Explore "pb+j" with insightful episodes like "Getting Personal with AI", "Design-Driven Growth" and "CRO-M-G-!" from podcasts like ""Commerce Chefs", "Commerce Chefs" and "Commerce Chefs"" and more!
No two customers are the same.
Joined in this episode is Gina Yuter who is the Partnerships Manager at Syte hailing all the way from Tel Aviv. Syte is powered by AI and brings visual discovery to your shopping experience. Gina talks about the importance of personalizing every customer's experience based on what they look at on an everyday basis, of course without being intrusive.
Learn more about our guest:
https://il.linkedin.com/in/gina-kann-yuter
How customer-centred design can be a recipe for your most poignant customer insights. Episode 2 features an in-depth and delicious chat with Bianca DiPietro, Design & Creative Lead at Hello Fresh. Like millions of people, you might enjoy these meal kits on the weekly, but what you might not know is how Hello Fresh leverages design thinking and customer testing to push their market hold open. The guys explore scaling, sustainability, challenging the status quo when it comes to supply chain, and disrupting entrenched markets through deep customer insights. Kyle and Tom also uncover some of Biancaâs secret ingredients for turning growing customer expectations into customer delight. Learn more about our guests: Bianca DiPietro, Design & Creative Lead at Hello Fresh: https://www.linkedin.com/in/bianca-dipietro-rgd-52597133
The exciting world of Conversion Rate Optimization and the secrets to making it work for you! We are back! In our Season 2 opener, Kyle and Tom dive into the world of CRO: Conversion Rate Optimization. The bad jokes and light-heartedness continue as they bring in CRO veteran, Joris Bryon (Founder of Dexter Agency), to vamp alongside them. Conversion rate optimization is so much more than just driving conversions on a site and we explore some insights on the topic as well as some immaculate tips based on his years of experience. Kyle and Tom also touch on thoughts surrounding CRO âBest Practicesâ, why you should approach them with caution, the dangers of assumptions in eComm, and the importance of A/B testing. Learn more about our guest: Joris Bryon, Founder of Dexter Agency: https://www.linkedin.com/in/jorisbryon
Stay up to date
For any inquiries, please email us at hello@podcastworld.io