Episode 147: How Architecting Better Data Models and Building Better Customer Experience Cadences Drastically Improves Churn
In this episode, Sean sits down with Sharon Park, CEO and President at Sage Digi (https://sagedigi.com/). They dive into why Sharon started Sage Digi after many years at Google. They go deeper into her experience on how to architect a full funnel advertising strategy for B2B companies. Sharon gives some great insights on how data alignment and cleanliness are key. Sharon gives examples of how she uses those solid CX principles that helped reduce her own company churn from 35% to 5%. Sharon gets deep on her focus on self transform and how that plays into her different life facets.
More About Sharon. https://www.linkedin.com/in/presidentsharon/