freelance writer

In this episode of the How to Be an Author podcast, writing coach Karena Akhavein breaks down the crucial process of defining your writer identity. With practical examples and actionable advice, Karena explores why it's essential for authors to determine the type of writer they want to be. From discussing the differences between fiction and non-fiction authors to exploring various genres such as romance, mystery, thriller, and more, this episode offers a comprehensive overview of the diverse paths available to writers. Karena emphasizes the importance of understanding your strengths, interests, and goals to carve out a niche that aligns with your passion and expertise. Whether you aspire to be a bestselling novelist, a freelance journalist, or a niche blogger, Karena's insights provide clarity and direction for navigating the complex landscape of authorship. Tune in to gain practical strategies for finding your writer identity and embarking on a fulfilling writing journey.

Do you run your boundaries on autopilot? I dare say that now-a-days with all the social media brainwashing about setting boundaries, saying no, rejecting people and ideas, that you may be one of those people. If so, don't feel bad this powerful podcast episode of The Success Codes Podcast dives into this topic.

• Awareness around your boundaries
• Stopping the autopilot
• Understanding energies and intentions
• Not missing opportunities that may be given to you from The Universe aka breadcrumbs
• Manifestation
• Relationships
• And more!

Thank you for listening and sharing!

Connect further?

https:///www.melindavanfleet.com

https://www.instagram.com/melinda_vanfleet/

https://www.linkedin.com/in/melinda-van-fleet/

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Are you feeling overwhelmed by the sheer amount of narratives, opinions, and social media content flooding our lives? It's easy to feel like you're being pulled in different directions when trying to make sense of it all. This podcast is part 2 of a mini-series on Stopping The Limiting Narratives. In Part 1 Ep 29, I talk about not having to like everyone, 'retiring your husband," and the "W" word.

In this powerful podcast episode I talk about putting yourself first, trauma and over-healing, and accountability. You can then make your own decisions and form your own opinion and go from there. Having the confidence to share your point of view and then the mindset to welcome other people's opinions and point of views is what makes the world an amazing place!

In addition, taking time to reconnect with your own spirituality and mindset can really help center yourself during confusing times. It can be beneficial to take a step back and identify limiting beliefs that you may have picked up from these sources. 

By acknowledging their presence, you can start to create an inner dialogue that helps move beyond them and open yourself up to other possibilities. With this kind of reflection, you can create a more balanced perspective and see the bigger picture.

This can help you understand the power of your own thoughts and feelings, giving you a sense of control and empowerment. Knowing that you are in charge of your own destiny is an incredibly freeing experience.

So take a breath – you've got this!

Thank you for listening and sharing!

Connect further:

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IG @melinda_vanfleet or FB and LI

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Copywriting Series #5

The popular persuasion principles used in sales copywriting can be used to convince people to buy a program that’s not the right fit or spend thousands of dollars they don’t have. As digital marketing assistants and specialists, we don’t want this for our clients or ourselves. It’s unethical, it’s bad for business, and it’s just gross.

That’s why copywriter Tarzan Kay is here to break down what she’s learned about coercive sales and email strategies since building her 7-figure copywriting business, and why she tore it all down.

Tarzan Kay teaches email marketing skills to online businesses, digital course creators, and freelance service providers. She came up in her career writing copy for popular programs in the online marketing space, and very soon created her own programs teaching business owners how to write story-powered emails. Now she’s a leader in revealing how the use of Cialdini’s principles of persuasion can cause harm, especially in the coaching industry. She has now dedicated her work to undoing that harm, and teaching sales strategies that leave space for conversation and critical thinking.

We are covering a lot in this episode from email marketing and sequences to storytelling sequences and style sheets.

You’ll walk away with:

• The promo email you can’t live without
• Why inbox management is a crucial responsibility
• The data point that Tarzan evaluates the success of her nurture emails
• What should be in your client’s brand voice guide that you probably forgot
• Audio-email strategy Tarzan uses weekly
• How to be inclusive in your copywriting

You’ll want to listen to this episode so you’re in the loop on your client’s behalf. You can make sure they’re not using coercive copywriting and unconscious bias in their marketing. It really does start with us and the copy we put out; we can be leaders with our clients.

Sponsored by The Virtual Writer with Michelle Hunter — an 8-week high-touch, intensive writing experience for virtual assistants to learn how to deliver highly-valued copywriting services and position themselves as a writing assistant and copywriter. Runs April 3-June 19, join the waitlist here.

Links Mentioned:

• Blog Post:  How Live Events Perpetuate the Cult of Online Business
• Book: The Artist’s Way by Julia Cameron* this is an Amazon affiliate link
• Book: Influence the Psychology of Persuasion by Robert Cialdini* this is an Amazon affiliate link
• Apply for the Digital Marketer’s Workgroup — a referral community for freelance marketers and assistants.

Connect with Tarzan Kay

• Instagram: @tarzan_kay
• Website: tarzankay.com
• Get on her Email List: tarzankay.com/email
• Email Stars

Connect with Emily:

• Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab
• Instagram: @emilyreaganpr
• Facebook: @emilyreaganpr

3 ways we can work together: 

1. Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out
2. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.
3. Looking for a fast way to get your foot in the door with up-to-date skills?  Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

>>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Madonna was the only African-American student in elementary school with only 8 African-Americans in her graduating high school class.  Despite her creativity and talent, she faced bullying, racial prejudice, and isolation at school due to the color of her skin.

Her retail education prepared her to be recruited into a prestigious retail management/ executive training program in one of the largest department stores in New England. She also worked at the corporate headquarters of a national women’s apparel manufacturing corporation.

Later embarking on a 32 year career teaching Fashion Marketing in Washington Sate. She developed numerous  anti-bullying programs, and was recognized for excellence in teaching at the state and national level.


Episode Links:
Web: https://dropkickthedrama.com/
Instagram: https://www.instagram.com/madonnafitfastandfabulous/
Facebook: https://www.facebook.com/MadonnaFitFastandFabulous
Today Show: https://www.today.com/video/meet-the-fashionista-who-found-a-second-act-as-a-track-star-159985733531

Joey Pinz Conversations Podcast Information:
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Copywriting Series #4

Laura “effing” Belgray is known for writing the only emails you’ll ever read.

In a noisy digital age where open rates are dropping, lists are shrinking, and email inboxes are flooded and abandoned, Laura’s emails get the Holy Grail of opens and clicks.

How does she do it? 

By adding personality.

Today, she’ll break down how to add personality to your copy (and your clients’) so that your subscribers, followers, and fans actually want to read your stuff. And buy too.

Her writing tricks will help you stand out in the crowded marketplace of digital service providers and actually get your clients results. (And if your clients have success, you have success! Cha-ching!)

Laura, founder of Talking Shrimp and co-creator of The Copy Cure, is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. Through her work with hundreds of clients (including online biggies like Marie Forleo and Amy Porterfield) she’s seen firsthand that putting “you” into your copy and all through your business is pure magic for getting people to love you up, share your ideas, and happily click your buy button.

In addition to online types, Laura’s list of clients and credits include NBC, Bravo, HBO, TBS, Fandango, and many, many more. So if you watch TV -- and don’t skip the commercials -- you've probably seen her words on air.

Listen and learn as Laura shares:

• How to write emails that actually get opened
• Her method to recycling previous popular emails
• Why Active Campaign is on her hitlist (kidding, not kidding)
• The most important email to have in every launch
• 5 tips for writing subject lines that get the open
• Her strategies behind writing preview text
• The story behind her disclaimer text

And most importantly, Laura gives solid advice for jumping into the copywriter role when you’re new and organizational hacks to operating behind the scenes as a digital marketing assistant for a “nightmare” client like Laura.

Make sure you preorder her new book “Tough Titties,” which comes out June 13. She calls it the “late bloomer’s coming of age” and her husband calls it “Loser Sex in the City”. 

Sponsored by The Virtual Writer with Michelle Hunter — an 8-week high-touch, intensive writing experience for virtual assistants to learn how to deliver highly-valued copywriting services and position themselves as a writing assistant and copywriter. Runs April 3-June 19, join the waitlist here.

Links Mentioned in the show:

• Grab your seat at The Digital Marketer’s Roundtable: Launch Manager Edition — we’ll have a live panel discussion of marketing experts to talk about the client work that goes into launches. It’s $97 and happens Tuesday, March 14 at 12pm est. 

Connect with Laura Belgray:

• Instagram: @laurabelgray
• Facebook: @talkingshrimp
• Website: talkingshrimp.com
• Download her Story Goldmine
• Download her 33 Non-Sucky Subject Lines
• Pre-Order Her Book “Tough Titties”
• Inbox Hero: Email Copywriting Course
• The Copy Cure join the waitlist
• Laura’s Welcome Sequence Workshop: coming soon

Connect with Emily:

• Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab
• Instagram: @emilyreaganpr
• Facebook: @emilyreaganpr

3 ways we can work together: 

1. Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out
2. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.
3. Looking for a fast way to get your foot in the door with up-to-date skills?  Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

>>> Download my Top Ten Most Requested Digital Marketing Tasks & Services 

Copywriting Series #3

If you’re holding on to all the copywriting questions: What to charge? Where to find clients? How to get started? What to focus on first? What niche to pick? And you’re wondering how to get started with copywriting services, then this podcast episode you need to listen to.

Whether you’re looking for a side hustle or full-time income replacer, today’s advice covers it all.

Copywriting is a lucrative in-demand service, even with the introduction of AI writing tools. That’s because strong copy sets brands apart.

And yet finding skilled copywriters is a challenge for most business owners. It’s not an oversaturated job market at all, so if you’re thinking about leaning into your writing talent, this is the equivalent of the California gold rush for you. Let’s dive into how to build a copywriting business.

Today I’m chatting with copywriter Amy Leisner about how to build a successful copywriting business and what she’s learned since growing her six-figure copywriting agency.

Amy is a copywriter and online marketing strategist for A18 Media – a copywriting agency that specialized in sales and social media copy for spiritual coaches.

She’s also a valued member of my Digital Marketer’s Workgroup - a referral community and membership for freelance marketers who are *so* ready to have schedule freedom and get paid well for work they love.

Listen in so you learn Amy’s tips on:

• Pricing & where to find industry rates
• Client Acquisition
• Positioning away from an employee
• Gaining copy confidence
• When to specialize
• Who would make a successful copywriter

Amy’s business is solid gold.

(Quite honestly, her advice applies to anyone starting a digital service or virtual assistant business.)

I hope this episode inspires you to jump in, proclaim the job title of copywriter and start getting paid to write.

Sponsored by The Virtual Writer with Michelle Hunter — an 8-week high-touch, intensive writing experience for virtual assistants to learn how to deliver highly-valued copywriting services and position themselves as a writing assistant and copywriter. Runs April 3- June 19, join the waitlist here.

Links Mentioned:

• Grab your seat at The Digital Marketer’s Roundtable: Launch Manager Edition — we’ll have a live panel discussion of marketing experts to talk about the client work that goes into launches. It’s $97 and happens Tuesday, March 14 at 12pm est.
• Apply here for the Digital Marketer’s Workgroup, enrollment opens March 19
• Book Recommendation: The Surrender Experiment by Michael Singer* this is an Amazon affiliate link
• Copywriting Pricing Guides in the 2023 State of the Industry
• The Copywriter Club Podcast

Connect with Amy Leisner:

• Instagram: @amyleisner
• Facebook: @copywritinggirlsclub
• Website: A18media.com

Connect with Emily:

• Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab
• Instagram: @emilyreaganpr
• Facebook: @emilyreaganpr

3 ways we can work together: 

• Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out
• Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketer's Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.
• Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community
  
   

  >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Happiness, people pleasing and even gratitude/appreciation are topics in this fast moving and powerful You Have The Power Too! podcast episode.

I share my freelance writing journey that is relatable on many levels.

I hope you find a way to embody these shares and it helps you transform!

You will be happier- I promise!

Thank you for listening and sharing!

Connect on FB, LI, TW or IG @melinda_vanfleet

www.melindavanfleet.com

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📒 Show Notes + Resources📒

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Out of the four gigs she juggled, freelance writing became the clear financial winner for today’s guest. It’s what now pays for Ruksana Hussain’s desired lifestyle.

She’s a pro at making connections, landing writing jobs, and learning from her mistakes.

You’ll hear unique and easy ways to connect with potential clients at conferences and networking events, what social media platforms are the most productive for freelancers, and how to grow your subscriber list - her Traveler and Tourist online magazine boasts just under 30,000 subscribers. If you’ve ever thought about becoming a travel writer as a side hustle, you’ll definitely want to listen to her response when I ask her to pull back the curtain on what it’s really like doing that gig!

What You’ll Hear

02:35 Acquiring multiple hustles to bring in income, out of necessity

05:43 Burnout hits

09:03 Lessons (costly ones!) learned for the next business

10:24 Leveraging volunteering contacts

12:08 The need for being more selective in choosing clients to work with

12:30 Ask for advice!

13:49 Being more strategic to ensure payment

15:25 Freedom to travel is not available for everyone in all countries

17:30 Proof of concept for travel and lifestyle online magazine

19:54 Chooses to self-fund to market research the magazine

21:03 A grant may be available to you!

22:19 Choosing something other than the typical business model for an online magazine

26:25 How to make networking events work for you

27:16 Offer to help at the event! Here’s why.

28:36 Ask to be connected to a longer-term member

30:15 Best platforms to help grow your freelance business

34:00 Reach out to others in your industry, rather than recreate the wheel

34:27 The need and benefit of connecting with others

35:37 The reality of being a travel writer

39:00 Who pays for all the travel expenses

41:00 Way out of Ruksana’s comfort zone - Onsens, Japanese public baths

44:00 One of the greatest benefits of travel

Takeaways:

45:05 Reach out to someone who is getting the results you want to achieve

46:02 Include these questions when you’re talking to an expert

Connect with Ruksana:

https://www.linkedin.com/in/ruksanahussain/

https://twitter.com/ruksanawrites

https://www.instagram.com/ruksanah/

http://www.ruksanawrites.com/

http://www.travelerandtourist.com/

Connect with Joan:

• Instagram
• Facebook
• Joan's Main Site
• Email

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