Ben Lawrence with Robinson College of Business, Minal Patel with MP Hospitality and Dr. Geoffrey Graybeal with GSU
Dr. Ben Lawrence is the Aziz Hashim endowed Professor in Franchise Entrepreneurship. Lawrence focuses on topics that intersect service operations and marketing with a particular interest in franchise relationships . Lawrence’s broad domains of interest include the impact of organizational form on performance, consumer coproduction, and service innovation. He has published research articles in such […]
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