samantha wills

Samantha Wills started her self-titled jewellery company on the kitchen table of her share house in the eastern suburbs of Sydney when she was 21 years old. While her rise to the global stage looked meteoric to many, Samantha has said "It took me 12 years to become an overnight success"

Join us today as we talk about her humble beginnings, her challenges and learnings, her new book "Of Gold and Dust" and the time Beyonce, wore her jewellery. 

You do not want to miss this episode.

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On today's episode of 'She did it too' we interview one of our all time girl boss inspirations! From humble Bondi market stall beginnings, to celebs and New York living, we hear the stories that fuelled Samantha Wills journey to become one of Australia's leading female entrepreneurs.

Having built one of Australia’s best known accessories brands, Samantha brings fifteen years of experience in being a creative founder & director. Samantha has a kind soul and empowering purpose, speaking to sold out crowds around the world we are so grateful to be chatting with her today.

P.s who knew being ghosted by a guy could trigger such motivation? Click play to hear more!

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'It's who I am' the podcast is run by two Sister's passionate about sharing real stories that make us who we are. If you loved this episode please hit 'subscribe' on Apple Podcasts or 'follow' on Spotify, and leave a review if you're really feeling the love!

Your hosts are @hannah.vasicek & @rachelvasicek and this episode was sponsored by @francesca.com.au

From Mamamia this is Lady Startup, the show where we pick the brains of successful female entrepreneurs to find out how they built their empires.

Rachel Corbett’s guest today is founder of one of Australia’s most well-known jewellery brands, Samantha Wills.

Samantha built her business from a stall at Sydney’s Bondi markets into an international brand with a revenue of over $10 million.  Last year, when she announced she was closing the doors her customers and loyal online fanbase were very surprised.

So how did Samantha take her jewellery business from a trestle table in Australia to New York and beyond?  And what made her decide to shut down a business she’d been building for almost 15 years?

Listen to find out...

CREDITS:

Guest: Samantha Wills of Samantha Wills

Host/Executive Producer: Rachel Corbett, Founder of PodSchool

Producer: Amelia Navascues

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