131 - [Interview] Why Marketing Is Critical to Outbound Sales
![131 - [Interview] Why Marketing Is Critical to Outbound Sales](https://www.podcastworld.io/podcast-images/modern-sales-b2b-selling-podcast-pksn6ctl.webp)
How much marketing do you need to do in your outbound selling? The answer is more than none, but less than Coca-Cola. What's in between? Learn the right balance between sales and marketing from Tony Lenhart, Sales Drummer at Sales Empowerment Group.
Want the full transcript? Visit the show notes page on our website:
https://servedontsell.com/modern-sales/tony-lenhart
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