successful product launch

The world is brimming with creative individuals who constantly generate brilliant ideas for new and innovative products. 

Transformative innovation that offers unique solutions and aligns with cultural values holds tremendous potential for success.

Launching these innovative products requires careful planning, market research, and an understanding of customer needs. 

Meanwhile, Amazon continues to dominate the e-commerce market as the largest platform, capturing over half of all e-commerce market share. It has become a crucial starting point for entrepreneurs, but how do you launch a brand-new innovative product on the platform?

Utilizing platforms like Amazon, along with strategic external traffic sources, can amplify visibility and generate valuable customer feedback.

By continuously improving and refining products based on customer insights, entrepreneurs can create truly transformative brands that stand out in the market.

Remember, getting started is often the hardest part, and perfection should not be the enemy of progress. Embrace the journey, iterate, and watch your innovative product thrive.

In this episode, Shannon and I delve into the essential steps required to successfully launch and continually improve innovative products.

So, let's dive in and explore how to create and market truly unique and innovative products that meet current cultural values.

Key Takeaways

- Innovators vs imitators (02:04)

- How innovative products are created (05:46)

- Proof of concept (10:43)

- Launching a new product in the market (13:39)

- The most effective way to launch on Amazon (20:02)

- How to drive SEO traffic for innovative products (26:52)

- Get in front of the right audience

Additional Resources:

- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue7Media

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Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).

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You’ve got the product, the service or the offer and now all you have to do is sell it. Easy right? For many business owners this is where the stress kicks in, because now you have to launch and sell. 

Today’s guest, multi-award winning entrepreneur and Kajabi specialist Meg Burrage, is sharing her secrets for creating a killer launch strategy that will help you get the most out of your next offer launch. This episode is Launching 101 - from runways to upsells, platforms and specific tried and tested strategies. Meg also shares:

• Her fascinating business journey; why she closed the doors on her award-winning business and how she created a global empire;
• The challenges of running a global business and how to avoid them;
• What happens if you launch to crickets? Practical solutions when no one is buying;
• Why understanding your definition of success can make all the difference to your business;
• Why she uses Kajabi and how to make the most of the platform.

If you’re interested in hosting your website or offers on Kajabi, you can download one of Meg’s FREE Kajabi Website Homepage templates here. You can buy a complete Kajabi template pack here.

Connect with Meg on Facebook or visit the website.

This episode is brought to you by The Pricing Formula.

If you struggle to price your products and services, never know what margin to add, wonder when and how often to increase your prices, or if you can afford to take a salary then you need to try The Pricing Formula.

My signature service is a practical, proven and realistic way to set your prices. It works for both product and service based business and it’s tailored to help you design a profitable and sustainable business and a life you’ll love.

I cover all the bases from mindset to the practical and there’s loads of easy to use plug and play templates included. And you don’t need to be a numbers expert because, with a few simple steps, I’ll show you exactly how to set the perf

This episode is brought to you by Flossi Creative and Business Money Magnet, join NOW!

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Need a business finance coach or want to get your pricing sorted? Book a Strategy Call NOW.
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Host: Justine McLean – Flossi Creative
Producer: Leah Stanistreet – ...