physical therapy practice owner

Welcome to 2023! It’s clear to us that a challenge following us into the new year continues to be recruiting & hiring, and personnel management as a whole. While you’re restructuring for success, consider these common employee concerns that may be negatively impacting your private practice. Addressing these will help elevate your company culture - making you the obvious choice for both patients and staff alike!  

Episode at a glance:

• Personnel challenges are following us into 2023
• Guard yourself against the top employee concerns
• Elevate your company culture
• See your staff and patients winning! 

Learn more about how we can get you to the top 10% in physical therapy private practice

We know a solid website is important (easy to navigate, loads quickly, etc.) but how can you best optimize your digital presence to connect to those who need you in the new year? Marketing expert, Peter Cartier of STL Marketing Department, illuminates where you can start improving your practice marketing for maximum reach. Your Google profile, social media, SEO (Search Engine Optimization) and the right CMS (Content Management System ex. Squarespace) are just the beginning. People are searching for solutions, so learn how to join the digital conversations that your patients are having!  

Episode at a glance:

• Prioritize your online presence
• Market smarter for 2023
• Download Free SEO Guide 
• Contact Peter at peter@stlmarketingdepartment.com  

It’s about that time to wrap up the year with some holiday thoughts and hopes for 2023. Brian leaves his audience with CEO tips for continual expansion for the new year! Hint: it’s time to re-evaluate your company structure. Consider your successful actions and how you could do things differently to always exchange in abundance in private practice.  

Episode at a glance:

• We hope you enjoy the holidays!
• Consider your company structure going into 2023
• Make a change and exchange in abundance!

Learn more about how we can get you to the top 10% in physical therapy private practice

We created the Elevate 57 Program so that practice owners could build habits to work deliberately on their practice for the remainder of 2022. This week, Brian and Laura interview a star participant who has been rocking his way through this program - Josh Buechler, DPT from Nebraska! Learn how this program has already elevated Josh’s practice towards his ideal scene. You are the one who drives your practice’s success!

Episode at a glance:

• Build daily habits to work deliberately and effectively on your practice
• Hone in on areas of improvement
• Elevate your practice into your ideal scene!

Learn more about how we can get you to the top 10% in physical therapy private practice

As we enter the holidays, it’s time that we take a beat to reimagine how we can achieve our ideal scene in physical therapy private practice. Let’s start by addressing one of our biggest challenges: people. Use these strategies to elevate your company culture and innovate your practice for the new year! Stay tuned to the very end where Brian gives ideas of how to bonus your staff for the holidays. It’s time to do something different!

Episode at a glance:

• Take a moment to reimagine your Ideal Scene
• Don't be the "effect" of the people in your practice
• Innovate your practice operations for the new year

Learn more about how we can get you to the top 10% in physical therapy private practice

This week we welcome Michael Matlack, the Director of PTPAC, the Political Action Committee of the APTA. Michael works to advance the association's legislative priorities on Capitol Hill through federal lobbying, grassroots, and political action. It’s so important to have our voices heard, and the best way to do that is to get involved and share our stories of how much physical therapy enhances the lives of our community! Find out how you can get involved to advocate for our profession up on Capitol Hill.

Episode at a glance:

• Get educated on how you can make a difference
• Communicate how you change lives with physical therapy
• Advocate for our profession

 Resources: 

• PTPAC page/donations: https://ptpac.apta.org/donate 
• APTA Advocacy app: Take Action To Support APTA Advocacy | APTA 
• Join APTA Advocacy Network: APTA Advocacy Network | APTA 

You have more power as the practice owner than you realize! As the owner, you must reframe your mentality to be 50% the manager and 50% the entrepreneur. Don’t forget that you have the power of control over the resources. You retain the power of purpose and messaging for your practice! You have the power of choice in your team building. Find the ways that you can make a meaningful difference!  

Episode at a glance:

• Realize your power as the practice owner  
• Reframe your leadership mentality
• Start making a meaningful difference, today!

Learn more about how we can get you to the top 10% in physical therapy private practice

Are you getting paid what you deserve as the physical therapy practice owner? Here are four major actions you can take to ensure you’re being paid what you’re owed: 1) Keep your financial metrics in check. 2) Run personal control over your finance lines. 3) Manage your costs! 4) Manage your “two-way street.” Tune in for full details and definitions, and learn how you can begin applying this immediately.  

Episode at a glance:

• Keep your financial metrics in check.
• Run personal control over your finance lines.
• Manage your costs!
• Manage your “two-way street.”

Learn more about how we can get you to the top 10% in physical therapy private practice

To say we had a successful PPS Conference is an understatement! We had a smash social mixer co-hosted with Prompt, a strong booth presence, a Sponsored Session (with a FREE program for attendees!) and a powerful Breakout session in the keynote ballroom. We are grateful to have made so many new friends, and if you missed us this time around, here are Brian’s thoughts on the heels of the event! 

Episode at a glance:

• Get MEG's take on PPS 2022
• Don't miss next year's event!

Learn more about how we can get you to the top 10% in physical therapy private practice

Welcome back! This week, let’s tackle Marketing. How is your marketing differentiating you from the pack? Are you planning your marketing campaigns two months out? Are you tracking your success with statistics and substats? Make sure you are giving value to your target audience (your patients) and creating a fun environment within your clinic! 

Episode at a glance:

• Does your marketing pack a punch?
• Learn how to differentiate yourself from the competition
• Track your success

Learn more about how we can get you to the top 10% in physical therapy private practice

We are excited to welcome Melissa Bourgeois from Bourgeois Physical Therapy and Sports Rehab who represents one of our superstar, husband-and-wife practice teams! They set an excellent example in how to invest in your company culture, training for retention, outsourcing and beyond. Don’t let the unknown get the best of you. Make sure to connect with us at PPS 2022! 

Episode at a glance:

• Happy National Physical Therapy Month!
• Listen to how one of our star clients are applying their training for success
• Find out how you can do the same!

Learn more about how we can get you to the top 10% in physical therapy private practice

We know we need to differentiate our physical therapy practices with high-tech income verticals for 2023. You’ve heard us mention it many times, but as a reminder: the Neubie is the real deal. But don’t just take it from us! Listen to the experts Garrett Salpeter from Neufit and Jason Waz, PT explain the science behind it and how to apply this technology in your private practice. Let’s expand the way that we help our patients!

Episode at a glance:

• Use technology as a market differentiator 
• People who buy one almost always buy multiple
• The results are undeniable

Resources: 

• Join MEG Business at PPS 2022!  
• Garrett at NeuFit 
• Jason at NeuPTTech 

Let’s tackle the crises of hiring, Net revenue and getting new patients - three challenges that you can solve NOW! Utilize these actionable tips to stand out, enrich those around you, get your payroll costs down and increase your number of new patients. We’ll continue to help you solve the “supply chain shortage” at our session at PPS 2022! 

Episode at a glance:

• Outpace the hiring challenges
• Gain control over your revenue
• Get new patients in the door

Learn more about how we can get you to the top 10% in physical therapy private practice

Let’s move into the 21st century of physical therapy operations. Is it advantageous for you to pursue a virtual front desk system? We are excited to continue learning how we can bring this great service to practices across the country and to forward innovation in our industry. Now is the time to think differently! 

Episode at a glance:

• Coming out of beta testing with MEG's Virtual Front Desk
• Pros and cons 
• Get on the waitlist if you're interested!

 Resources: 

• Join MEG Business at PPS 2022!

Yes, you read that right. What can we do about another insurance cut to the physical therapy private practice profession? How do we out-create it? You can’t do it alone today. Use the power of communication and recruit help through training so you can stay ahead of the curve.  

Episode at a glance:

• Achievement is the Net result of doingness
• Join the PPS community (we’ll see you at PPS 2022!)
• Be transparent with your staff
• Ideal PT team approach
• Do NOT have your PT run the schedule
• Weekly executive meetings
• Increase staff accountability
• Profit sharing program

Learn more about how we can get you to the top 10% in physical therapy private practice