product promotion

To many gamers, great peripherals are not on the periphery. They're a cornerstone of an idealized experience, a form of self-expression, and another way to min/max capability for the competitively inclined. But how are they made and marketed? Like anything else, it's a vast ocean with more nuance than you'd expect. Enter Lauren Premo, one of the most seasoned and respected minds in the world of gaming peripherals who's here to help us navigate.

This is part 1 of our discussion with Lauren.
Find her at: Lauren Premo | LinkedIn

Music today is from OCRemix.
Track 1: Together Again by Just Coffee
Track 2: Rhapsody in Poo by Ilp0

Jenny Czaja is a Principal Product Manager, Arc XP at The Washington Post (and Yale College alumna) who drives digital solutions from conceptualization through launch, thriving when working collaboratively and cross-functionally. She is a conscious capitalist, corporate strategist and spirited Chicago Booth MBA.

https://www.linkedin.com/in/jennyczaja/

CP is a former firefighter note Keynote Speaker, Chair of Agile In Colour, IC Agile Accreditor and Portfolio Management Lead at Arc XP (formally part of the Washington Post).

https://www.linkedin.com/in/cprichard92/

In this episode, we dive into the world of Washington Post and start-up growth, all while exploring the fascinating journey of Arc XP📰🚀

🤝 Discover the art of balancing legacy client needs with product vision, and how the Arc XP team rises to the surprisingly interesting challenges of adapting a UI for right-to-left languages🌍

🌍 Learn how Arc XP strategically tailors content for regional audiences, empowering large brands to efficiently share their stories across multiple websites worldwide🌐📣

🧠 Dive into the world of product management and uncover the secrets of balancing flexibility and empathy🤝💡

👂 Tune in to hear about the power of listening, patterns, and agility in navigating the ever-changing product landscape🎧

So, grab your headphones and join us on this captivating journey filled with insights, passion, and a touch of corporate judo!🌟🥋 Don't miss out on this episode of the Product Agility Podcast! 🎙️✨

Chapters:
00:03:23 Introduction to Arc XP: Exploring Its Origins And Features
00:08:46 Global Reach And Diversified Clientele: A Chicago-based Software Company's Success Story
00:17:15 Transitioning From Publishing To Arc XP: Expanding Offerings For A Diverse Client Base
00:22:49 Empowering Multimedia Conglomerates Through Multi-Site Storytelling
00:28:41 Strategic Focus & Identifying Valuable Client Requests
00:31:59 How Arc XP Focuses On Providing A Seamless Experience For All Readers
00:36:06 Balancing Flexibility, Empathy, And Market Viability In Product Management
00:38:01 The Dangers Of Constantly Saying Yes

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes. 

Stay up-to-date with us on our social m

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

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Product Agility Podcast

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Want to come on the podcast?

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Since 2008 Jeff "Herschy" Schwerdt built multiple training and software products that have helped tens of thousands of marketers and small businesses across the world. Looking back on his experiences, the Air Force experience prepared him in specific ways to become an entrepreneur.

Jeff has a strong commitment to his customers, the quality of training and platforms he and his team release, and is always striving to be better. We set objectives and goals and debrief on each product, promotion, feature releases, etc. This mindset has helped many projects succeed over the past decade.

In this episode we discuss bringing your children into the business incrementally and leaving behind a tangible legacy that those coming after you can utilize to grow in their industries.

Connect with Jeff:

Website: http://jeffherschy.com/

Thank you for support Building Great Sales Teams!

If you want to learn more about our host Doug Mitchell or get free BGST resources go to www.salesprogrambuilder.com.

After starting over 6 different businesses and now launching hundreds of products, services, and helping businesses grow I have realized what works. I am going to share how I figure out what to launch next and how it will be most successful. If you are struggling with which business to do or what to launch next this podcast is for you.

If you need help with your next launch, book a call below or sign up for my wait list.

Book an intro coaching call or join the wait list -

https://levelupwithtia.as.me/introcoachingsession

Add me on instagram.com/sexybizbabe for more tips and follow me on my business growth. 

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