manish chandra

With Poshmark’s recent announcement that they are collaborating with Snap to bring social shopping to Snapchat, we revisit a 2017 episode recorded on location at shoptalk in Las Vegas, with a look at social and participatory fashion commerce mobile and online with Poshmark. Manish Chandra (Founder and CEO) and Tracy Sun (Co-Founder, VP of Merchandising & Strategic Initiatives) for Poshmark (a mobile and online marketplace for primarily women's fashion), join Pavan Bahl, Marc Raco, and guest host Liz Bacelar to talk seller/stylists, connecting to fashion pieces, and participatory commerce, being everywhere, consumers as sellers, and the heart of Poshmark, and discipline, what might be next, and grit and gut.

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For the last 15 years, Manish Chandra has motivated pivotal shifts in how and where we buy things. Manish is the CEO of Poshmark, a social marketplace for people to buy and sell secondhand fashion and home goods. Long before founding Poshmark, he was creating social shopping experiences online. An engineer and marketer by trade, he believes in connecting community and technology, with people at the platform’s core. Community guides all the decisions that he makes for his company.

On this episode, Manish talks about the logistics of online consumer-to-consumer resale (7:39). He shares how Poshmark negotiated PoshPost, the first-ever USPS shipping label designed for the marketplace economy (9:19). Most ecommerce plays start on the web and then move to mobile — Poshmark bet on an iPhone app first. Hear how they design their app as the expectations for selling pre-owned items evolve (12:21). He talks about challenging linear growth (15:56) and the Marie Kondo effect (23:46). Manish wants consumers to rethink the merchandising for social (31:50), and how Poshmark facilitates discovery amidst millions of items on the platform (33:04). Finally, Manish shares how he’s fostering an authentic community (36:59) and steadily growing their big ideas, even when it means taking a step back (43:27).

Also mentioned on the show:

• Celebrating the Stories We Wear with Nellie Cohen on Well Made
• Moving the Rock from Zero to One with Ryan Babenzien on Well Made
• Oprah’s SuperSoul Conversations
• Oprah and Eckhart Tolle: A NEW EARTH

Links and images and can be found on the Lumi blog.