howtopitch

In episode 436, Megan chats to Candice Ward about how to convert 75% of cold pitches to closed opportunities using a tried and tested sales process.

Candice is the Founder of Eat More Cake Dessert Blog, Food Photographer, Educator and Sales Expert. Candice spent over a decade in corporate sales and translated that experience to help other food content creators monetize and scale their business. She has coached hundreds of food content creators inside her business course, The Confident Pitch Program. She is passionate about helping other food bloggers reach their full potential. In this episode, you’ll learn how to find the right brands at the right time and how to pitch confidently to close most of your sales opportunities.

- What is the sales process and how will it help our businesses?

- Streamline your workflow and take away the guesswork when it comes to pitching.

- What is prospecting and how can you find the right brands?

- Research brands that you are interested in to assess their budget and needs.

- Spark a brand’s interest and tactfully suggest improvements.

- To make a sale you have to approach a brand at the right time.

- What should you do when brands ghost you?

Connect with Candice Ward

Website | Instagram

Chandice is the bubbly personality behind the blog This Vivacious Life. She is a food and entertaining blogger and the co-author of Gluten-Free on a Budget. One piece of the blogging puzzle that lights her up is connecting with brands and other partners and delivering pitches that focus on the value they will get from her expertise and quality work. Listen to the episode to learn her secrets about sending well-received pitches!
- Think beyond brands! Food bloggers have so many options for people and companies to pitch their services to.
- Learn how to find the people to pitch and what to say!
- Create a vision they can’t refuse. Always provide value.
- Remove yourself from the pitch.
- Action steps included, so you can confidently send a pitch today!

How to Avoid Travel Writer Burnout with Chantae Reden. Best strategies for bloggers to stay creative & energetic. Learn top tips & tools for combatting burnout. Also, the process to pitch a travel guide book and how to hit deadlines while on media trips.

Working with brands and other businesses can be beneficial for your business’s growth! But you can’t sit back and wait for them to find you. You have to pitch them your collaboration ideas. I get a lot of questions from influencers and entrepreneurs wanting to work with more brands and businesses but are unsure how to start the conversation. 

Today I’m talking all about how you can use the power of pitching to monetize your content, businesses, or services. Tune in to hear my tips on how you can begin establishing relationships with brands and businesses today. 

Points Worth Listening To: 

• “Shooting your shot is really what makes the biggest difference.” (1:39) 
• “You don't have to have a large following to monetize your content.” (4:08) 
• How to be a strategic content creator. (4:14) 
• Tips on how to shoot your shot. (7:39)

Links mentioned in this episode: 

• Join the waitlist for Pitch Pro Academy 

Final Thoughts: Freebies, memberships, FB groups, and podcast review links 

• Don’t forget to like, review, and subscribe to the podcast.
• Follow MJ on Instagram @lifebymj 
• Follow the podcast on Instagram @alifebyyou
• Join the Life By You Facebook Community 
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Pitching has been such a game-changer for my business and can be tremendously powerful for yours as well! 

Recently I sat down with Kelly Bennet from The Workshop Downtown to talk about all things pitching. We discussed how it’s more than working with brands and why pitching isn’t just for influencers. 

I share my thoughts on how pitching can help business owners increase their reach, build new business relationships, and expose them to a new audience. Tune in to hear about the benefits of pitching and how it can help you reach your business income goals. 

Points Worth Listening To:

• “It's allowed me to negotiate four-figure deals and continue to make five figures as a part-time influencer.” (0:12) 
• “Before I hit even 10,000 followers, I made $10,000 working with brands.” (3:06) 
• Why pitching is more than working with brands. (3:47)  
• How to start landing deals and partnerships without having 10K followers. (8:33)
• The one thing that held me back from getting started. (18:36)

Links mentioned in this episode: 

• Grab my freebie - Captions That Convert 
• Work with me - One on one or single coaching sessions 

Final Thoughts: 

• Don’t forget to like, review, and subscribe to the podcast. 
• Follow MJ on Instagram  @lifebymj 
• Follow the podcast on Instagram  @alifebyyou
•