quality content

Below are the questions covered in today's episode (with their timestamps). Get your questions answered by Cal! Here’s the link: bit.ly/3U3sTvo

Video from today’s episode:  youtube.com/calnewportmedia

Today’s Deep Question: How can we be ambitious without burning out? [8:23]

- How do I create a hit podcast? (Special guest JORDAN HARBINGER) [41:59]
- How do I overcome boredom in my purposefully under-scheduled life? [1:01:57]
- How do I manage multiple side hustle projects? [1:06:11]
- Do I need two planning documents if I have two jobs? [1:13:14]
- How do I get my 15-year-old brother to stop using his phone so much? [1:15:30]

Something Interesting: The slow productivity of Maryam Mirzakhani [1:23:48]

Links:

screenrant.com/calvin-hobbes-bill-watterson-merchandising-lost-millions-reason/

web.archive.org/web/20150302235823/http://www.calnewport.com/blog

wired.com/2014/08/maryam-mirzakhani-fields-medal/

thedeeplife.com/podcasts/episodes/ep-115-jordan-harbinger-what-is-the-future-of-podcasting/   

Thanks to our Sponsors:

grammarly.com/deep
ladderlife.com/deep
mybodytutor.com
expressvpn.com/deep

Thanks to Jesse Miller for production, Jay Kerstens for the intro music, and Mark Miles for mastering.

No one starts by being amazing. Today, Alex (@AlexHormozi) talks about the five phases of content marketing, the objectives you're solving for each of these, and how to provide meaningful content to your audiences. Sometimes it’s about showing up no matter what, even if it means slow progress.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:43) - Content Marketing Phases: Create, Consistent Posting, Reliability, Regularity, Repurposing.

(4:10) - Key rules: No length limit, prioritize quantity. Alex details each phase.

(12:04) - Phases 3-5 focus on customer generation; 1-2 generate leads.

(17:56) - Talking points depend on expertise. Make engaging, informative content.

(19:04) - Core question: "Why listen? Why is it worth their time?" Honesty matters.

Follow Alex Hormozi’s Socials:

LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition