In this episode, we highlight the importance of the verbal side of your brand and why it is so important. Cris Johnson chats with us about strong copywriting and how to get it right for your website and email marketing campaigns.

Cris Jonnson is not only a seasoned magician but he’s also a certified SEO Specialist who helps entertainers live their dreams. As the creator and host of The Professional Magician podcast, he brings decades of experience and expertise to magicians all over the world.

Connect with Cris:
theprofessionalmagicianclubpro.com  - The Professional Magician Club helps magicians book more shows at higher fees through more effective marketing.

___________________________________________________________________________________________

Get Billy's 54-minute Online Lecture plus 5 additional downloadables (75 total pages and worksheets) for just $14.95. 

>>>>>>>> brandingentertainers.com/brandbetter

Millions of people the world over have marveled at the comedic magical antics and inviting personality of Leslie McKinney. He began working at Opryland and on The Nashville Network (TNN). Leslie’s first Vegas show was Wizards’ Secrets Magic Show at The MGM Grand Hotel where he did an 18-month contract. Since then his shows have been seen throughout Las Vegas at The Riviera, Fitzgerald’s, The Plaza Hotel, Sun Coast, Sam’s Town, and Planet Hollywood. Leslie recently starred in his own show Presto at The Downtown Grand Las Vegas. He has also performed for cruise lines such as American Family Cruises, Costa, Holland America, Norwegian, Star/Dream Cruises, and Grand Bahamas Cruise. McKinney’s talents have been seen on TLC, Children Talk Television Show, The Late Show with David Letterman, and he was a consultant for Teller’s production Play Dead. In addition to this Leslie McKinney was the first American entertainer to perform in Weifang, Shandong province in The People’s Republic of China. Leslie McKinney is known for his charming southern style and his ability to make his audience feel at home.

www.lesliemckinneymagic.com

IN THIS EPISODE

This is the kickoff of season two of The Branding For Entertainers Podcast. Let’s talk about our heroes. We all have them and sometimes it’s hard to avoid emulating them. We’ll take a look at how to become the hero of your own brand. We’ll cover visual, verbal, and virtual branding and how to position yourself so that your fans begin to look at you as a hero.

Find out the voice of your brand so that you can attract your ideal audience. Take our easy free online quiz and you’ll also get our free 10-page report that shares how to best market and brand yourself based on your personality.  Go here >>> brandingentertainers.com/yourbrandvoice

There's tons of people beating the "Podcasting for Business" drum (because it works!), but it's hard to tell who does it right. 

That's why when I saw Kap Chatfield touting "Show Marketing" (instead of the usual market speak about podcasting), it became obvious real quick that you need to hear it from him too!

Kap and I go deep into strategies around leveraging shows for business cases like:

- how to build narrative into your podcast
- the 5 personas that can benefit from a podcast
- how to use podcasts for out of the box thinking like culture and event organizing
- and tons more!

Connect with Kap :

On LinkedIn:  https://www.linkedin.com/in/kapchatfield/
Rveal Media: https://site.rveal.media/

Connect with ME!

Also, I'd love it if you connected with me on LinkedIn or Instagram.

Or shoot me an email at youshould@connectwithpablo.com with the "Heard B2BCB Kap Chatfield" in subject.

This that's a genius email address?  Me too, but I didn't come up with it.  It was the idea of my good friend, and super talented web designer, Nathan Ruff.

If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.

OH! and subscribe to Category Pirates.  It's the smartest thing ever. If you email them and tell them I sent you, you'll get a free month.

We’re headed to Cleveland, the birthplace of rock and roll, to talk with Barry Gabel, SVP Marketing & Sponsorship Sales for Live Nation, and a true legend in this industry. Barry speaks about his work with Trans-Siberian Orchestra, his formative experience starting out at Belkin Productions in 1979, their evolution into joining Live Nation, all while sharing his perspective and path to success. He reminds us that “Nothing Beats Live” and reveals how he anticipates the return of live events to play out moving forward.

Barry Gabel: Facebook | Instagram | LinkedIn

Live Nation: Facebook | Twitter | Instagram

––––––

ADVENTURES IN VENUELAND

Follow on Instagram, LinkedIn, Facebook, or X/Twitter
Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.