becomes a central focus for discussing franchise issues! Come take a listen! // Download this episode's Application & Action questions and PDF transcript at whitestone.org.

DESCRIPTION:
On the latest episode of the Franchise Hot Seat podcast, Red Boswell joins Dr. John Hayes to discuss franchising and the importance of finding the right fit. Franchising allows you to launch your own business using an existing brand and business model. However, it's crucial to do your homework and determine which franchise is suitable for you, as not all franchises are made equal.

Red Boswell, the president of International Franchise Professionals Group, helps people navigate the world of franchising by matching them with the best franchise for their skills and goals. During the podcast, he shares his tips on how to know if a franchise is right for you, including assessing your strengths and weaknesses, evaluating the franchise's support system, and examining the financials. Whether you're a seasoned entrepreneur or new to the world of franchising, this episode is a must-listen for anyone considering buying a franchise.

TIMESTAMPS:

[1:58.8] Not all consultants are created equal

[6:09.4] Doing your own research will do you a lot of good

[9:48.6] Understanding psychology to be the perfect franchise match-maker

[17:19.9] Consultants guide you, they don't make the decision for you

[20:35.9] Let's talk about money: How much are you willing to invest in a franchise?

[28:44.1] Franchise Consultants are, after all, human beings

GUEST BIO:

A seasoned entrepreneur, franchisor, CEO, Certified Franchise Executive, speaker, consultant, and passionate business builder focused on wisely scaling organizations, Red is helping take IFPG to a new level. Red is well-known throughout franchising for his innate charisma and creative mindset.

A lifelong Texan, Red is active in his church, reads a book a week, and is an avid off-road skateboarding enthusiast and a water sports junkie. He and his wife of 19 years, Shell, live in Carrollton, TX, and invest their time building a legacy through their three children.

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

RED BOSWELL:

LinkedIn: https://www.linkedin.com/in/redboswell/

Twitter: https://twitter.com/RedBoswell

IFPG: https://www.ifpg.org/

Facebook: https://www.facebook.com/redboswell/
Instagram: https://www.instagram.com/redboswell/

Let's say you have already decided which franchise to buy. The question now is where to get the money to finance your business. One avenue to consider is the SBA Loan Program, which helps franchisees secure funding for starting and growing their businesses. By providing access to funding, the SBA Loan Program helps more people achieve their dream of becoming business owners and contributes to the growth of the franchising industry. Whether you're just starting out or a seasoned entrepreneur, this program can help you achieve success in franchising.

This week on Franchise Hot Seat, Bob Coleman, a renowned franchise expert and leading voice in the franchising industry, joins the conversation to discuss the state of SBA loans and franchising funds. Tune in to this episode to learn more about SBA loans, franchising funds, and how to choose the right franchise for you. Whether you're a seasoned entrepreneur or just starting out, this episode is a must-listen for anyone looking to grow their business and achieve success in franchising.

TIMESTAMPS:

[1:50.2] The difference between banks and the SBA

[4:11.0] Businesses that qualify for SBA loans

[8:32.3] Passion is the key to success in any business

[13:15.7] Doing your due diligence the right way

[18:02.8] Oversaturation can be a good thing

[25:48.7] Hotels: fail-safe franchise

GUEST BIO:

Bob Coleman is a nationally recognized expert on small business lending. He is the Publisher of the Coleman Report, a trade newsletter and website for SBA and small business lenders. He produces online training videos and webinars for small business lenders to teach them to make less risky loans.

He regularly appears on Fox Business News and CNN and is sourced frequently by all major financial media news outlets including the Wall Street Journal and Bloomberg. He is a prolific keynote speaker and training instructor at events in the US and EU.

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

BOB COLEMAN:

LinkedIn: https://www.linkedin.com/in/bobcolemanofcolemanpublishing/

Twitter: https://twitter.com/BobColeman

Coleman Report: https://colemanreport.com/

DESCRIPTION:

In today's episode of the Franchise Hot Seat, we welcome Dan Monaghan, a successful franchisor and franchisee with years of experience in the industry. Dan will be sharing his expertise on franchising and starting a business at a very young age. We will delve into the many benefits of franchising, including the advantage of starting a business with a proven track record and established brand recognition. 

For those interested in starting a franchise, Dan will share his insights as a franchisor and the growth potential it offers. He will also discuss the key components of a successful franchise, including a clear business plan, financial resources, and strong support systems. Join us in this exciting episode of the Franchise Hot Seat with Dan Monaghan as we explore the world of franchising.

TIMESTAMPS:

[3:02.8] There's no better business model than franchising

[6:57.6] The edge you get when you start young in franchising

[9:45.5] Let fear fuel you

[17:49.6] Filtering out prospective franchisees

[25:35.8] Why private equity is interested in franchising

[38:48.2] The three legs of the stool of franchise development

GUEST BIO:

Dan Monaghan is the founder of Clear Summit Group, a franchise accelerator that invests in and develops early-stage franchise companies. The CSG group includes WSI (the world’s largest digital agency network), Tutor Doctor (the world’s #1 in-home tutoring company), Qualicare (managed medical home care), Recruiting In Motion (Profit 500 company), and Fuzz Wax Bar (wax only salons). CSG represents over 1000 franchised locations in 80+ countries. Dan is a thought leader in the fields of technology and franchising. He sits on the board of the International Franchise Association and regularly lectures at institutions like Georgetown and Cornell.

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

DAN MONAGHAN:

LinkedIn: https://www.linkedin.com/in/monaghandan/

Facebook: https://www.facebook.com/dan.monaghan.505

Twitter: https://twitter.com/danjmonaghan

Brian Beers brings in 36 million + In Revenue from his 30+ franchise locations. Today we discuss the pros, cons, and cash-flow of franchises!

https://www.brianbeers.com/

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DESCRIPTION:

When considering purchasing a franchise, many people worry about the cost of franchise fees. The parent company charges these fees for new franchisees to join their system. If you're new to franchising, you may wonder why these fees seem so high and whether they're worth it. The franchise fee is an upfront payment when you buy a franchise, and it's essential to understand what it covers and why it's necessary.

In this episode of Franchise Hot Seat, Dr. John P. Hayes explains the various expenses that make up franchise fees and advises potential franchisees to thoroughly research the costs before entering the franchising industry. He emphasizes that investing in a franchise, like any other business venture, comes with a price and that a franchisor's guidance also has a cost. Tune in to learn more about the financial considerations of franchising and how to make informed decisions.

TIMESTAMPS:

[:046] Franchise fees: what's in it for me?

[4:38] Every franchise is different

[8:35] Training costs money

[12:25] It takes money to make money

[17:50] franchising is a give-and-take system

GUEST BIO:

Dr. John P. Hayes teaches franchising to college students who seek a career in franchising; people who want to buy a franchise; business owners who want to franchise a business; and Certified Franchise Executives. He is an Amazon #1 best-selling author of several books covering business, marketing, franchising, and biography. Dr. Hayes is also an international speaker at franchise conferences and an advisor to franchisors and prospective franchisees.

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

DESCRIPTION:

Franchising can be an excellent opportunity for aspiring business owners to get their feet wet in entrepreneurship. By joining a franchise, individuals can own and operate their businesses while still receiving support and guidance from the franchisor. However, it's important to note that franchising is not for everyone, and it's essential to thoroughly research and consider all franchising aspects before deciding to become a franchise owner.

In this week's Franchise Hot Seat podcast episode, Robert Tunmire, a franchise expert, outlined the various types of franchise buyers and explained why franchising might not be the right fit for everyone. He emphasized the importance of thoroughly researching and considering all aspects of franchising before deciding to invest in a franchise. By taking the time to evaluate these factors carefully, individuals can increase their chances of success and satisfaction as franchise owners.

TIMESTAMPS:

[1:25.7] Not everyone should be in business

[7:59.5] Factors to consider when selling a franchise

[10:25.8] Helping others achieve their goals through franchising

[15:29.9] The financial risk involved in franchising your business

[19:43.8] Books: Your guide to being successful in everything

[22:42.1] Connecting with people gives meaning to our lives

GUEST BIO:

Robert Tunmire has 44 years of experience in the franchising industry and is widely known for his ability to grow companies. He served as Executive Vice President of Neighborly (formerly The Dwyer Group) from 1998 to 2019. For seven years he was the President of Glass Doctor, a 30-year-old company. He also served as President and CEO of Neighborly/The Dwyer Group and President of Mr. Rooter Corporation, which is one of Neighborly’s companies.

Robert now serves as a Leadership Advisor in the Franchising and Entrepreneurship Industry. He believes that so grow the people, so grows the business.

LINKS:

DR. HAYES:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

ROBERT TUNMIRE:

LinkedIn: https://www.linkedin.com/in/roberttunmire/\

Facebook: https://www.facebook.com/robert.tunmire/

DESCRIPTION:

Franchise fees vary greatly, from a few thousand dollars to over $100,000. Some people may wonder why they should have to pay a franchise fee. However, the fee provides many benefits and is often necessary to profit in the franchise business. "It takes money to make money" is a saying that usually applies to the franchise fee.

In this episode of Franchise Hot Seat, Dr. John P. Hayes talks about what a franchise fee is and why it's essential to invest in a franchise that makes money. He also discusses the risks and benefits of starting a business from scratch versus investing in a franchise. Tune in to learn more about the franchising industry and how to make informed decisions.

TIMESTAMPS:

[1:12] Franchise fee - is it too much?

[1:51] Do franchisors make that much money?

[2:11] Looking out for yourself is your responsibility as a franchisee

[4:39] Good franchisors invest in your education

[5:53] Invest in franchises that make money

GUEST BIO:

Dr. John P. Hayes teaches franchising to college students who seek a career in franchising; people who want to buy a franchise; business owners who want to franchise a business; and Certified Franchise Executives. He is an Amazon #1 best-selling author of several books covering business, marketing, franchising, and biography. Dr. Hayes is also an international speaker at franchise conferences and an advisor to franchisors and prospective franchisees.

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

DESCRIPTION:

Writing a book can be a great way to grow your business, find new leads, and increase income. A well-written book can increase the visibility of your business, attract new customers, and open up new opportunities. However, the process of writing a book can be challenging. If you're considering writing a book, weighing the potential rewards against the effort required to complete the project is essential.

In this episode of Franchising Hot Seat, Dr. John P. Hayes discusses how his experience writing a book helped him succeed in franchising. He shares his passion for teaching and how he helps others grow in this business model. If you're considering writing a book about something you're passionate about, he encourages you to craft your ideas and share them with the world carefully.

TIMESTAMPS:

[00:48] Your plan vs. your purpose

[06:18] Doing something no one has done before

[11:11] Why credibility is essential in any business

[13:00] Sharing your knowledge through teaching

[15:24] Franchising: one of the best ways to build a business

GUEST BIO:

Dr. John P. Hayes teaches franchising to college students who seek a career in franchising; people who want to buy a franchise; business owners who want to franchise a business; and Certified Franchise Executives. He is an Amazon #1 best-selling author of several books covering business, marketing, franchising, and biography. Dr. Hayes is also an international speaker at franchise conferences and an advisor to franchisors and prospective franchisees.

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

What is franchising all about? And how can it work for your business?

If your business is cost-effective and easily replicated, chances are you’ll have no problems attracting franchisees. Through this strategy, you can boost profits and expand operations without substantial capital costs.

But before jumping on the franchising bandwagon, you need to do a lot of prep work and planning. You may also need to shift your perspective on how you’re running the business as well.

So what do you need to get started and how can you ensure your success as a franchisor?

In this episode of Help! My Business Is Growing; I talk to our guest April Porter about all things Franchising.

She shares her insights on how you can start turning your business into a franchise, what to expect from the whole process, what businesses are a great fit, and even the qualities you need to become a successful franchisor and more.

April Porter is a business growth strategist, advisor to hundreds of franchisees, and CEO of Ask April Porter. She helps franchise owners accelerate their growth and profits in record time. 

In this week's episode, we discuss:

02:25  Are any specific types of businesses particularly well suited for franchising?

03:45 Are any industries particularly well positioned for franchising, similar to the fitness and restaurant industries? 

05:48  If someone is thinking of turning their business into a franchise, where do they start? What is the process?

07:43  If you don't mind the cost and want to shortcut the learning curve, do you hire a coach, or is there a specific company that can help you learn all about franchising?

11:37  What are the foundations that you need to have in your business to be a successful franchise or to be able to offer to your franchisees? 

15:57  What does a successful relationship between the franchisor and the franchisee look like?

18:18 Can you compare and contrast the differences between an employee and a franchisee? 

21:08 As a franchisor, do you have any input on the day-to-day operations of the franchisees? 

22:51 What do franchisees need to be successful? What exactly is in the franchisee's playbook? Does it include processes, procedures, brand image, or all of the above?  

26:08 What have you seen people go through as they transition from being business owners of multiple units to becoming franchisors? Is it an abrupt change? How do people adjust to that type of thinking? And what are some of the specific things they struggle with?

29:17 Do you have a specific example where everything went wrong with their franchise business, but after switching their mindset, things got so much better?

34:34 What next step can business owners take this week to get them closer to turning their business into a franchise? 

Resources:

April Porter, Business Growth Strategist, and CEO
https://askaprilporter.com/

LinkedIn:
https://www.linkedin.com/in/aprilporterbrands/

Host of The Infinite Franchisee Show:
https://podcasts.apple.com/us/podcast/the-infinite-franchisee-show/id1570422370

Kathy Svetina, Fractional CFO:
https://www.newcastlefinance.us/

Blog post | How to Turn Your Business Into a Successful Franchise
https://www.newcastlefinance.us/post/how-to-turn-your-business-into-a-successful-franchise

We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!