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    press release

    Explore " press release" with insightful episodes like "It’s Brunch o’ clock at ArtsQuest: Celebrate Spring with Easter and Mother’s Day Brunches", "The Lehigh Valley Meet the Buyers Expo", "NCC’s Horizon’s for Youth Celebrates 30 Years – Registration is Open for Summer Classes", "It’s Taco Tuesday. Let’s Taco’bout the Return of ArtsQuest’s Annual TacoFest at SteelStacks!" and "New Bethany Announces 2024 Executive Committee" from podcasts like ""The Valley Ledger", "The Valley Ledger", "The Valley Ledger", "The Valley Ledger" and "The Valley Ledger"" and more!

    Episodes (51)

    Eggs 349: Unlock Media Success: Small Business PR Secrets with Mickie Kennedy

    Eggs 349: Unlock Media Success: Small Business PR Secrets with Mickie Kennedy

    Summary
    Mickey Kennedy, the founder of eReleases Press Release Distribution, discusses the fundamentals and strategic use of press releases for small businesses. He explains how press releases can be a valuable tool for gaining media coverage and building credibility. Kennedy also highlights the changes in the press release industry and the importance of staying relevant in local media. He provides insights on how small businesses can DIY their PR efforts and offers tips for choosing the right PR platform or service. In this conversation, Mickie Kennedy discusses the key factors to consider when choosing a press release distribution service. He emphasizes the importance of using reputable wires that have a wide reach and are trusted by journalists. Mickie also explains the SEO benefits of press releases, highlighting the value of original articles and links from respected publications. Additionally, he addresses the issue of fraudulent approaches in press release distribution, such as paid placements in Forbes and other magazines. The conversation concludes with Mickie providing his contact information for those interested in learning more about his services.

    Takeaways

    • Choose a press release distribution service that has a portal or journalist login and a practice of pulling content from reputable wires.
    • The SEO benefit of press releases comes from original articles and links from respected publications.
    • Beware of fraudulent approaches in press release distribution, such as paid placements in Forbes and other magazines.
    • Contact Mickie Kennedy at e-releases.com for more information about his services.

    Chapters

    00:00 Introduction and Background
    03:19 Fundamentals of Press Releases
    08:18 Press Releases for Small Businesses
    13:36 Strategic Press Releases
    17:21 Changes in Press Releases and the Market
    27:39 DIY PR and Staying Relevant in Local Media
    34:31 Choosing a PR Platform or Service
    44:28 Choosing the Right Press Release Distribution Service
    48:12 SEO Benefits of Press Releases
    52:08 Fraudulent Approaches in Press Release Distribution
    55:38 Conclusion and Contact Information

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    Credits:
    Hosted by Michael Smith and Ryan Roghaar
    Produced by Ryan Roghaar
    Theme music: "Perfect Day" by OPM
     

    The Carton:
    https://medium.com/the-carton-by-eggs
    Feature with Zack Chmeis of Straight Method up now! https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28

     

    The Eggs Podcast Spotify playlist:
    bit.ly/eggstunes

     

    The Plugs:
    The Show
    eggscast.com
    @eggshow on twitter and instagram

    On iTunes: itun.es/i6dX3pC
    On Stitcher: bit.ly/eggs_on_stitcher
    Also available on Google Play Music!

     

    Mike "DJ Ontic" shows and info
    djontic.com
    @djontic on twitter

     

    Ryan Roghaar
    http://rogha.ar

    Ep 157 -The 2024 Public Relations Playbook: Trends That Will Dominate!

    Ep 157 -The 2024 Public Relations Playbook: Trends That Will Dominate!

    Welcome to the next series from our 2023 PR Essentials Summit - Public Relations hot trends in 2024.  What's going be the hot trends in the new year?  How can you get published in The New York Times? Or, perhaps TechCrunch? What's the best way to drive sales and get your message out to consumer?  Not sure? Needing help? Then tune in and listen up...

    Your host, Ronjini Joshua, interviews April White with Trust Relations & Mary Elizabeth Elkordy with Elkordy Global Solutions.  Our panel of PR experts are providing key insights into what's going to be the hot PR trends in the new year. 

    You might be surprised to learn that Affiliate Marketing could be a gold mine for generating sales and spreading your branding message to consumers.   Tune in for more hot tips and tricks used by the PR Pros! 

    Don't miss an episode! Subscribe to The PR Playbook Podcast on your favorite podcast platform and join our community of forward-thinkers in the tech industry. For more insights and resources, visit www.thesilvertelegram.com and follow us. 

    Elevate your business journey with The Silver Telegram today!


     

    Support the show

    www.thesilvertelegram.com

    Ep 156 / Discover the Game-Changing Shift in PR: Beyond Coverage - Your Key to Success!

    Ep 156 / Discover the Game-Changing Shift in PR: Beyond Coverage - Your Key to Success!

    Welcome to the next series from our 2023 PR Essentials Summit - Measuring your KPI's: How to measure, monitor and maximize PR success in a new era. Our host, Ronjini Joshua, interviews Richard Benson, with Releasd 

    Unlock the Evolution of PR: Beyond Coverage Metrics

    PR has undergone a dramatic transformation, with today's communication professionals juggling various responsibilities such as generating coverage, content creation, social media management, influencer engagement, event organization, crisis management, and much more.

    However, traditional PR reports haven't kept pace with these changes.

    Many PR practitioners are still stuck using uninspiring screenshots and outdated metrics to demonstrate their value.

    Introducing Releasd, the ultimate reporting tool designed to showcase the entire spectrum of modern PR activities in a visually compelling and concise format, ensuring that busy clients and executives can grasp the full impact quickly.

    Don't miss an episode! Subscribe to The PR Playbook Podcast on your favorite podcast platform and join our community of forward-thinkers in the tech industry. For more insights and resources, visit www.thesilvertelegram.com and follow us. 

    Elevate your business journey with The Silver Telegram today!

    Support the show

    www.thesilvertelegram.com

    Monday 30 October: All Time Sprays, Defending Your Yarns, Union's Rock Bottom & What Is Actually Happening With Josh Addo-Carr?

    Monday 30 October: All Time Sprays, Defending Your Yarns, Union's Rock Bottom & What Is Actually Happening With Josh Addo-Carr?

    The journalists are back with Danny Weidler, Adam Peacock & Michael Chammas jumping in to talk the worst sprays they have ever received, we unpack Eddie Jones failed tenure at the Wallabies, find out what is actually happening with Josh Addo-Carr & why V'Landys was at the White House!

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    🕛 New Footy Talk episode every Monday and Wednesday

    Subscribe on LiSTNR: https://www.listnr.com/podcasts/footy-talk-rugby-league-podcast

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    See omnystudio.com/listener for privacy information.

    Ep 141 - The Art of the Guest: Securing Your Spot in the Podcast Spotlight

    Ep 141 - The Art of the Guest: Securing Your Spot in the Podcast Spotlight

    In today's digital age, podcasts have become a compelling medium for storytelling, networking, and brand building. But how does one make the jump from listener to sought-after guest? Dive in with us as we unveil the secrets on how to become a podcast guest.

    Ronjini provides her top-secret tips used by the experts to secure a spot as a guest on your favorite podcast.  Get your pen and paper ready to jot down some notes.  Tune in now to learn more about taking the first step to become the podcast guest everyone wants to hear from! 

    Be sure to subscribe to be notified of our next podcast episode.  Please like and share with your friends to help spread the message of The PR Playbook Podcast.   Every review helps us bring you more content like this!

     Do you still have questions about becoming a podcast guest? Check out our contact us page to reach out to Ronjini.   

    Support the show

    www.thesilvertelegram.com

    Harman Baweja, Karishma Tanna, Zeeshan Ayyub on Scoop and working with Hansal Mehta

    Harman Baweja, Karishma Tanna, Zeeshan Ayyub on Scoop and working with Hansal Mehta
    Created by Hansal Mehta and Mrunmayee Lagoo Waikul, Scoop is the new courtroom drama streaming on Netflix. It is based on journalist Jigna Cora’s memoir Behind Bars in Byculla: My Days in Prison. In this latest episode of Aur Batao with RJ Stutee, the cast sits down to chat about Scoop and what it means to be working with Hansal Mehta. Harman Baweja gets candid about why he quit acting and how the mean comments by the press negatively affected him. Karishma Tanna shares with us that she finally is getting the kind of work that she always wanted and Zeeshan Ayyub talks about Al that went into preparing for his role.
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