rithmm

In this episode of the Knup Sports Show, host Ryan Knuppel interviews Megan Lanham, the CEO of Rithmm, a sports betting app. Lanham discusses how Rithmm uses predictive modeling and AI to help users make smart betting decisions. The app allows users to input their instincts and preferences, and then generates recommended bets based on those inputs. Rithmm recently launched a subscription paid version and expanded its offerings to include NFL, NBA, and college basketball. Lanham also discusses the challenges of starting a business and the future plans for Rithmm, including partnerships with content providers and other sports tech startups. She encourages listeners to try out the app and emphasizes the importance of using data and a systematic approach to sports betting.