Explore " google search ads" with insightful episodes like "Google Ads, A few more Questions and Answers", "Google Ads, More Questions and Answers", "171 - Nik Tsoukales of Realtop: Real Marketing and Google Ad Secrets From A Chief Strategist", "Episode 14 - Using Google Display Ads for Financial Institutions" and "254: Comparing Google Shopping Ads To Google Search Ads" from podcasts like ""Focus Your Ads", "Focus Your Ads", "The Founders Live Podcast", "Hit Record Podcast - FI GROW Solutions" and "The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing"" and more!
In this episode, we discuss more questions and answers about Google Ads, including, Merchant Center suspensions, disapprovals, and policy violations. We will also get into negative keyword match types and how to help your shopping campaigns perform.
In this episode, we have yet more questions that we will tackle on a variety of Google Ad issues, from business owners like you.
Nick Hughes is joined by Nik Tsoukales, founder and chief strategist of Realtop, from Boston MA. Nik is a 3-time inc. 5000 winner and the founder of Realtop, one of the fastest-growing digital marketing agencies in North America that currently has $30 million in marketing dollars managed.
As the episode starts, Nick and Nik jump into the conversation around his founder journey and why choose entrepreneurship. They discuss nature vs nurture of entrepreneurship, and we hear how he grew up with parents as entrepreneurs and learned the lifestyle from an early age. We then hear more about Realtop and the creation process and of how he started his Agency. More specifically, we hear Nik's thoughts on how startups should approach using Google search ads, why using Google Forecast is smart, and why Nik prefers google ads over social media ads. They end with lasting Advice to early startup founders and some fun tips. This is a great conversation with an entrepreneur who has clearly made an impact in his industry, we hope it helps you today.
https://www.realtop.com/
The FI GROW team discusses Google display ads versus Google search ads, and when it's appropriate for community banks and credit unions to leverage the two to drive conversions for their products and services.
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Show Notes:
This week we compare Google Shopping Ads to Google Search Ads and we cover three important areas to consider when starting a Shopping campaign: cost per click, bidding, and campaign optimization. We look at these three areas in relation to a shopping campaign and we compare and contrast the differences to a traditional search campaign. We hope you enjoy the episode, and if you’d like more Google Shopping episodes, please let us know. Thanks for listening!
Search News:
Google to Stop Selling Ads Based on Your Specific Web Browsing - https://www.wsj.com/articles/google-to-stop-selling-ads-based-on-your-specific-web-browsing-11614780021
Charting a course towards a more privacy-first web - https://blog.google/products/ads-commerce/a-more-privacy-first-web/
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