Jane Ruffino: Archaeology, Language, and Content Design
Content strategy work is largely about language and how people use it. So to do our best work, we need to have a strong understanding of the language ecosystems we navigate.
Jane Ruffino comes to content strategy and design with a background in archaeology. She shows how practices that archaeologists use to understand how different cultures name and label things can be applied to content work.
https://ellessmedia.com/csi/jane-ruffino/