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    side hustling

    Explore " side hustling" with insightful episodes like "86: Taking on Challenges and Achieving Your Goals with Ironman World Champion Derk de Korver", "LET’S DO THE HUSTLE! Why Side Hustling Is The Solution With Carrie Bohlig And Craig Clickner", "76 - Paying off Debt + Side-Hustling with Ryan Helmes", "The One Funnel Away Challenge Is THE Way To Side Hustle Success - Rosita Szatkowska" and "6 Ways to Carve Out Time to Grind & Execute Outside Your Day Job" from podcasts like ""The Mindful FIRE Podcast", "Tandem Talks Podcast", "Freedom Slay Podcast", "One Funnel Away: Stories" and "Side Hustler's Perspective with Coach Scotty Russell"" and more!

    Episodes (8)

    86: Taking on Challenges and Achieving Your Goals with Ironman World Champion Derk de Korver

    86: Taking on Challenges and Achieving Your Goals with Ironman World Champion Derk de Korver

    Derk de Korver joins The Mindful Fire podcast to share his journey to becoming a professional Ironman Triathlete, reaching the World Championships several times.

     He recalls his time in Dublin, where he and Adam Coelho, the host, bonded over side hustling and partying. 

    Derk talks about his transformation to becoming a healthier person, and how his goals shifted from just wanting to finish his first marathon, to wanting to qualify for Kona, and eventually winning his age group overall. 

    He also shares his decision to stop racing professionally and focus on his family and business.

    Guest Bio

    Derk de Korver was born in the Netherlands and moved around a lot in his youth due to his dad's work. He went to college in the Netherlands, and started working for Cargill, trading orange juice concentrate. 

    He moved to Dublin to work for Google and discovered a new part of himself -- training for a marathon. He eventually signed up for his first Ironman, and after three years of training, he qualified for Kona, the world championships. 

    He has done it four times and finished 8th overall and 4th in his age group in 2019. He has also won several Ironman races overall. He recently decided to stop racing professionally and focus on his family and business.

    Guest Contact Information

    Key Takeaways

    • Derk de Korver is an entrepreneur, triathlete and Google employee.
    • I met Derk in 2012 when we worked on the same global team at Google's Dublin office.
    • Derk started his journey to achieve his goals by signing up for a marathon.
    • He trained for an Ironman event and stopped drinking for the year because of his focus.
    • After three years of Ironman, Derk managed to qualify for the Ironman World Championships In Kona, Hawaii.
    • He achieved multiple successes in Ironman races and placed 8th overall in the world at Kona and 4th in his age group in his last race in Kona.
    • Inspired by his success, Derk decided to go pro, and raced professionally for the next two years.

    Whenever you are ready, here are 3 ways I can help you:

    1. ​Book a 30 free clarity call with me​. If you are nearing FI and want help answering the question "What do you actually want?", let's chat!

    2. ​Complete my Free Envisioning Guide​ to dream up a BIG vision for your life.

    3. ​Connect with me LinkedIn​ where I post about crafting a life you love & making work optional using mindfulness, envisioning & financial independence.

    LET’S DO THE HUSTLE! Why Side Hustling Is The Solution With Carrie Bohlig And Craig Clickner

    LET’S DO THE HUSTLE! Why Side Hustling Is The Solution With Carrie Bohlig And Craig Clickner

    Married entrepreneurs Carrie Bohlig and Craig Clickner discuss the power of side hustling, how it solves the human paradox we are all struggling with, and how it helps you live with fulfillment and create an impact. In this latest episode of Tandem Talks, Carrie and Craig will share their personal journey to side hustling, how it changed their lives, and how you can apply it to yours.

    HIGHLIGHTS

    • Finding your end of the spectrum
    • The side hustling breakthrough
    • Reasons to do side hustling
    • The roadblock misconceptions
    • Different opportunities to side hustle
    • The side business approach
    • 5 ways to side hustle skillfully

    QUOTES

    Craig: “I craved more freedom or independence, I realized they needed to divorce my time from my income so that I could wake up every day and do what I love.

    Carrie: “So the challenge for people like me, it's not a lack of interest or passion or ideas, but it's narrowing in and down on what gets us closer to the life vision.”

    Carrie: “Following the traditional logic of getting a good job and living happily ever after? It definitely insinuates there's one magical path. Yeah. But that's not really the case for most people in reality.”

    Craig: “We basically were able to create a lifestyle where we are full-time parents and full-time entrepreneurs, and we wish this lifestyle and choice for everyone.”

    Craig: “The reasons to side hustle are vast, there are so many beyond just diversifying your income you diversify your skills. You can use it to explore new passions and interests.”

    Carrie: “You don't have to be passionate to start a business not just like you don't have to be passionate about your job, which many of you are not.”

    Learn more about Carrie and Craig with the links below:

    Carrie and Craig were involved in TEDx and this inspired the latest episode of Tandem Talks, learn more about TEDx with the link below:

    Please subscribe to the podcast and leave a review. Be sure to visit our website at https://www.tandemconsulting.co/.

    The One Funnel Away Challenge Is THE Way To Side Hustle Success - Rosita Szatkowska

    The One Funnel Away Challenge Is THE Way To Side Hustle Success - Rosita Szatkowska

    This week on One Funnel Away Stories, I talked with Rosita Szatkowska. Rosita came to the US from Poland when she was only 9 years old. The teenage years of her life were a real struggle and an uphill battle, which makes her story particularly distressing. Still, her journey is a true testament to what can be achieved through grit and power of will.

    Rosita is currently in the final stages of creating her online training course centered around teaching high-performing managers the necessary skills to become top leaders and quickly rise through the ranks. She’s also still working her corporate day job and today, she’s going to show all of the wantrepreneurs out there just how you can have your cake and eat it too.

    Key Takeaways:

    • Rosita’s emotional and distressing backstory (1:30)
    • Giving herself a second chance at life (2:21)
    • Figuring out a system for getting promoted and backing it up with great results (3:01)
    • Getting hooked on success and going after greater things (4:13)
    • Signing up for the One Funnel Away Challenge (6:10)
    • Creating a brand-new core offer - a course targeting high-performing managers (9:46)
    • Why you need to start learning by doing, right away (11:03)
    • A day in the life of an up and coming side hustler (14:07)
    • Learning how to fight off the imposter syndrome (15:34)

    Additional Resources:

    Subscribe for more awesome stories!

    And remember - you’re always just One Funnel Away!

    ----

    Step #1:  Get Russell Brunson's Free Books

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    Step #2: Want More 'One Funnel Away' Training?

    Free 30 Days Summit  |  One Funnel Away Challenge

     

    Step #3: By The Way, I'm A HUGE 'Funnel Freak'

    If You Want A 2 Week Trial To ClickFunnels, Go Here > ILoveClickFunnels.com

     

    6 Ways to Carve Out Time to Grind & Execute Outside Your Day Job

    6 Ways to Carve Out Time to Grind & Execute Outside Your Day Job

    Side Hustler’s Series Part 4 of 4: 6 Ways to Carve Out Time to Grind & Execute Outside Your Day Job

    A PROVEN SYSTEM FOR KNOCKING SHIT OUT EACH DAY

    Hands down, the #1 thing creatives like you tell me you struggle with the most? Finding time to grind on your side hustle.

    I’m hella qualified to talk on this topic because I’ve gotten pretty damn good at:

    • carving out pockets of time in my day
    • to knock out my top priorities
    • that align with my main goal/vision.

    In five years, I’ve been able to build Perspective-Collective, freelance, and handle a weekly podcast all outside of my full-time job. Not to mention, I’m a husband and father to the dopest little dude this side of the Mississippi.

    This shit isn’t easy, and I’m not trying to brag. I’m just trying to convince you that if I can do it, anyone can.

    If finding time to grind is one of your biggest pain points, I feel the following system can improve your productivity immediately.

    Note: I also have this available as a guide in the Side Hustler’s War Chest. In case you missed that, you can download it here.

    #1. Take One Bite at a Time

    It’s easy to feel like you’re not doing enough when you see someone else crushing it. Often, our ambition is larger than our reality, and we feel we have to eat the full pizza in one bite.

    While it’s great you want to start a weekly podcast, vlog, and newsletter all at once, biting off more than you can chew can set yourself up for failure if you:

    • Attempt to do all of this outside a day job
    • Have family responsibilities
    • Don’t have a defined process built into your routine

    I started posting consistent drawings on Instagram in the spring of 2014. I then took on weekly blogging in June 2015, then added a newsletter in October 2015. I began the weekly podcast in August 2016. In between, I’d sprinkle in some freelancing, public speaking, teaching workshops, and selling products.

    There’s no way in hell I’d still be trucking along had I attempted to do all of this right from the jump.

    I suggest taking things slow and steady, as we’re looking to accomplish long-term consistency.

    Start with one bite at a time by setting ambitious (yet realistic) expectations and taking action.

    Once you lock down your process, take a bigger bite by slowly baking the next thing into your routine.

    #2. Plan Your Attack

    I’m discovering the most successful people I look up to don’t roll out of bed and shit productivity—they schedule their success.

    When I stopped winging it and planned my daily attack, it made decision-making so much easier.

    Here’s how I plan my attack:

    1. MAKE A WEEKLY TASK LIST ON SUNDAY
    You can list these by hand or with digital apps like Wunderlist, Notion, or Evernote. Update your list accordingly as things pop up during the week
    Carry over the remaining tasks from the previous week.

    2. PRIORITIZE THEM WITH MY CREATIVE GRIND (ABC) SYSTEM*

    • List up to 7 tasks per each letter (7 days in a week = 1 task a day)
    • A1-A7: High Priority Tasks to Attack that move the needle forward
    • B1-B7: Medium Priority Tasks that are cooking on the Back Burner
      -C1-C7 Low Priority Tasks that would be Cool to get done or should be delegated
    • D: Insignificant Tasks should be Destroyed

    *Those in my coaching program get to be the first guinea pigs for a basic and more advanced version of my Creative Grind System.

    3. PLAN YOUR FOLLOWING DAY’S TASKS

    Here’s a quick glimpse of how I list my next day’s attack:

    • Each night, I plan out the next day’s blocks of time I have to grind (morning, lunch, breaks, evenings)
    • I’ll create fields for tasks A1-A3, B1, and C1
    • I’ll then pluck from the top weekly tasks list and plug them into the designated fields
    • When you knock out your A1 task, cross it off your daily attack and weekly list. Then proceed to A2 and A3.

    Sometimes, you may only have a small window of time so knocking out the B1 task makes sense.

    Only knock out the C task if you get through all A and B tasks for that day.

    THE GOAL

    The goal is to knock out and cross off AT LEAST one A task a day.

    Crossing that A task off your list becomes a productivity habit-forming addiction!

    Depending on your schedule and goals, tweak this and find what works for you!

    #3. Eat the Worm

    I’m a night owl by default, but waking up early and eating the worm has been the catalyst for the growth of my side hustle.

    There are three reasons why mornings are my jam:

    • It creates more time to grind:
    • It prioritizes my dream first
    • I put a large dent in my A1 task before going to the day job

    For me, productivity lies in doing the most important task first—the one that will scale my business. These big tasks typically require the most willpower.

    Oddly enough, the most important tasks that move my business forward and require the most willpower have nothing to do with drawing—they have everything to do with writing.

    Writing is the backbone to my side hustle. I write practically every day with the podcast, the coaching program, workshops, speeches, Instagram captions, product details, landing pages, email campaigns, etc.

    Working a day job and opening myself up to the world’s distractions takes a massive toll on my willpower. There’s no way I have the focus or desire to do my best writing after I clock out from work or after I put my son to bed.

    Getting up early and eating the worm sucked in the beginning and still sucks today.

    I had to adjust by using the hack of getting up 10-20 minutes earlier each week.

    This significantly helped me adjust instead of making the switch from 6:30 am to 4:30 am. This is an example of a bite-sized change mentioned in #1.

    Grinding before the world wakes up provides the best focus for me, and maybe it could for you.

    To get the results you’ve never had, you have do something you’ve never done.

    I’ve made hard changes in my routine to chase that productivity-high. It gets easier to adjust when you begin to see the progress.

    I realize there isn’t a one-size-fits-all solution to this, as everyone’s schedules and responsibilities are different.

    Start by determining when you have the most willpower in the day. Then carve out time and act on your A1 task.

    #4. Play UNO

    Playing Uno ties into #2 and is my way of saying “focus on doing one thing each day that will help get you the best results.”

    Looking at that massive to-do list can be overwhelming. It’s hard to know where to start, so you become paralyzed from taking action.

    This is why we take that weekly task list and prioritize it to create a plan of attack.

    Focusing on the one thing you planned the night before (the A1 task) makes the game winnable and easier to manage.

    Note: to reiterate #2, when you knocked out the A1 task for the day, you then shift your target to A2.

    It’s hard not to feel accomplished and experience progress when you knock the main thing off your list each day. You and momentum become best friends when you optimize your system for maximum badassery.

    #5. Eliminate Distractions

    It’s so easy for us to get distracted because we’ve become glued to our phones, computers, smartwatches, and TVs. We’re “too connected” and don’t want to miss out on anything and everything.

    I’ve had to discipline myself to eliminate distractions.

    When it’s grind time, I have to prepare my environment so I can get into the zone.

    KILL SOCIAL MEDIA NOTIFICATIONS

    For me, I kill all notifications on my phone except for texts and calls in case of an emergency.

    I personally have a strong belief that you do not need social media notifications on your phone. That shit will distract you from keeping the main thing the main thing.

    USE DND MODE

    I always have Do Not Disturb Mode set on my phone from 9 PM–6 AM, so nothing distracts me before bed until after I eat the worm and play Uno. I’ll even turn on DND Mode when I need to practice a speech, record the podcast, or get lost in a drawing.

    SET APP LIMITS & NOTIFICATIONS

    On iOS, you can set App Limits to put time constraint reminders on apps you tend to overuse.

    You can also enable notifications to let you know how much screen time you’ve been using to keep yourself in check.

    OPTIMIZE YOUR ENVIRONMENT

    For me, having a clean desk/office, closing the door, and having one screen on for willpower tasks like writing helps me find my zone.

    As much as I love my cats, having them crawl all over me and knocking shit over on my desk while I work is a no-go.

    Overall, protect and value the time you’ve carved out for yourself to grind—no one else will do that for you.

    #6. Say NO, so You Can Say YES

    Your secret weapon for creating more time is a muscle you don’t flex often enough.

    You gotta learn how to say NO, NOPE, and NAH, I’M GOOD.

    If you constantly use the excuse of “I never have time,” it’s times to switch your language to “I haven’t made it a priority.”

    I should know because this excuse was my default for everything. Any margin of time I had got filled up because I was a professional over-committer who didn’t understand the power of saying NO.

    Of course, you can’t make something a priority because you said YES to something else when you should’ve said NO!

    It’s really simple: saying YES fills your time and saying NO creates more time for what’s most important.

    THE HELL YES FILTER

    Create a filter for yourself—if an opportunity comes your way, and it’s not an instant HELL YES that aligns with your main vision, then it’s an immediate HELL NO.

    THE HELL NO LIST

    Another step to help you frame your Hell-Yes filter is by creating a list of No’s and Hell-No’s. That way, you have set guidelines to stick to when decent opportunities come knocking.

    This filter and list will clamp down on letting people and stupid, non-essential tasks steal your time.

    Take Yourself Seriously

    Everyone has what it takes to execute their side hustle outside their day job.

    The problem is that people struggle to grind on their side hustle because they lack a system and some discipline.

    Regardless if you’re a night owl or early bird, make notes of these ideas—I know they can help you see results ASAP.

    It all boils down to—how badly do you want it? Are you ready to take yourself and your work seriously?

    Need Some Extra Help? Check out The Side Hustler's Coaching Program
    If you're finding that you want some extra hand-holding and accountability to take the next step, sign up for the Side Hustler's Coaching Program now to join the waitlist for September 16th's launch week.

    Enjoy This Episode?

    If you enjoyed and found this episode value, I need your help spreading it! Please, share a screenshot or video of the episode you're listening to and tag me on Instagram at @prspctv_cllctv and @perspectivepodcast—and let’s connect.

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    Subscribe via your favorite podcast player:

    5 Killer Tips for Managing & Maximizing Your Side Hustle Outside Your 9-5

    5 Killer Tips for Managing & Maximizing Your Side Hustle Outside Your 9-5

    Side Hustler's Series Part 3 of 4: 5 Killer Tips for Managing Your Side Hustle to Maximize Results

    Back in May, I had the chance to jump on an episode of The Happy Ever Crafter TV with the calligraphy queen, Becca Courtice.

    I came prepared with some notes to help her niche calligraphy and lettering audience to get the most out of their side hustles.

    What kind of a jerk would I be if I didn't go more in-depth and share it with you?

    Regardless if you do calligraphy, lettering, knitting, underwater basket weaving, etc., there is something in this episode that can help you take your side hustle to the next level.

    Today, I'm giving you 5 Killer Tips for Managing Your Side Hustle to Maximize Results. Prepare to take some notes!

    Hopefully, there's a missing piece here that gets you one step closer to putting your peculiar yet promising puzzle together.

    1. Have a Plan & Show Up with Intention

    How comfortably can you answer the following questions with conviction?

    • What do you want to accomplish in life and why?
    • Who do you want to become and why?
    • Who do you want to serve/make an impact on and why?

    Figuring out the answers requires a lot of time, soul searching, and uncomfortable dialogue in your head.

    Once you're able to tap into that vision, reverse engineer that dream so you can pinpoint the steps you need to take.

    From here, you're able to layout short-term and long-term S.M.A.R.T. (Specific, Measurable, Attainable, Relevant, Time-Bound) goals that align with the vision.

    A goal without a plan is just a wish, so knowing what you want and developing a gameplan are crucial.

    When you know what you want and have outlined your steps, there's less room for guessing on what you should be working on each day.

    Having a plan makes it much easier to attack the top task that moves you closer to your goal each day.

    Note: If you lack a plan or system for making time to work on your side hustle, you're going to love next week's part 3 episode. I'm giving you 6 Ways to Carve Out Time to Grind & Execute Outside Your Day Job.

    2. Be Consistent

    My favorite quote about consistency comes from Sean McCabe (Seanwes).
    "Nobody notices announcements, people notice consistency.

    It's time for a hard dose of reality and some tough love.

    There's no way you should be complaining about the promise of your side hustle when you've only:

    • been doing it for a few weeks to a few months
    • invested an hour or two a week
    • posted a few times on social media here and there and told a few friends

    People won't notice shit until you consistently stay in front of them and make it crystal clear what you're doing.

    You have to remind people that you exist, and you do this with—you guessed it—a plan.

    One of the best ways to do this is to lock down a systemic routine of when you'll create and when you'll post.

    Frequency

    I recommend sharing AT LEAST once a week, as we tend to be creatures of weekly cycles (e.g. weekly episodes of our favorite TV shows or Monday Night Football).

    Daily output is going to get your faster results, of course. This isn't realistic for many people and can easily lead to burnout.

    Weekly is a manageable output that anyone can figure out. Start with something small and add more to your plate as you build it into your routine.

    Duration

    If this is something you're good at and it lights you up, I feel a minimum of six months of pursuing it with maximum effort is the least you can do. I'd highly recommend pushing it easily to 1-2 years if it's bringing you any of the 9 benefits I mentioned in last week's episode.

    It took me in the 1-2 year range to really start finding my footing. Currently, my fifth year is when I'm really finding my stride.

    It. Takes. Time.

    It's not always about reaching the most people in the beginning, but the right people slowly over the years.

    3. Be Persistent

    I wanted this one to rhyme with Be Consistent because I like to have a good time and unwind with a rhyme outside design.

    News Flash: it's not easy pursuing something that's important to you—it's a straight-up rollercoaster ride, as you're being tested at every turn.

    You're going to experience plenty of shitty moments along your creative grind. There will be plenty of people that will attempt to rain on your parade. You gotta keep pushing to bathe in those sunny days when you've tapped into your creatively-fulfilled zone.

    I don't' have enough fingers or toes to count how many battles of self-doubt, depressed funks, haters, financial emergencies, etc. I've faced when pursuing my side hustle. I do know that every shit storm I've weathered has made me stronger.

    Every time you get knocked down, it's your responsibility to get back up and keep swinging. It's called responsibility because you have the ability to respond.

    Each time you get back up, you're adding a new bruise or scar that you can add to the "hard lessons learned jar" and use it as fuel.

    As cliche as it sounds...if it was easy, everyone would do it.

    It's not easy, but gritting it out because it's important to you will always be worth it.

    Don't find yourself on your death bed wondering, "What would life look like had I gotten back up to fight another day?"

    4. Stop Trying to Be Pizza

    What fun would this be if I didn't include something pizza-related?

    My life motto has become, "You can't make everyone happy, you're not pizza."

    It's my filter that I run everything through when I show up each day.

    It's insanely hard to gain traction when you feel you have to reach every human in every pocket of the planet when you hit publish.

    The harder you try to reach the masses, the harder it is to land on that one soul who needs what you have to offer.

    Attempting to please everyone usually means you're riding the fence and playing it safe. You're scared to have a strong opinion, as it could drive someone away.

    James Victore on episode 117 would call this being "Oatmeal." Don't be Oatmeal.

    All it takes is one person at a time to attract that like-minded tribe of freaks who vibe to your flavor of weird.

    Instead of going for width, go for depth.

    Embrace who you are, share what's true to yourself, and keep the perfect person in mind when you hit publish (even if it's yourself).

    More importantly, disregard the thoughts and opinions of the haters. What you put into the world wasn't meant for them anyways.

    5. Find Your Secret Sauce

    What's the secret sauce, and how do you make it?

    The starting base to your secret sauce: find the overlap of your greatest strength and greatest passion. This is called your sweet spot, and it's something I learned from Ken Coleman of The Entreleadership Podcast.

    You're going to have a hard time finding success with your side hustle if it's:

    • something you're good at but don't enjoy
    • something you love doing, but you suck ass at it doing

    The quick way to go about this is to make two-circle Venn Diagram.

    Strengths

    On the left, list your strengths.

    These could be things you can naturally thrive in that others find difficult.

    It could be skills you've acquired for hours you've spent learning a trade or craft.

    Taking a StrengthsFinder2.0 test can help you peel back another layer and reveal some deeper answers.

    Passions

    On the right, list your passions—the things that light you up and leave you feeling fulfilled.

    These are the things you zone out and lose track of time doing.

    It could be the thing that keeps you up at night because your mind is bursting with ideas.

    At the same time, it could be the thing that gets you jazzed to get out of bed each day.

    Bonus Points: ask friends and family to list out what they feel your greatest strengths and passions are so you can locate patterns.

    Secret Ingredient #3
    It takes some time and a lot of experimentation to find your secret sauce, but once you do, you can add in the third and final ingredient.

    That third ingredient is your market. I'm talking about your target audience or perfect follower that your sweet spot provides value or a solution to.

    Now that's a whole other can of worms, but hopefully, it has you thinking of the value you bring to the table with your secret sauce.

    Note: I highly recommend Seth Godin's book This is Marketing to go deeper on this topic. Get his audiobook for FREE here.

    Putting it All Together
    It's easier said than done, but implementing these tips into your side hustle is no doubt going to help you maximize your efforts and see results.

    Yes, everything starts with a plan. However, practicing self-discipline, having some grit, and understanding the value you provide is crucial for taking your side hustle to the next level.

    That's all a part of the process, but the energy and effort is worth it once you find your stride.

    Need Some Extra Help? Check out The Side Hustler's Coaching Program
    If you're finding that you want some extra hand-holding and accountability to take the next step, sign up for the Side Hustler's Coaching Program now to join the waitlist for September 16th's launch week.

    Enjoy This Episode?

    If you enjoyed and found this episode value, I need your help spreading it! Please, share a screenshot or video of the episode you're listening to and tag me on Instagram at @prspctv_cllctv and @perspectivepodcast—and let’s connect.

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    Subscribe via your favorite podcast player:

    9 Benefits of Side Hustling—Leverage Your Day Job to Fuel Your Dream Job

    9 Benefits of Side Hustling—Leverage Your Day Job to Fuel Your Dream Job

    Side Hustler's Series Part 2 of 4: 9 Benefits of Side Hustling

    The Dream You've Been Sold

    Most likely, you’re a listener/reader for two reasons:

    • You’re ready to transform your hobbies into a side hustle
    • You’re ready to take your current side hustle to the next level

    If so, you've tuned into the right place.

    I focus on the side hustle part because hustlin' is a habit, and it's all I know.

    Not everyone is fortunate enough to do their own thing full-time right out of the gates. In fact, I'd say the majority of people don't go this route.

    You were sold the dream of the traditional route of getting student loans to fund college, so you can land a good job.

    You then get married, get a mortgage, have kids, and do the same routine day-in and day-out.

    The goal is to pay your dues at your day job to help someone else’s dream come true in hopes of retiring around sixty. Supposedly, that's when your life begins?

    If you're like me, you've realized this isn't your dream at all.

    Something deep inside you craves to go against the grain and blaze your own path.

    I've had this internal craving since college where I was creating tattoos, logos, etc. to pay for video games and 30 packs of Busch Light.

    This craving has only grown stronger as I've spent over five years building Perspective-Collective outside my day job.

    Trust me when I say I've invested thousands of hours and two power plants worth of energy into finding ways to transform my hobbies into a monetized side hustle/side business—all outside a day job.

    I’ve figured out what works through A TON of trial and error (extra emphasis on the error part).

    No doubt, it's been a lot of work to navigate this ship to where it's sailing today. Regardless of the storms and choppy waters I've dealt with along the way, every ounce of effort I've invested in my dream has been worth it.

    Pursue Your Gift & Make an Impact
    If you’re not fully convinced nor confident that you’re ready to invest in the long haul, I have 9 super-convincing benefits of side hustling to share with ya.

    Before I begin, I feel it's important to note that there's nothing wrong with having a day job.

    You may have landed one that you love and have no desire to do your own thing full-time. That's totally cool!

    You also may be in a position where you'll be in your day job for a while due to personal situations like mine. That's cool too!

    This episode is solely fuel for satisfying that inner craving to do more with your gift. That's it!

    Without further ado, the following benefits are based on my experience, as well as anecdotal evidence from my juggernaut creative friends and podcast guests.

    #1. Find Your Purpose

    This is #1 for a reason because I know what it's like to feel like you have nothing to offer the world.

    If you go to bed each night without something to look forward to, something is wrong. It’s time to change that with a side hustle that feels like play.

    I'm jazzed to get up each day because of my side hustle of helping other creatives build their killer side hustles.

    I look forward to putting in the work and reapings these 9 benefits that come with it.

    Life is dull and unfulfilling when you lack a purpose—side hustles can change that.

    #2. Cultivate Killer Relationships

    You may have heard the phrases, “It’s not what you know, it’s who you know” or “Your network = your net worth.” I believe both of these are 100% true.

    I also believe in the quote from Jim Rhome, “You’re the average of the five people you spend the most time with.”

    Relationships are everything. Your side hustle can help connect you with like-minded people who have similar goals, work ethics, and values.

    Two things to keep top of mind:

    • Always focus on giving more than you take
    • Create as many win-win scenarios as possible for both parties

    You’ll be surprised by the genuine and abundant friendships you’ll build through your side hustle over time.

    #3. Attract a Tribe of Like-Minded Freaks

    "Embracing your weird" seems to be the storyline of 2019 and I'm all for it—the weirder the better.

    Starting a side hustle or a passion project allows you to go deep on things that interest YOU.

    It's a playground to experiment and embrace the YOU in YOU-nique.

    Chances are you're not alone—your weird quirks and qualms are most certainly shared by other weirdos.

    When you publicly share and own your YOU-niquness, you increase the odds of attracting a like-minded tribe of freaks who vibe to your unique flavor of weird.

    Then you circle back to Benefit #2 and cultivate killer relationships—it's a win-win.

    #4. Add New Skills to Your Arsenal

    This one is obvious but important to stress. My side hustle has allowed me to learn skills that I’ve been able to leverage for raises at work, charge more in freelance, and attract more opportunities.

    Pursuing Perspective-Collective has taught me how to:

    • become a better artist/designer
    • advance my lettering/illustration skills
    • market myself on social media
    • grow my email list
    • improve my writing through blogging
    • edit audio and video through the podcast
    • manage projects and my personal time
    • attract an audience and community
    • pitch, price, and present my ideas
    • communicate and delegate

    I could keep going, but you get the picture. Whatever you want to learn, you can create a passion project around it.

    #5. Build Confidence & Overcome Fear

    I had little to no confidence in myself or my abilities for about the first 24-25 years of my life...until I started Perspective-Collective.

    I was able to find my groove when I shared my work consistently on Instagram.

    Facing the things I feared the most—like sharing my work, speaking in public, asking for what I wanted in life, or saying NO to people—has resulted in some incredible breakthroughs in my creative career.

    Leaning into this fear has helped me unlock confidence in my purpose, my creative abilities, and my mission.

    Side hustling builds confidence when you're persistently getting uncomfortable. Period.

    #6. Turn Your Work into Play

    Hobbies are fun and having fun = play.

    There are no set-in-stone requirements that you have to turn that hobby into a side hustle, especially if your play begins to feel like work.

    If your side hustle isn’t fun, it’s just another soul-sucking job. Keep your inner creative child alive and enjoy the messy process.

    However, when your work becomes play, your potential is unlimited. The passion and fun will fuel you during the low moments.

    #7. Make an Impact

    I used to chase the glory: more money, more followers, more engagement, etc. However, when I focused on serving people and the impact I had on them, I found a lot of these manifest as a byproduct.

    Creating for impact means contributing to something bigger than yourself—the greater whole.

    Making an impact leaves a legacy far after I'm buried six feet deep.

    I’m hoping the podcast and the Side Hustler's Coaching Program are things my son can be proud of and people can find value in for years to come.

    #8. Generate Extra Income

    Who doesn’t love to make a little extra money on the side?

    For me, money isn't the focus anymore, it's become a byproduct of Benefit #7 and serving people like you.

    I've learned that money and opportunities will come your way when you're ready and prepared for them.

    Here are multiple ways you can make supplemental income with your side hustle: freelancing, slanging merch, creating digital products, consulting, coaching, teaching, influencer marketing, social media marketing, content creation, affiliates, etc.

    For me, I’ve done a little bit of everything. The extra income I've generated over the years has helped me pay off credit cards, put a down payment on my wife's whip, cover emergency medical expenses, take vacations, donate to charities like Inch x Inch, and even buy special gifts for the lovely lady in my life.

    Even if extra income isn’t your intent with your side hustle, just know there's a good chance you could probably monetize what you’re doing.

    #9. Win Your Freedom

    Again, maybe you’re not looking to take your side hustle full-time, and that’s totally okay. I know tons of powerhouse creatives who still hold down a day job like Brian Steely and Nick Slater.

    If you're like me, you eventually strive to do your thing full-time.

    I have a game plan to get there, but I'm still a few years away from taking that leap.

    However, I’ve seen how side hustles and passion projects has unlocked financial and time freedom for my friends like Pandr Design, Lauren Hom, Musketon, and Elizabeth Gray of The Grayter Good.

    When they started to take their side hustle more seriously, they were able to evolve them into lucrative creative careers.

    Why can’t this be you and me too?

    Share Your Gift with the World

    Maybe you're ready to transform your hobby to a side hustle.

    Maybe you're ready to take your side hustle to the next level?

    Whatever it is, I hope you see the crazy benefits a side hustle can yield when you tap into your gifts and share it with the world.

    So what if you have a day job? Don't let that hold you back from building a side hustle.

    Leverage your day job to fuel your dream job, and have some fun in the process!

    Need Some Extra Help? Check out The Side Hustler's Coaching Program
    If you're finding that you want some extra hand-holding and accountability to take the next step, sign up for the Side Hustler's Coaching Program now to join the waitlist for September 16th's launch week.

    Shownotes

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    John Bura: side hustling and what it means for your employees

    John Bura: side hustling and what it means for your employees

    The On The Horizon podcast series is brought to you by Onefish Twofish.

    Side hustling - the development of additional revenue streams alongside your full time career - is here and it’s here to stay so what should companies understand about this shift in their employees’ mindsets (and income streams). In this podcast, we talk to John Bura, CEO of Mammoth Interactive

    • What companies can gain from fostering their employee’s desire to learn new things, take their own initiative and develop their own side hustle 
    • Stealing ideas … or bringing new ideas back in the organisation? How should organisations consider the flow of  intellectual property - both hard and soft?
    • Why what matters most is that your people prosper.
    • The concept of the half-way side hustle - where the employer finds the work for them!
    • What to do when it gets messy…. (and it might)
    • … and how to set up your own side hustle, if you want to do this yourself.


    Find John Bura here:
    John’s brilliant Youtube channel and the Mammoth Interactive website
    @mammothcompany @johnbura


    You can find Onefish Twofish here:
    on Twitter @onefishcomms and @cbedingfield
    https://www.onefishcomms.co.uk

    Book a FREE 25 minute call straight into Carrie’s diary. 

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