Paul Johnson, CEO of Snagshout and Massview. Co Founder of Seller Labs #79
Paul's technology and Amazon app background is impressive. Not only did he start the first automated email software for Amazon called Feedback Genius, he spun off Snagshout and Massview. We sit down and talk about technology, external traffic on Amazon, Walmart, and his own fitness business he sells on Amazon.
How are you launching Amazon products right now?
- Look at the highest keyword volumes, low reviews.
Why use Mass View. What is Massview and why did you build it?
- Lower cost than Helium 10 or Jungle Scout
- Reverse ASIN data
- Aggregate review data
- Facebook chat bot.
- Convert people for less than $1 per sale.
- Collect email address
- How is it possible to start a new brand on Amazon in todays competitive market?
Larger platforms like Facebook can get bigger chunk of niche audience
Paul is an Amazon Seller
- Paul is in fitness category. Was sued after engineering around patent.
How to get into Walmart?
- Find rep. Show them your Amazon listing and reviews.
- Get into brick and mortar
Scaling a company
- GIve people
- Autonomy
- Purpose
What makes your heart sing?
- Love seeing new products come ot life.
- Cooking or making food.
Reach out to Paul Johnson directly at paul@massview.com
What type of sales should we plan for Q4.
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