Explore " small business coaching" with insightful episodes like "Erin Marcus LIVE: Business Planning Do's and Don'ts", "Pillar Box Co", "You Won’t Believe What Happened!", "#4: Tina Marie Talks With Kate Elfatah of HoM Consulting on Marketing Your Virtual Event" and "EP 044: Masterminds, Mentors and Coaches - Oh My!" from podcasts like ""Ready Yet?! With Erin Marcus", "Small Business Love", "PUSH", "Light Your Life" and "And She Looked Up Creative Hour"" and more!
Rounding out our Do's and Don't series with a discussion about strategic planning for your business.
BE IN CHARGE >> TAKE ACTION >> GET RESULTS
Conquer Your Business
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You can find out more about Pillar Box Co on Instagram and via their website:
Pillar Box Co. Candles (@pillarboxco) • Instagram photos and videos
Website
Pillar Box Co. | Sculptural Candle Studio
If you have dreamed about starting your own online business but have no idea about where to start then I can help. After 10 years of running my online businesses I have branched out into helping other women start and grow a business. You can find out more by visiting my website: www.kyliecrossman.com.au or follow me on Instagram Mindset - Business Coach (@kyliecrossman) • Instagram photos and videos
If you are a small business owner, you know that sometimes things do always go well from a customer service standpoint.
You are bound to drop the ball and disappoint some customers. You might miss an order, run late, or even offer an overall bad experience. Sometimes you get away with it because your existing customers are patient with you, but this can eventually run you out of business.
Recently, I experienced such an unbelievably bad experience from a new hairstylist that I thought it was a teachable moment for other small business owners.
Listen in to this experience and the three key learnings we can take from this, including what small business owners should do when they let their customers down.
On a side note, we celebrated our 17th wedding anniversary last week. It's been quite a journey full of ups and downs, but if we were to start all over again, we wouldn’t want to do it any other way.
Tune in to hear of the surprise Eddie had for me on our anniversary and why this was one of the happiest moments of my life.
Key Takeaways:
- What in the world (03:49)
- My horrible hairstylist experience (08:53)
- 3 key learnings from my bad experience (24:01)
- Our 17th wedding anniversary (29:46)
- Every successful business/relationship is riddled with failure (33:19)
- Janelle’s happiest moment (36:53)
Additional Resources:
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If you haven't already, it would be amazing if you could head over to Apple Podcasts and leave a rating and review on the podcast!
\- [We are the Copelands Tiktok](https://www.tiktok.com/@wearethecopelands)
\- [**The Pusher Society**](https://wearethecopelands.com/)
\- [**Janelle's website**](https://www.janellecopeland.com/)
\- [**Join the Cake Cents FB Group**](https://www.facebook.com/groups/cakecents/)
\- [**Join the Push Podcast FB Group**](https://www.facebook.com/groups/PUSHpodcast/)
\- [**The Push Podcast's official website**](https://www.janellecopeland.com/podcast)
\- [**Cake Mamas Instagram**](https://www.instagram.com/thecakemamas/)
\- [**Eddie's Instagram**](https://www.instagram.com/copewitheddie/)
Email: hello@thepushpodcast.com
Tina Marie Talks With Kate Elfatah of HoM Consulting on Marketing Your Virtual Event.
Kate Elfatah is the founder of HoM Consulting, a successful digital marketing company. Kate has 10+ years of B2B and B2C digital and traditional marketing experience. She has assisted businesses around the world to navigate the ever-changing social media landscape. Using her extensive knowledge of technology along with her flair for getting creative, she continues to share her expertise with businesses needing new strategies. Kate has the ability to speak easily and confidently with her clients and has allowed her to create effective workshops and training classes.
Kate also is a producer and has experience in experiential gifting lounges, media junkets, and high-profile industry panels for celebrities. This includes those in the media and film industries during the Sundance Film Festival and Cannes Film Festival, which are prominent and globally recognized events.
Check out Kate’s new Podcast, Eight by Kate. Each week, with her cohost Annabella Estrada, they share 8 specific topics, from tips and tools to the latest and greatest in the digital marketing arena. Listeners will walk away each week with the information they can implement or use in their daily small business marketing.
Follow Kate and her team:
Website
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Ever wondered what the difference is between mastermind groups, mentorships and coaches? I explain it all in this episode and tell you why these can be great investments in yourself and your business!
For a summary of this episode and all the links mentioned, please visit:
Episode 44: Masterminds, Mentors, and Coaching - Oh My!
For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast
And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson. Some days the artist gets to be in charge, and some days, it’s the businessperson. And sometimes that can create tension! But tension can be a really good thing - from it comes new ideas, inspiration, and growth.
When you run a creative business you need to keep your “inspiration well” full, your mind and body healthy and your business brain sharp. You also need friends and a community that understand what your days are like.
That’s why And She Looked Up was created - to create a space for Canadian female artists, creatives and makers to come together and share our ideas and stories while growing our creative businesses! Your host Melissa Hartfiel is a designer, illustrator, writer, and photographer with a penchant for vibrant colour. She’s owns three businesses and has been a self-employed creative since 2010. She resides just outside of Vancouver, Canada.
Support the showYou can connect with the podcast on:
For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast
Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.
Your host, Melissa Hartfiel (@finelimedesigns), left a 20 year career in corporate retail and has been happily self-employed as a working creative since 2010. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.
With almost 20 years working in marketing roles, Fiona knows the brilliant tactics from the BS. In this coaching podcast episode, she discusses what marketing actually is, what it isn’t and shares a tool to help you understand how your marketing is impacting your business and its connection to your audience. Listen now as she shares the basics, how marketing is a strategic plan for your business, her book recommendations and what you need to learn about the buyer cycle.
Topics discussed in this episode:
Introduction [1:18]
Marketing - And Why It Matters [2:10]
The Changes in Marketing [4:55]
What Marketing is and isn't [6:35]
The Know, Like, Trust Principle [9:36]
Marketing As A Spectrum [11:51]
Marketing As A Strategic Plan [15:51]
Getting A Clear Idea Why You're Marketing [17:28]
What Is Your Marketing Doing [18:46]
Fiona's Recommendations [19:35]
Marketing As A Framework [21:20]
The Buyer Cycle [22:29]
The Stages of The Buyer Cycle [24:11]
The AIDA Model [26:33]
Conclusion [31:01]
Resources mentioned in this episode:
Marketing For Your Small Business
Seth Godin's This Is Marketing
Episode transcript:
Alan Stephenson with 911 Handyman LLC who survived Multiple Myeloma shares his story of thriving by creating multiple successful businesses within his community of West Monroe LA.
Question, What is the best experience you’ve ever had in your handyman business? For me, it was going from a one man show to the largest handyman company in Georgia in just 7 years with absolutely no financial worries!
Now what is the worst thing you’ve experienced in your handyman business? For me it was the housing market bust in 2008. In less than 3 months, I lost everything… my big beautiful house, my marriage and my once thriving handyman business!
But no problem... I knew how to rebuild. I went back to how I started my company by knocking on doors! Unfortunately, no matter how many doors I knocked on, I could not find enough sustainable work to even pay rent for a one bedroom rental and was quickly facing homelessness.
It wasn’t until then, I realized what got me up to that point, would not be enough to get me to where I wanted to be!
So I ditched my old school tactics and reinvented my handyman business from scratch with better performing, more relevant, and more profitable business systems.
And today, because of having those successful system in place, I’m now the proud CEO of the leading handyman business in the state of Georgia once again.
Even though we may not have the same story, I would guarantee there are specific areas in your handyman business you are struggling with all by yourself, like I did for years…AND you don’t know who to turn for trusted, proven solutions.
Now for the Good News… You don’t have to struggle alone anymore!
My name is Rick E Patterson and I’m The Handyman Business Coach.
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