premium

Where do you begin when marketing your insurance agency? With limited time, budgets and expertise, it can be hard to stand out among the competition. This week, Cameron Carlow, Chief Marketing Officer at Ellerbrock-Norris, joins the show to talk through the essentials for a growing agency, from brand awareness to lead generation and closing the sale.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a
Cameron Carlow: https://www.linkedin.com/in/ccarlow

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

Brett Young, CEO of Erb and Young, joins us for another crossover episode. This time, we're covering the baseline skills you need to develop ask you're growing your book of business. Where do you start? What is your focus – or, more importantly, what are you NOT going to do. From overcoming capacity issues to marketing yourself, we cover how we've taught risk advisors to grow and thrive.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com
Erb and Young: https://www.erbandyounginsurance.com
LAUNCH: https://getlaunch.io

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a
Brett Young: https://www.linkedin.com/in/brettins

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

Nate Sannes, a Partner and Advisor at InCite Performance Group, joins the show to talk about successfully leading a sales team. When you're bringing on new risk advisors or insurance agents, how long does it take to train them? How are you measuring success? How are you setting them up for that success? Nate and Elliot dive into all this and more – all surrounding driving the outcomes you want at your firm.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com
InCite Performance Group: https://incitepg.com/
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a
Nate Sannes: https://www.linkedin.com/in/natesannes/

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

What intentionality are you bringing to your firm from a cultural perspective? Often culture is tied to office fun, hiring practices, and benefits offerings. But Chris Cline, Executive Director of Agents Council for Technology with Big I, walks through how technology plays a huge role in the experience you create – and the culture that develops at your company.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com
Agents Council for Technology with Big I: https://www.independentagent.com/act
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a
Chris Cline: https://www.linkedin.com/in/chris-cline-0195121b

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

It's the time of year to get intentional. Strategic planning can be exciting – but it doesn't always mean being the "smartest" or the "first" in your niche. Strategic planning is about being intentional with your vision and anticipating what could throw you off of that vision. Learn what Brett Young at Erb and Young is doing to set their firm up for success in 2024.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com/
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com/
Erb and Young: https://www.erbandyounginsurance.com/
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515/
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a/
Brett Young: https://www.linkedin.com/in/brettins/

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

Shift your agency's value proposition away from the carrier (price quoting) and onto your firm (broker of record). Nick Aube, Founder of Producer Systems, walks through the importance of taking control of your own destiny and selling yourself vs. selling on price. It not only helps your company, but your clients, too.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com
Producer Systems: https://www.producer.systems
LAUNCH: https://getlaunch.io

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a
Nick Aube: https://www.linkedin.com/in/nick-aube

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

Two of the biggest agency consultants in the industry, Mick Hunt, CEO at Premier Strategy Box, and Larry Linne, CEO at InCite Performance Group, join us for a special edition of Getting Past the Premium. The duo covers what it takes to be committed to growth, solving the right problem for your clients, building the future you want and more.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com/
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com/
InCite Performace Group: https://incitepg.com/
Premier Strategy Box: https://www.mystrategybox.com/
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515/
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a/
Mick Hunt: https://www.linkedin.com/in/mystrategybox/
Larry Linne: https://www.linkedin.com/in/larrylinne/

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

Insurance agencies know they need to modernize and adopt technology. But that brings in a new set of challenges. Sydney Roe, Director of Agency Marketing at Vertafore, dives into the importance of connection among your tech stack – connection to your team, your other tech, your clients and more.

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com

Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com

Vertafore: https://www.vertafore.com

LAUNCH: https://getlaunch.io

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515

Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a

Sydney Roe: https://www.linkedin.com/in/sydney-roe-32b927bb

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

In this special bitesize episode, we're excited to share a thought-provoking presentation by Momena Saleem, sharing about lighting for immersive experiences.  

Momena Saleem,  public speaker, educator, and award-winning architectural lighting designer at Worktecht and Co. in Tokyo, Japan, brings her expertise in landscape, façade, and interior lighting design to the forefront. Her insightful talk "LIGHT A WAY FORWARD: MASTERING THE ART OF CURATING EXPERIENCES" offers a unique perspective on the interplay between human nature, technology, and art in the context of lighting design.

For those seeking a visual experience, the video version of this presentation will be available on our YouTube channel (@vld.community).  Additionally, the full version of this presentation and a wealth of other talks and resources are accessible to our premium subscribers of this podcast and Pro members on the VLD Community online platform.

Be sure to explore our online platform for a rich collection of talks and resources catered specifically for lighting enthusiasts and professionals alike.  

Learn more about our community by visiting www.vld.community

Follow us on Facebook, Instagram, and LinkedIn.

If you enjoyed this episode and want to hear more like this, please signup, subscribe and would appreciate a 5-star review!

Acknowledging our Premium Supporters:

• Aero Hospitality Lighting
• Creative Lighting Asia
• ERCO
• Signify Lighting Academy
• Filix Lighting

We're excited to bring you Yah Li Toh's fascinating keynote presentation, "Exploring Biophilic Design: a Balance for People and Nature." Which was recorded at the Guangzhou International Lighting Exhibition, June 2023.

Yah Li takes us on an insightful journey through her biophilic design project in Singapore within the hotel space, sharing the triumphs and challenges she and her team faced. 

“In biophilic design, as lighting designers we need to bridge the gap in the different conditions considering the wellbeing of the guests and not having excessive light for the plants.”

“Usually grow lights are not well suited for the hotel setting.  They consume a lot of energy and have poor optical control.  We researched many brands to be able to understand this and to find something where we could control the beam, something that’s focussed. The best part is, that everyone told us they could produce grow lights!”— Yah Li Toh

Short Bio:
Yah Li's background in architectural lighting design and extensive experience has helped her receive commendations, like being named a top 40 under 40 lighting designer by the Lighting Design Awards 2019. Additionally, Yah Li is involved in the International Association of Lighting Designers (IALD) as the regional coordinator for IALD SEA.

Read more

Be sure to also listen to our interview with Yah Li and get her thoughts on the GILE 2023 event and more. 

More by Yah Li on VLDC:

Yah Li was one of our early Thought Leaders and provided us a brilliant presentation in Season One, The Business of Lighting Design on Light Design Practice: A Survivors Guide. 👀

Learn more about our community by visiting www.vld.community

Follow us on Facebook, Instagram, and LinkedIn.

If you enjoyed this episode and want to hear more like this, please signup, subscribe and would appreciate a 5-star review!

Acknowledging our Premium Supporters:

• Aero Hospitality Lighting
• Creative Lighting Asia
• ERCO
• Signify Lighting Academy
• Filix Lighting

Reid Holzworth, CEO of IVANS Insurance Solutions, has been an instrumental player in the insurtech space, from building one of the premier agency management systems to now leading IVANS. He joins Elliot Bassett and Ryan Brott to talk connectivity. How do you better connect your technology? How does that better connect you to carriers? To clients? To your service team?

Enjoy the episode!

Episode Links:

Ellerbrock-Norris: https://www.ellerbrock-norris.com/
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com/
IVANS: http://www.ivansinsurance.com/
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515/
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a/
Reid Holzworth: https://www.linkedin.com/in/reidholzworth

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

In this informative podcast, I provide essential information on how to qualify for discounts on fire insurance premiums. I emphasize the importance of having specific types of roofs, such as composition, shingle, stone, concrete, clay tile, or metal, to be eligible for these discounts. I encourage listeners to send me their questions and concerns while discussing the qualifications for each discount. Additionally, I stress the need to ensure that any combustible items within 30 feet of the property are addressed and made non-combustible through necessary work. I also touch upon California Public Resources Code 4291 and its relevance to fire safety regulations. Overall, this podcast aims to educate and empower listeners on ways to protect their homes from fire risks and potentially lower their insurance premiums.

In the second part of this podcast, I delve further into the qualifications for the fire insurance premium discounts. I explain the importance of having a class A fire rated roof and having a non-combustible material at the bottom of exterior walls. I highlight the significance of maintaining a defensible space by regularly trimming trees and clearing brush and debris from the yard. I inform listeners that an inspector will be sent by the fair plan to verify the completion of these tasks for the discount to be applied. Moreover, I stress that by meeting these requirements, individuals can potentially receive a total of up to 14.5% off their insurance premiums. Through this discussion, I aim to provide valuable insights into the steps homeowners can take to protect their properties and save money on their fire insurance coverage.

Insurance Hour is hosted by renowned insurance expert Karl Susman. Karl is a frequent guest on television stations such as ABC, CBS and FOX, and now his popular radio program is syndicated across several key radio stations throughout California.

Listeners can now tune in to Insurance Hour on:
-- KMET 1490 AM & 98.1 FM
-- KALZ 1400 AM
-- KZSB 1290 AM
-- KFIV 1360 AM
-- KSTE 650 AM
-- KTIE 590 AM

In addition to traditional radio, Insurance Hour has embraced the digital age. The program is available on several popular streaming platforms, ensuring that listeners can access the show at their convenience.

Audiences worldwide can now enjoy Insurance Hour at InsuranceHour.com, on YouTube, Amazon Music, Tuneln, Alexa, Apple Podcasts, and the iHeartRadio app.

For more information about "Insurance Hour" and its programming, please contact Lara Starr at pr@insurancehour.com

Find what works, and do more of that. Find what doesn't work, and stop doing that. In many cases, operating an insurance agency can be that simple. Ryan Hanley, Founder and President at Rogue Risk and the creator of the Finding Peak Podcast, joins the show to discuss success, personal growth, and setting aside blinders that could be holding your agency back.

Enjoy the episode!

Episode Links:
Ellerbrock-Norris: https://www.ellerbrock-norris.com/
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com/
Rogue Risk: https://www.roguerisk.com/
Finding Peak: https://ryanhanley.com/
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515/
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a/
Ryan Hanley: https://www.linkedin.com/in/ryanhanley/

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

Boo Buckets have always been synonymous with Halloween festivities at McDonald’s, embodying a tradition that many look forward to as October rolls around, but what are they? In this episode of the Xtalks Food Podcast, Sydney talks about these ghost-themed pails and the various iterations since they debuted 1986. McDonald’s introduced a whimsical twist to its Happy Meal offerings by packaging them in Halloween-themed buckets, which could also serve as trick-or-treat pails for kids. The evolution of Boo Buckets over the years reflects McDonald’s attempt to keep the Halloween excitement alive. Given the substantial pre-release publicity surrounding the Boo Buckets, a swift sell-out is highly probable. These coveted pails will be available through Halloween, or while supplies last. The team commends McDonald’s for its marketing tactics, especially when they can combine nostalgia with contemporary touches.

Also in this episode, Sydney talks about Campbell’s acquisition of Rao’s sauce owner Sovos Brands for a staggering $2.7 billion. Since 1992, Rao’s has become the leading brand of high quality pasta and pizza sauces, but its offerings also include dry pastas, soups and frozen entrées. In fact, Rao’s accounted for nearly 70 percent of Sovos Brands’ 2022 sales, or $837 million. At $8 per jar, Rao’s sauces come at a much higher price point than fellow Campbell’s brand Prego. Despite the premium price tag, the brand has gained a cult following thanks to its inclusion of high quality ingredients and successful word-of-mouth marketing. When the acquisition was announced, was online resistance, especially from devoted Rao’s enthusiasts, but Campbell’s committed to maintaining Rao’s sauce’s signature taste. The team reflects on the seemingly high price tag, positing that homemade sauce would cost just as much, if not more than a jar of Rao’s.

Read the full articles here:
Boo Buckets Return to McDonald’s for Halloween 2023
Why Rao’s Sauce Is Worth Billions, According to Campbell’s

For more food and beverage industry content, visit the Xtalks Vitals homepage.

Follow Us on Social Media

Twitter: @XtalksFood
Instagram: @Xtalks
Facebook: https://www.facebook.com/Xtalks.Webinars/
LinkedIn: https://www.linkedin.com/company/xtalks-webconferences
YouTube: https://www.youtube.com/c/XtalksWebinars/featured

Sean Brooks, Divisional Manager at Buckingham Strategic Partners, joins hosts Elliot Bassett and Ryan Brott to discuss how to go from a transactional-based business model to an agency based around client experience. An experience is something you see or feel – where service is just background work. 

Listen in to learn how to showcase your value and reduce friction for your clients.

Enjoy the episode!

Episode Links:
Ellerbrock-Norris: https://www.ellerbrock-norris.com/
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com/
Buckingham Strategic Partners: https://buckinghamstrategicpartners.com/
LAUNCH: https://getlaunch.io/

Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515/
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a/
Sean Brooks: https://www.linkedin.com/in/sean-brooks-aif%C2%AE-76482621/

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

How do you light a fire and empower your team? Brett Young joins Elliot Bassett to share how their Leadership Summit is driving their team forward. Internal events cost time, money, planning and the ROI is apparent right away. But regular events for your teams are about belief. You're inspiring your team, bringing transparency and, more than anything, helping your team believe in your mission.

Enjoy the episode!

Episode Links:
Ellerbrock-Norris: https://www.ellerbrock-norris.com/
Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com/
Erb and Young: https://www.erbandyounginsurance.com/

LAUNCH: https://getlaunch.io/
Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515/
Ryan Brott: https://www.linkedin.com/in/ryan-brott-cepa%C2%AE-77a278a/
Brett Young: https://www.linkedin.com/in/brettins/

This episode is sponsored by LAUNCH.

In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented.

Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale.

THAT’S WHERE LAUNCH COMES IN.
Access the full-revenue potential in your existing book of business. See opportunities other agencies can’t. Offer more value. Gain a competitive advantage in a commoditized market.

Visit https://getlaunch.io/ to learn more.

In this podcast episode, I dive deep into the topic of the California FAIR Plan and its role as an insurer of last resort for homeowners in the state of California. I explain how the amount carriers pay and receive in premiums is based on their market share and why some insurance companies may find the risks too high to offer coverage. I also debunk the misconception that the FAIR Plan may run out of money and assure listeners that the premiums charged reflect the unique risks of the properties in uninsurable areas or risks.  Additionally, I provide historical context and explain the purpose of the California FAIR Plan emphasizing its importance in providing basic coverage to those who cannot obtain insurance elsewhere. Tune in to stay informed on the latest changes and developments surrounding this important insurance option.

Insurance Hour is hosted by renowned insurance expert Karl Susman. Karl is a frequent guest on television stations such as ABC, CBS and FOX, and now his popular radio program is syndicated across several key radio stations throughout California.

Listeners can now tune in to Insurance Hour on:
-- KMET 1490 AM & 98.1 FM
-- KALZ 1400 AM
-- KZSB 1290 AM
-- KFIV 1360 AM
-- KSTE 650 AM
-- KTIE 590 AM

In addition to traditional radio, Insurance Hour has embraced the digital age. The program is available on several popular streaming platforms, ensuring that listeners can access the show at their convenience.

Audiences worldwide can now enjoy Insurance Hour at InsuranceHour.com, on YouTube, Amazon Music, Tuneln, Alexa, Apple Podcasts, and the iHeartRadio app.

For more information about "Insurance Hour" and its programming, please contact Lara Starr at pr@insurancehour.com

Subscriber-only episode

This is a special subscriber-only edition of Dishan's full presentation, which is available to our Pro members on the VLD Community platform as a visual experience.  

Dishan is a highly accomplished and performance driven professional with a strategic vision and a passion for managing and executing highly targeted, industry-focused exhibitions driven by technology, customer experience and human-centered design. 

As an Exhibition Director at Messe Frankfurt Middle East GmbH in Dubai, Dishan is currently managing a highly successful and eclectic portfolio of renowned exhibitions within the Security, Technology & Production Portfolio including Light Middle East and most recently the launch of Intelligent Building Middle East in a strategic collaboration with Intersec Dubai driving the regions vision towards a smart, safe, secure and sustainable future.

Dishan has a strong experience delivering conferences and exhibitions across multiple industries; construction, oil & gas, mining, medical, transport & mobility, infrastructure, security, safety, smart cities across the MEIA region; conceptualizing strategic initiatives, enhancing productivity and building strong foundations with key partners, investors, executive management and business entities to ensure positive performance & growth. 

Lighting Design for Smart Cities:

In the universe of smart cities, lighting designers stand as key influencers, crafting the very essence of our urban realms. In the course of this presentation, we'll traverse the landscape of smart cities, where technology seamlessly intertwines with city life, and where the art of lighting design emerges as a pivotal force. Our journey will encompass the creation of adaptive spaces within smart buildings, the evolutionary path of architectural lighting design, and the profound implications of our work in enhancing energy efficiency and sustainability. Moreover, we'll plunge into the revolutionary realms of concepts like Lighting as a Service and the transformative potential of Human-Centric Lighting.

But the story doesn't stop there. We'll uncover how exhibitions serve as gateways to innovation, revealing the latest in lighting technology and trends. Additionally, we'll tackle a significant challenge: how to garner recognition and make a substantial impact within the broader community of stakeholders in the built environment.

Learn more about our community by visiting www.vld.community

Follow us on Facebook, Instagram, and LinkedIn.

If you enjoyed this episode and want to hear more like this, please signup, subscribe and would appreciate a 5-star review!

Acknowledging our Premium Supporters:

• Aero Hospitality Lighting
• Creative Lighting Asia
• ERCO
• Signify Lighting Academy
• Filix Lighting

Subscriber-only episode

Jonathan Rush is an architectural lighting designer with over 20 years’ experience. He believes that human beings have a physiological and emotional response to light that we must understand to create engaging experiences. He is passionate about our ecology and creating a kinder society.
 
As a Director in Hoare Lea, he drives the team to ensure that all design outputs are challenging and innovative.
 
For him lighting is an amazing medium for art and design and one that can provide the most incredible experiences in architecture – putting people and ecology at the heart of design.   
 
He is a fellow of the Society of Light & Lighting, has a Masters in Light & Lighting and is an active participant in the lighting design industry.


Future Tools: AI, VR, Metaverses, Blockchains & Digital Twins

The talk will look at a small selection the potential tools that may transform how the lighting industry works in the future. Things have changed and are changing fast, and we should expect greater change to come. It would be impossible to make accurate predictions about what will come but we can look at the currently technologies available and consider their potential uses in our industry. 

The big questions of our industry moving forward such as, Net Zero, sustainability, investment pressures, ESG, and similar, can be supported by our clever use of technology in both the product and the design process. 

What can we do as professionals and as an industry to ensure we are keeping up with the technology? How can we ensure we are driving the change as opposed to being driven? Is it time to learn new skills? 

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