social media help

Do you ever find yourself scrolling through your Instagram feed, comparing your content to other personal trainers who seem to have the whole social media game figured out? Do you wish you had the key to unlock more followers, more engagement, and ultimately, more clients? Well, buckle up, because we're about to go on a journey that will help you do just that. 

This episode is rich with practical advice for personal trainers looking to up their social media game. We're not just discussing theories here, we're putting them into practice. We sift through trainer Tyson's Instagram, highlighting what works and what could use a little tweaking. We also get real with Phil, a fitness instructor from New York, about his upcoming Turkish get-ups class and how he can maximize his reach on Instagram. Then, we chat with Josh from Atlanta, advising him on how to polish his Instagram reels, and finish with Travis, our very own anatomy instructor, on the importance of promoting his availability for online training. We promise, by the end of this episode, you'll be pumped with ideas and ready to take your social media to new heights.

But that's not all. We also hear from Danny Coco, a man on a mission to help others realize their potential through the power of social media. With a goal to reach 150,000 followers on TikTok this year, and partner with high-profile brands to boost their social media presence, Danny's story is a testament to ambition and drive. So, if you're looking for inspiration as well as practical advice, his insights will be sure to fuel your social media journey. Join us, as we explore the realm of social media for personal trainers, packed with tips, advice, and stories that promise to educate and inspire.

Want to ask us a question? Email email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show!

Our Instagram: https://www.instagram.com/showupfitnessinternship/?hl=en
TikTok: https://www.tiktok.com/@showupfitnessinternship
Website: https://www.showupfitness.com/
Become a Personal Trainer Book (Amazon): https://www.amazon.com/How-Become-Personal-Trainer-Successful/dp/B08WS992F8
Show Up Fitness Internship & CPT: https://online.showupfitness.com/pages/online-show-up?utm_term=show%20up%20fitness
NASM study guide: ...

Ready to supercharge your social media? This episode's guest, Danielle Cohen, has the keys you need to succeed. Get ready to dig deeper into the role of social media in the fitness industry, gaining a clearer understanding of setting tangible goals, key performance indicators (KPIs), and the patience required to build a solid following. We'll set the stage by spotlighting Show Up Fitness' own social media blitz, giving you insider insights into optimizing growth through fruitful collaborations.

Picture having your Instagram profile scrutinized by a social media expert. One lucky personal trainer, user ACT7BE, got just that in this engaging discussion. Glean from the analysis and suggestions offered to enhance relatability and engagement, tailoring your content to your target audience perfectly. But that's not all. Trainers transitioning to instructors, we've got you covered, too. Discover the art of balancing potential clients and a new role, with strategies on daily posting, using reels, and zeroing in on your target audience.

Finally, it's all about business. Learn how to build your fitness business from the ground up, using social media to generate multiple revenue streams. It's time to challenge the 'type 2 fun' concept, diving into the thrill of pushing beyond your comfort zone. Join a lively chat with Miss Danny and Coco about consistency, giving and receiving feedback, and attacking hunks. Yes, you read that right! So, whether you're a fitness trainer, a budding entrepreneur, or simply looking to improve your social media presence, this episode is a must-listen. Buckle up; it's time to sweat it out in the social media realm.

Want to ask us a question? Email email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show!

Our Instagram: https://www.instagram.com/showupfitnessinternship/?hl=en
TikTok: https://www.tiktok.com/@showupfitnessinternship
Website: https://www.showupfitness.com/
Become a Personal Trainer Book (Amazon): https://www.amazon.com/How-Become-Personal-Trainer-Successful/dp/B08WS992F8
Show Up Fitness Internship & CPT: https://online.showupfitness.com/pages/online-show-up?utm_term=show%20up%20fitness
NASM study guide: ...

To take a social media break over the holidays or not to take a break - the ever-discussed question on Instagram. In this episode, I discuss the pros and cons as well as what you can do to prepare - regardless of the option you choose. I'm also sharing what my plans are and how I'm getting ready for the end of the year.


Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Book a 1:1 Power Hour to set yourself up for a successful break
• How I can support you with social media - my website 
• Connect with me on Instagram or Facebook
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)

Everyone talks about the importance of building a community around your brand but how do we actually do that? And why is a community crucial in a moment of crisis? That and more is what I talked about with Charlotte in this episode. 

You'll discover...

• Why building a community around your brand is so important
• Examples of brands with strong communities
• Charlotte's tips on how to build your own community
• What not to do in a crisis situation
• How to deal with a crisis effectively as a brand

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Charlotte on Instagram or on her website
• How I can support you with social media - my website
• Connect with me on Instagram or Facebook
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

Adria Green from Grahn Creative has a superpower: she looks at her clients' digital marketing in a holistic way and connects all the pieces to form one well-working puzzle. In this episode, I talk to her about why a holistic digital marketing approach is crucial, how to align our messaging over multiple channels and how we can understand how our customers use the internet to drive more sales.

You'll discover...

• What holistic marketing means & why it is important
• What makes a great website and/or social media presence
• How to make sure your messaging is aligned on every channel
• How social media impacts your website SEO
• How to understand your customers & get inside their heads

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Adria on Instagram or on her website
• How I can support you with social media - my website
• Connect with me on Instagram or Facebook
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

Laura is the founder & Creative Director of Creative Jam and has more than 12 years of experience in designing packaging and content for FMCG (= fast-moving consumer goods) brands. In this episode, I talk to her about what makes a great FMCG brand and what goes into marketing one effectively online. 

You'll discover...

• How Laura got into this field of marketing
• What makes a great FMCG brand
• How Laura comes up with the concept & packaging for her clients
• What current trend she absolutely hates
• What content works well on social media to market your FMCG brand

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Laura on Instagram or her website
• How I can support you with social media - my website
• Connect with me on Instagram or Facebook
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

"Buy my course so you can also build a 7-figure business!" is just one of the sketchy marketing techniques we see on social media every day. In this episode, I talk to Hannah Horner about money marketing and other red flags when it comes to Social Media Managers & online coaches. 

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Hannah on Instagram or her website
• How I can support you with social media - my website
• Connect with me on Instagram or Facebook
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

PR (=public relations) is a powerful marketing branch that is often overlooked by businesses. And even if they do get some PR, they rarely use it effectively on social media. In this episode, I explain why PR & social media are a match made in heaven and how you can leverage them to stop wasting great opportunities for your business.


In this episode, you'll discover...

• What PR is & how it works
• How to get PR for your business
• A common mistake businesses make with PR
• How you can use PR & social media together
• 3 tips on how to get more PR without having to hire a PR specialist 

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Check out MATER Beauty on Instagram
• How I can support you with social media - my website or send me an email at info@hannarauch.com 
• Connect with me on Instagram or Facebook
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)

Part 3 in a 3 part Social Media series.

In this episode we dive into creating content for your Social Media channels that doesn't consume all your time.

Do you handle social media yourself? Do you pay someone to do it? We talk about how creating a few long form pieces of content can help you create weeks worth of content to post on your social media channels. 

These tools and suggestions can greatly help you create and manage your time if you handle all your social media posting yourself. 

Website
Merch

Showing up online & marketing yourself can be scary and comes with many challenges: "Am I good enough? Why should people listen to me? Am I worthy enough of taking up that space?" In this episode, I talk to Trang Nguyen, a high-performance coach & mentor about these challenges and how to overcome them.

You'll discover...

• Why we are afraid of what others will say about us (especially those close to us)
• How we can start being ourselves online
• How to shift your focus to the things that really matter
• How to find the balance between being confident and being arrogant when showing up online

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Trang on Instagram and on her website 
• Listen to Trang's podcast The Aligned Performance
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

As a business owner, you shouldn't put all of your marketing eggs in one basket. That's why, in this episode, I am talking to Jen Kolbuc (@socialwithjen) about a great addition to your marketing mix: emails.

You'll discover...

• Why you shouldn't rely on social media alone
• Why email marketing & social media work so well together
• Why Jen (almost) loves email marketing more than the socials
• How to avoid being perceived as pushy or annoying in your emails
• How to get started with an email list
• What your lead magnet should include

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Jen on Instagram and on her website 
• Jen's membership Plan That Social Club 
• Jen's FREE content calendar
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

Pinterest is one of THE most underused platforms for social media & business growth but I am here to change that. In this episode, I chat with Sarah Burk (@thesarahburk), a Pinterest Strategist & Manager, about how you can use it to its full potential.

You'll discover...

• What types of businesses can benefit from using Pinterest
• Why Pinterest is not your classic social media network
• How it can help you stretch your content for longer
• What common mistakes you should avoid
• How Pinterest is different from Instagram
• Why you shouldn't sleep on using it

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Sarah on Instagram and on her website 
• Download Sarah's free checklist
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

Sick of posting the same old testimonial post on Instagram? In this episode, I show you a number of alternatives that convert much better than your classic Canva testimonial template. 


In this episode, you'll discover...

• Why testimonials are important to post
• How to get more testimonials from your customers
• 3 engaging ideas to showcase testimonials
• An idea for a post even if you DON'T have a testimonial but want to showcase your work

Since we're talking about reviews in this episode:
✨ If you enjoy “Let’s Talk Socials!”, please leave a (hopefully, 5-star) review! Your support means the world to me & allows me to continue to give you valuable social media tips and invite interesting guests.

You’ll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.


Statistics & posts mentioned:

• Testimonials
• Video testimonials
•  Example case study post

Links:

• Written version of this episode here
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)

"How much should I charge for this service?", "Will my client agree to work with me at this price?", "Am I charging enough?" are common questions that Jaz (@yourpricingqueen) hears from her clients on a daily basis. In this episode, she talks about all things pricing with me and what role social media plays in conveying our value. 


You'll discover...

• Why talking about money is still a taboo
• How we can become more confident in talking about money & our own pricing
• What role imposter syndrome plays
• Important pricing mindset shifts you need to make
• If you can sell anything with the right messaging
• How social media can help you convey the right message about your prices

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉


Links:

• Connect with Jaz on Instagram and on her website
• Access Jaz's freebie here 
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)
• Recorded with Riverside - try it yourself!*

*Affiliate link ❤️

I know analysing data is probably not your favourite task (if it is, welcome to the nerdy side of marketing 🤓) but it is an inevitable part of running a successful social media page. 


In this episode, you'll discover...

• What happens if you don't utilise your insights
• How to use data to create better content
• What metrics you should be tracking if you want to increase your brand awareness, drive more traffic and build stronger relationships
• How you should track them 
• Best practices for tracking & analysing data

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

Links:

• Written version of this episode here
• Track your metrics on AirTable
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)

Are you wanting to grow on Instagram and make more sales? Of course you do. That's why you should avoid creating these 3 types of reels.


In this episode, you'll discover...

• 3 types of reels I don't recommend making
• Why they won't help you grow
• What videos to create instead
• How to identify which reels you need to make

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

Links:

• Written version of this episode here
• Watch my TikTok masterclass here
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)

Making sales on Instagram is the main goal for many businesses but why is it so hard? In this episode, I go over 3 common reasons why nobody is buying from you and how to fix them. 


In this episode, you'll discover...

• What kind of content you need to post for more sales
• Why more promotional content is not always the solution
• How you can talk about your offer more easily
• Examples of content to make more sales

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

Links:

• Written version of this episode here
• Find out more about The Strategy Deep Dive - my social media audit.
• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)

Tahnee Sanders, a journalist turned floral designer-turned creative entrepreneur, takes a bold career pivot and starts the Strategy Studio to help female-founded creative service providers communicate their value, charge what they're worth, and run more profitable, sustainable businesses - all while navigating the unique customer lifecycle of the wedding industry.

"Are you exhausted or are you saturated? And there's a difference. So exhausted is obviously that full body exhaustion. I can't go on. I'm at my tipping point. I'm done. But saturation is when we are consuming so much content that we're not giving ourselves any white space to think creatively." -Tahnee Sanders

I want to ask you, have you ever heard of a three thumb scroll? I hadn't either until my conversation today with Tahnee Sanders.

She is such a breath of fresh air and we are talking all about how social media may be hurting your business.

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For full show notes and guest links click HERE!

Please share your biggest takeaway and REVIEW THE PODCAST HERE!
 
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#WeddingProCEOPodcast  #weddingproceo #weddingprocoach

Join us at the Wedding Pro CEO Summit 2024  and become the unstoppable force in the wedding industry that you've always aspired to be.

2023 is a year of change for me & that starts with a new brand identity. In this episode, I chat about that decision, where I'll be going from here, and most importantly, what that means for you. 

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

Links:

• Connect with me on Instagram or on Facebook 
• How I can support you with social media - my website
• Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters  🤓)