laurie parfitt

Laurie Parfitt is an innovative marketing leader with a passion for driving growth and success in the cannabis industry. As the founder of LKP Impact Consulting, she helps businesses thrive through strategic marketing and brand building.

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Laurie Parfitt Links:

Website: www.lkpimpact.com

LinkedIn: www.linkedin.com/in/laurieparfitt  

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PODCAST INFO:

Podcast website: https://www.womleadmag.com/podcast/

Apple Podcasts: https://apple.co/3YJHMoy 

Spotify: https://open.spotify.com/show/2GkmpVInAQR7Fgco0pUa1B 

RSS: https://feeds.libsyn.com/409442/rss 

YouTube: https://youtube.com/playlist?list=PLYDpQX16k5Uh7G7PFjMjZ8KimqoOpFF-t

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CONNECT:

- YouTube: https://www.youtube.com/c/WomELLE

- LinkedIn: https://www.linkedin.com/company/womelle

- Twitter: https://twitter.com/womelle

- Facebook: https://www.facebook.com/womelle

- Instagram: https://www.instagram.com/realwomelle/

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OUTLINE:

2:12 - Debunks misconceptions about cannabis's negative effects.

6:45 - Highlights the lack of a clear product designation for cannabis.

9:14 - Offers advice on breaking into the cannabis industry.

14:58 - Provides tips for preparing for an edible experience.

17:28 - Shares personal transformation through the cannabis industry.

21:12 - Explores reasons for medical cannabis usage.

23:44 - Explains the decision to start her own company.

27:28 - Discusses the value of fractional leaders in marketing.

31:37 - Offers advice for newcomers to marketing careers.