homestagercoach

If you are confused about where to put your marketing efforts for optimal results, you'll love this podcast episode. I interview Heather Cook of the Social Stager and she talks about her top 10 marketing strategies.

You'll also learn:

• Free resources to market your business online
• Heather and Marianne's favorite email CRM platform
• Heather's #1 tip for finding out what content will resonate with your Ideal Clients
• Marianne's tip for creating compelling subject lines and get a higher open rate for emails

In this podcast episode I discuss how to start a business and life plan for 2024 and why it is so important to reflect on 2023. It gets personal and transparent as I reflect on what gave me purpose, what I did better in 2023 and what I will do moving forward into 2024.

You'll learn:

• Compelling questions to ask yourself when planning for 2024
• What I did differently the year I doubled my income in my Home Staging Business
• Why it is important not to have too many big goals
• Why a sense of purpose is like jet fuel for your life and business
• Why it is so important to focus on your 2023 wins
• How we might work together to build a life and business that excites you

Home Stager- have you ever thought about offering a "menu of services" to your business model but you weren't sure how?

Do you wonder if you can sell services that are aligned with your innate talents?

In this podcast episode I interview Julea Joseph and we discuss how she built a thriving Chicago business by offering a progressive menu of services.

You will learn:

• How Julea has curated a menu of services that fills her pipeline while only doing the types of jobs she loves
• How public speaking has helped Julea build her business
• Why a well thought out business plan and understanding your Ideal Client is so important
• Why Julea shifted her business model when she moved from San Francisco to Chicago
• How Julea began her business by working 4-5 hours a day and how her business grew as her children did
• How Julea has created a referral based business without going to large networking events

In this episode I interview Heather Cooke. Heather's marketing firm, The Social Stager, caters to Home Stagers to help them simplify their Social Media marketing so that they boost their engagement online and get more sales. 

You will learn:

• what to do on Instagram if you are brand new
• the strategy behind posting reels, stories or posts
• how to gain a following of potential Ideal Clients
• why Heather loves Instagram stories
• what to do if you have more than 1 ideal client
• how to build brand awareness
• when and how to post about your personal life
• what the algirithm currently favors
• the importance of captions and how to use them effectively

Join Heather and I as we discuss how to create an effective instagram strategy.