Multi-brand franchising is an emerging trend in the franchise world. It involves a strategy where one central support team recruits, trains, and supports multiple franchise brands under one roof.
Multi-brand franchising benefits include expanding your platform by adding service-based franchises, leveraging existing resources and customer base, and tapping into new markets and revenue streams.
There is shared expertise and support from the support team that works with multiple franchise brands, offering knowledge and experience in operations, marketing, technology, and training.
Multi-brand franchising allows you to diversify your investments, build a robust business portfolio, generate multiple streams of income, benefit from cross-promotion, customer loyalty, and create a powerful network effect.
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