Meet Emma Bates, Co-founder and CEO of Diem.
Emma Bates is the CEO and co-founder of Diem, a social search engine inspired by the way women have shared stories for centuries. A lifelong advocate for gender equity and equality, Emma is on a mission to showcase how inclusive internet platforms that recognize real-world behavior, like Diem, help close the gender information gap, and usher in a "new internet" that celebrates + fosters real connection through new, innovative technology.
By trade, Emma is a marketer and community builder and has held marketing roles at some of the fastest-growing consumer brands in NYC and the UK. Most recently, prior to founding Diem, Emma led Partnerships at the DTC travel brand, Away.
Diem AI - Diem built Diem AI to conversationally answer your pressing, personal, embarrassing, funny, and serious questions. When you start a Diem (aka start a conversation in the app), you’ll receive an AI-generated summary that scrapes the internet and the Diem community for an answer through a feminine lens and then supplements that result with real-life anecdotes shared previously in the platform. You can then post your social search to a Discover feed for others to add to. Think of it as an elevated Q&A sesh that’s similar to searching the web but with a built-in network of trusty internet friends.
“The gender information gap (Diem knows that the internet isn’t a particularly inclusive place. When women Google something personal, they’re not usually just looking for facts. They’re searching for validation—to know they’re not alone. For example, we know that 70% of Google searches that start with the words “is it normal” pertain to women’s health. Answers to those types of searches aren’t usually found in SEO-optimized results—they’re found in shared experiences and personal stories. Diem AI is a step towards literally closing the gender information gap, but also a way to make searching the internet more social.”
Rapid Fire Questions:
1. How do you cope with hardship and setbacks?
2. What trait most defines who you are?
3. What is the best advice you have ever received?
4. What is something you miss from the start of your entrepreneurship journey that you'll never get back?
Let’s end with this sentence to yourself, through ____________fill in the blank ( as many things as you would like), I did it anyway.
• Connect with Emma: https://www.instagram.com/emmashbates/?hl=en
• Ask Diem: https://www.instagram.com/askdiem/?hl=en
• Collective Media: https://www.instagram.com/____collectivemedia/?hl=en
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