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Bienvenue dans ce nouvel épisode de Media Game, le podcast qui part à la rencontre de créateurs de contenu / entrepreneurs.

Aujourd'hui je reçois Killian Palermo.

Après avoir lancé 14 projets, il lance Prism : un laboratoire de croissance qui aide les entreprises à prospérer grâce à la puissance de la data.

Dans cet épisode, on revient sur tout son parcours : les plus belles leçons qu’on en retire, ses moments de doute, comment il en est venu à avoir l’idée de Prism, et surtout : comment Prism est devenu Game Changer pour les boîtes qu’il accompagne.

Killian partage des conseils de dingue sur comment :

• Aligner votre passion avec votre entreprise

• Utiliser la data pour guider vos décisions et stratégies

• Construire et maintenir une présence en ligne forte et authentique

Bonne écoute ! ✨

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Son LinkedIn : https://www.linkedin.com/in/killianpalermo/

Sa newsletter : https://killianpalermo.substack.com/

In this special episode, Justin Gordon (@justingordon212), the Director of Marketing with VITALIZE Venture Capital, interviews three key VITALIZE team members, Founder and Managing Partner Gale Wilkinson (@galeforceVC), Partner Caroline Casson (@carolinecasson_), and Community Manager Larissa Insogna (@LarissaInsogna).

VITALIZE Venture Capital was formed in 2017 as a $16M seed-stage venture fund and now includes both a fund as well as an angel investing community investing in the future of work. VITALIZE has offices in Chicago, San Francisco, and Los Angeles. We believe in people and process. From our investors to team members to the founders we fund, we are focused on building a community of amazing people. Venture capital is a relationship business, and one of our core differentiators is how we leverage our extensive network to provide value to our portfolio companies. We make valuable connections for our companies, mostly to prospective customers and other VC firms, but we field all types of requests to help our portfolio companies flourish. As founders ourselves, we have learned a lot from building this investment firm. We have implemented effective processes for deal flow, due diligence, and helping our companies post-investment, allowing us to move quickly and offer a high-quality product to founders and investors.

VITALIZE Venture Capital: https://vitalize.vc/

VITALIZE Angels: https://vitalizeangels.com/

VITALIZE on LinkedIn: linkedin.com/company/vitalizevc

VITALIZE on Twitter: @VitalizeVC 

Show Notes:

• How Gale got into venture and started the Irish Angels investment network
• How Caroline decided to partner with Gale
• Caroline’s cross-country cycling adventure and Gale’s pandemic road trips
• Larissa’s diverse professional experiences and how she ended up running community at VITALIZE
• How a cold DM to get Gale on Justin’s own podcast led to him joining VITALIZE
• The challenges and less glamorous side of working in VC
• How Gale envisions achieving a manageable workload for herself and her team
• The effect of the COVID pandemic on their schedules
• Different strategies the team members use to create boundaries for a healthy work-life balance
• Making investing accessible to everyone through the VITALIZE Angels community
• Gale and Caroline’s thoughts on the future of early stage venture
• VITALIZE’s North Star and the strategy to get there
• Potential paths for the future of VITALIZE
• The trailblazing work some of our VITALIZE Angels community members are involved in
• The due diligence process for VITALIZE Angels
• What makes a good fit to become a VITALIZE Angels portfolio company
• What to expect in terms of ROI for our VITALIZE Angels members
• The value of angel investing communities

More about the show:

The Vitalize Podcast, a show by Vitalize Venture Capital (a seed-stage venture capital firm and pre-seed 300+ member angel community open to everyone), dives deep into the world of startup investing and the future of work.

Hosted by Justin Gordon, the Director of Marketing at Vitalize Venture Capital, The Vitalize Podcast includes two main series. 

The Angel Investing series features interviews with a variety of angel investors and VCs around the world. The goal? To help develop the next generation of amazing investors. 

The Future of Work series takes a look at the founders and investors shaping the new world of work, including insights from our team here at Vitalize Venture Capital. 

More about us:

Vitalize Venture Capital was formed in 2017 as a $16M seed-stage venture fund and now includes both a fund as well as an angel investing community investing in the future of work. Vitalize has offices in Chicago, San Francisco, and Los Angeles.

The Vitalize Team:

Gale - https://twitter.com/galeforceVC
Caroline - https://twitter.com/carolinecasson_
Justin - https://twitter.com/justingordon212

Vitalize Angels, our angel investing community open to everyone:
https://vitalize.vc/vitalizeangels/

More than anything, this talk was a real boost of endorphins! Batouly Camara is a real force of nature. She made it on Forbes 30 under 30 list for her inspirational work as the founder of W.A.K.E, a nonprofit built to educate, equip and empower young girls through sport, education and social entrepreneurship that is now working to launch one of the first all-girls elite boarding schools in West Africa!

Batouly made three Final Four appearances with the University of Connecticut’s women’s basketball team and now plays professional basketball in Spain!  We spoke about how sports has shaped the go-getting entrepreneur that she is today, and how she manages her numerous projects, which span from speaking engagements, to writing her very own children’s book, alongside her business and the rigorous training schedule that comes with being a professional basketball player.

For more about how you can support Batouly, check her out below:   

W.A.K.E.: https://wake-academy.org/ 

Book: https://www.amazon.com/Basketball-Game-Wake-Street/dp/B08C7N7XXZ 

Instagram: @toolyyy 

TED Talk: https://www.youtube.com/watch?v=AzgnEqV8yzA

On the show this week, Anthony is discussing start-ups with Scott Sambucci has spent the last 20 years building and selling technology products, leading three Silicon Valley startups each to their first millions in revenue. Scott works with startups across the world, helping them grow their sales faster. He has extensive experience in sales, customer development, and company management in both startups and public-traded companies. He’s on the show today to share his experience leading high-performing sales teams and what it takes to make a start-up blow-up.

They kick off their conversation by talking about how and where start-ups can find their first customers and clients. When Scott thinks about start-ups, it means getting from the first dollars to the first million, to the fist ten beyond that. What he recommends is looking at the industries in which your company was born. You’ve found a problem that isn’t solved yet, so the simplest and most direct, focused way to making your solution known is to reach out to those already in your network. When you begin to scale that process of sales, too often do we get caught up in the big picture. The most important factor to keep in mind is iteration. The same way you would release a product and adjust based on the feedback your receive, you do the same with any aspect of your business. As far as when to iterate, he uses the rule of 3 and 10. When your company grows by 3x or 10x, everything in place will break. The way you’ve done things won’t work any longer. You have to come up with a new process. This about how you segment the long journey that is scaling.

Scott talks a bit about the “Q Framework” that he wrote about in his book. The “Q” stands for questions. There are seven questions that you have to be clear on in order to formulate your own sales process. The first three questions are:

1. What problem are you solving? It sounds easy, but too often we overlook it. No problem, no sale!

2. What segment are you selling to? Get clarity on your target audience.

3. Who are the buyers? Under what circumstances are people purchasing your product?

A mistake Scott sees when companies scale is they scale without having a core system in place. Any production line that wants to build multiple warehouses needs to make sure that the first one works as efficiently as possible. Scaling is the same way. If you don’t have a foundational, working, effective process, scaling it will only compound the issues it has. Additionally, trying to crowbar a “good” system into your business could hinder your progress. Trying to use a lego that doesn’t fit your set just because it’s popular doesn’t mean it’ll play the role you’d like it to.

Scott talks about when to hire a sales representative or when to pursue working for a start-up, the importance of project-based testing for who you bring on your team, and more.

What you’ll learn

On today’s show, Scott shares with us the in’s and out’s of scaling successful start-ups. He talks about getting from the first dollars to the first million, to the fist ten beyond that. He discusses major mistakes he sees in his industry and touches on important questions to ask when you begin to scale.

LINKS

https://salesqualia.com/

My thoughts on using Uber or business travel vs. traditional taxis.

We all are bad at something.  It's all in how you look at your weaknesses.