generating leads

Various Ways To Generate Leads

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Welcome to another transformative episode of "Loan Officer Sales Training"! In this edition, we tackle a fundamental aspect of expanding your reach and potential success: "How to Turn Everyone Into a Lead."

Join us as we delve into innovative strategies and insights on broadening your prospect pool. Whether you're a seasoned loan officer or just starting out, learning to identify and convert every interaction into a potential lead is a game-changer in the competitive world of lending.

Explore the art of recognizing opportunities in unexpected places, cultivating a lead-centric mindset, and tailoring your approach to engage a diverse audience. Our discussion covers practical techniques for turning casual conversations, networking events, and everyday encounters into valuable leads for your lending business.

This episode serves as your guide to unlocking the potential of every interaction in your loan officer journey. Tune in to "How to Turn Everyone Into a Lead" and equip yourself with the skills to see opportunities where others might not. Don't miss out on the chance to maximize your reach and turn every connection into a potential success in the dynamic world of loan officer sales!

For more episodes visit: https://themortgagecalculator.com/Page/Loan-Officer-Sales-Training-Podcast

About The Mortgage Calculator:

The Mortgage Calculator is a licensed Mortgage Lender (NMLS #2377459) that specializes in using technology to enable borrowers to access Conventional, FHA, VA, and USDA Programs, as well as over 5,000 Non-QM mortgage loan programs using alternative income documentation!

Our team of over 350 licensed Mortgage Loan Originators can assist our customers with Conventional, FHA, VA and USDA mortgages as well as access thousands of mortgage programs using Alternative Income Documentation such as Bank Statement Mortgages, P&L Mortgages, Asset Based Mortgage Programs, No Ratio CDFI Loan Programs, DSCR Investor Mortgages, Commercial Mortgages, Fix and Flip Mortgages and thousands more!

The Mortgage Calculator is a registered DBA of Mortgage Calculator Company LLC. NMLS ID #2377459. Programs and rates are subject to change without notice. Mortgage Calculator Company LLC is licensed in the following states that require specific licensing disclosures: AZ (#1040352), CA CFL (60DBO-171188), GA Georgia Residential Mortgage Licensee (#2377459), IL MB.6761755 Illinois Department of Financial and Professional Regulation, Division of Banking, 100 West Randolph, 9th Floor, Chicago, IL 60601 1-888-473-4858. Not licensed or conducting business in New Yor...

In my latest YouTube video, I dive into the turbulent waters of the real estate industry, specifically focusing on the last 60 days of the year. As a seasoned Realtor with over three decades of experience, I've weathered various market storms, from the dot-com bubble to the Great Recession and even the unexpected challenges of 2020's lockdowns. The real estate landscape is currently a puzzle with missing pieces. Agent commissions are under scrutiny, interest rates are a rollercoaster, and homeowners are locked in a maze of uncertainty. Income stability feels like trying to catch smoke in your hands. In this video, I share insights that every real estate agent should consider. I unravel the mystery of turning internet inquiries into genuine leads and the power of active prospecting over passive marketing. The goal is to inspire and empower fellow agents to stay resilient in the coming year. Health, both physical and mental, is a top priority for me, and I know it's a concern for many others in our profession. Balancing work, family, and the ever-changing market requires not just skill but adaptability and, at times, a glimpse around the corner to see what's coming. While some agents turn to coaches for guidance, not all coaches are created equal. Many peddle untested products and formulas. What sets me apart as a real estate sales trainer and coach is my experience in navigating through challenging market conditions. I've been in the trenches during the toughest times and have the wisdom to share. However, I emphasize that learning must translate into action. So, join me in this video as we chart a course through these uncertain times, armed with knowledge and determination. Together, we'll navigate the real estate terrain, adapt, and thrive. Because when it comes to success in real estate, it's not just about doing the work; it's about doing the right work. If you're ready to steer your real estate career through the storm, hit that play button, and let's embark on this journey together. Your success in the industry is my priority, and I'm here to provide the guidance you need. Stay tuned, stay informed, and let's make the last 60 days of this year count.

In my latest YouTube video, I dive into the turbulent waters of the real estate industry, specifically focusing on the last 60 days of the year. As a seasoned Realtor with over three decades of experience, I've weathered various market storms, from the dot-com bubble to the Great Recession and even the unexpected challenges of 2020's lockdowns. The real estate landscape is currently a puzzle with missing pieces. Agent commissions are under scrutiny, interest rates are a rollercoaster, and homeowners are locked in a maze of uncertainty. Income stability feels like trying to catch smoke in your hands. In this video, I share insights that every real estate agent should consider. I unravel the mystery of turning internet inquiries into genuine leads and the power of active prospecting over passive marketing. The goal is to inspire and empower fellow agents to stay resilient in the coming year. Health, both physical and mental, is a top priority for me, and I know it's a concern for many others in our profession. Balancing work, family, and the ever-changing market requires not just skill but adaptability and, at times, a glimpse around the corner to see what's coming. While some agents turn to coaches for guidance, not all coaches are created equal. Many peddle untested products and formulas. What sets me apart as a real estate sales trainer and coach is my experience in navigating through challenging market conditions. I've been in the trenches during the toughest times and have the wisdom to share. However, I emphasize that learning must translate into action. So, join me in this video as we chart a course through these uncertain times, armed with knowledge and determination. Together, we'll navigate the real estate terrain, adapt, and thrive. Because when it comes to success in real estate, it's not just about doing the work; it's about doing the right work. If you're ready to steer your real estate career through the storm, hit that play button, and let's embark on this journey together. Your success in the industry is my priority, and I'm here to provide the guidance you need. Stay tuned, stay informed, and let's make the last 60 days of this year count.

In my latest YouTube video, I dive into the turbulent waters of the real estate industry, specifically focusing on the last 60 days of the year. As a seasoned Realtor with over three decades of experience, I've weathered various market storms, from the dot-com bubble to the Great Recession and even the unexpected challenges of 2020's lockdowns. The real estate landscape is currently a puzzle with missing pieces. Agent commissions are under scrutiny, interest rates are a rollercoaster, and homeowners are locked in a maze of uncertainty. Income stability feels like trying to catch smoke in your hands. In this video, I share insights that every real estate agent should consider. I unravel the mystery of turning internet inquiries into genuine leads and the power of active prospecting over passive marketing. The goal is to inspire and empower fellow agents to stay resilient in the coming year. Health, both physical and mental, is a top priority for me, and I know it's a concern for many others in our profession. Balancing work, family, and the ever-changing market requires not just skill but adaptability and, at times, a glimpse around the corner to see what's coming. While some agents turn to coaches for guidance, not all coaches are created equal. Many peddle untested products and formulas. What sets me apart as a real estate sales trainer and coach is my experience in navigating through challenging market conditions. I've been in the trenches during the toughest times and have the wisdom to share. However, I emphasize that learning must translate into action. So, join me in this video as we chart a course through these uncertain times, armed with knowledge and determination. Together, we'll navigate the real estate terrain, adapt, and thrive. Because when it comes to success in real estate, it's not just about doing the work; it's about doing the right work. If you're ready to steer your real estate career through the storm, hit that play button, and let's embark on this journey together. Your success in the industry is my priority, and I'm here to provide the guidance you need. Stay tuned, stay informed, and let's make the last 60 days of this year count.

In this episode, Greig Wells, a seasoned digital marketing expert shares his unique approach to building community through virtual dinner party events. Greig’s fascinating concept is that there’s no sales pitch involved. Not only does this platform provide a sense of security, but it also allows higher-level clients to gain a competitive advantage.

Highlights From This Episode:

• Building community through virtual dinner parties.

• Allow higher level clients to get a closer look at the host's community and create social proof.

• Breakout rooms are based on the Ask Method and focus on specific topics for discussion.

• Foster open and honest conversations without the pressure of a sales environment.

• Data is collected during the event to gather information about attendees.

Links & Resources From This Episode:

Learn more:  Virtual Dinner Parties

More About Greig Wells

Greig Wells helps coaches enroll high ticket clients with a Virtual Dinner Party where there is no selling because you build true community and trust and discover in the VDP exactly what your people want to buy from you so you can truly serve them.

Awesome FREE Resources for YOU!

Entrepreneur Toolbox Special access to reports, books and resources provided to you as gifts from our podcast expert guests. This valuable information covers various business and life topics.  

Power of 3 Daily Planner A one-page daily planner to keep you on track to reaching your goals and taking action on the important things in your business and life. 

Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please Share It, Subscribe to the Podcast and Leave Us An iTunes Review.  

Val Low is a MAP IT Master & Brand Strategist and takes entrepreneurs to their next level of growth and impact. Through visual business mapping, Val works with entrepreneurs to take their dreams and business ideas out of their head and bring them to life. Val provides strategy on creating a message and brand to stand out in a noisy marketplace that people love to talk about.

Visit Val’s Website: https://vallow.me/

Connect with Val on Linked In: https://www.linkedin.com/in/val-low

Paul do Campo is a real estate entrepreneur and copywriter. He has been through different asset classes and today, he is investing more passively so he can stay focused on copywriting with different companies, all for the real estate investing space.

Listen to this episode to learn more about Paul, how he came to be a copywriter, and what it takes to write good sales copy for real estate investing! 

Key Talking Points of the Episode

00:00 Introduction

00:34 Who is Paul do Campo? 

02:16 Why is it important to understand motivated sellers when copywriting?

03:45 What does copywriting mean?

05:22 What does OmniDrip specialize in?

06:10 What kind of copy does Paul like writing the most?

07:57 What is the main purpose of the drips?

09:27 What parts of your business should you be automating?

10:28 What type of buckets should people have for their leads?

13:30 Why is segmentation important for all kinds of businesses?

14:12 How can you give value through copywriting?

15:10 What is benefit-driven copy?

17:20 How can you sell the click in the sequence?
19:55 What is the real goal of follow up marketing?

21:07 Why is social proof important in follow up marketing?

23:03 How do you know what benefits to sell in your marketing copy?

24:05 What is the importance of your call-to-action?

25:30 How does Paul keep his copy agnostic?

28:27 Why is personality important in writing copy?

30:51 How can you get in touch with Paul?

31:56 What comes with the services that are offered at OmniDrip?

34:27 What is Paul’s favorite book?

Quotables

“It’s very important to know what’s a motivated seller versus someone that just wants to sell their house.”

“The drips are gonna help cut the manual follow up that you need and it’s gonna make sure that the leads are organized.”

“Segmentation is a big moneymaker in any industry, in any business out there. We segment so that we can tailor the message very specifically to that person.”

“Follow up marketing, it has multiple goals. It’s not just to get a response for that one message you sent out.”

“The goal of cold following up is to build credibility, build value, make us the expert in the subject, so that when they are ready, it’s a no-brainer choice for them.”

“When you’re writing, make sure you don’t sound like you’re from the HR department. That’s the biggest, simplest tip that I can give out.”

“Make sure you have personality inside the copy. It’s not about sounding professional.”

Links

Website: OmniDrip

https://www.reiomnidrip.com/

Book: The Boron Letters

https://www.amazon.com/Boron-Letters-Gary-C-Halbert/dp/1484825985

Stephanie Betters is the CEO of Left Main, a real estate tech company that has created one of the most useful CRMs for Salesforce, specifically built for real estate professionals. She has built multiple successful businesses from the ground up and she is with us on the show to share her journey. 

Watch now to learn more about Stephanie, Left Main, her motivation to build her businesses, and what she has learned along the way!

Key Talking Points of the Episode

00:00 Introduction

01:15 What is Left Main?

02:41 What is the purpose of Left Main?

04:25 Why is automation important for real estate businesses?

08:01 How did Stephanie get into real estate tech?

12:06 What makes Stephanie’s CRM easy for real estate professionals?

14:01 What was it like for Stephanie to work with her husband?

18:08 What is Stephanie’s advice to people working with their spouses?

19:30 What challenges do we have from working from home?

21:47 Why is it important to understand that doing your best is enough?

23:50 How should you approach the decision to work with your spouse?

26:11 What should you focus on if you’re working with your spouse?

27:05 How can you reach out to Stephanie?

Links

Website: Left Main REI

https://leftmainrei.co/

Instagram: Stephanie Betters

https://www.instagram.com/Stephbetters/

ELITE : SIX Think Tank meetings are discussed over Zoom with our members every Friday at 9:30am.

Facilitated by DANNY : DE HEK meetings are recorded for our Podcast, we’ve been doing this since COVID-19 if you’re interested in joining in with us check out our Website.

Danny de Hek 0:00 
Welcome to elite six business networking Think Tank, facilitated by your host Danny de Hek. The place where decision makers come together to share their experience, knowledge and skill.

Alright, so I will officially start the podcast, and I welcome you all along just to run around the room. Let's just do a wee introduction. So people listening if you are looking for these people on on the internet, you can actually go to dehek.com, or danny.co.nz. Click on elite six and click on members and you'll find everyone's profile there and all the details. So I'll get the start. I'll go pull from Kenny computers. Introduce yourself, please.

Paul Starling 0:46 
I'm Paul from Canterbury Computers based out in Rangiora our job is to make life simpler for small to medium sized businesses will look after all their it needs. We also look after the needs of residential home users as well.

Danny de Hek 1:03 
Brilliant Helen Oakes...

Helen Oakes 1:04 
Helen from Mode de vie. I'm a photographer, digital digital artist, and creator of

Danny de Hek 1:12 
art as well. And she's wearing a green top when I've got a green screen. Anyway, wait, hold that right Steve from Garmin looks like

Steve Amstand 1:22 
our studio finishes on the Garmin specialist Papanui Road anything Garmin, and also do online marketing.

Danny de Hek 1:31 
Yeah, he's just cranked over a million dollars worth of sales. This year. We tiny shop middle of nowhere.

Helen Oakes 1:39 
Looks like a massive shop.

Danny de Hek 1:40 
It's brilliant. It doesn't break a big shop. Right and Laughlin.

Lachlan McNeill 1:46 
Yes, I'm Laughlin McNeil. I'm a technical recruiter, recruiting for engineers and attics, many of whom can't fly anywhere at the moment. So that's quite interesting. But look, I'm still still pretty busy. Yeah, I do specialise in mainly technical sort of Senior Technical roles. And it keeps me busy.

Danny de Hek 2:02 
Brilliant. Rob Woolley, who's Roblet, but what?

Rob Woolley 2:06 
I'm a corporate trainer, as well as an antique dealer. If you want to learn anything about public speaking management, leadership skills, etc. Let me know.

Danny de Hek 2:19
And what do you do at Toastmasters? You've got the right yeah.

See Full TXT Script at https://www.dehek.com/podcast/think-tank-topic-generating-leads-sales-online

P.S. If you like this podcast please click “like” or provide comment, as that will motivate me to publish more. Would you like the opportunity to be featured on the WHAT : DE HEK Podcast? You are welcome to INVITE YOURSELF to be a guest.