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    sweetgreen

    Explore " sweetgreen" with insightful episodes like "Jonathan Neman | Inspiring Healthier Communities with Sweetgreen", "Rule of 3s", "I'm Not Dumb News April 6, 2023", "[Greatest Hits] SVP, Digital & Growth @ sweetgreen: Daniel Shlossman- The Incredible Velocity of Customer-Oriented Growth" and ""Fast Casual Dining" w/ Jake Cornell" from podcasts like ""The Founder Hour", "Not Another Monday", "The I'm Not Dumb But Podcast", "How I Grew This" and "StraightioLab"" and more!

    Episodes (16)

    Jonathan Neman | Inspiring Healthier Communities with Sweetgreen

    Jonathan Neman | Inspiring Healthier Communities with Sweetgreen

    Jonathan Neman is the Co-Founder & CEO of Sweetgreen, the mission-driven restaurant brand that serves healthy food at scale. Jonathan and his co-founders and fellow Georgetown classmates Nathaniel Ru and Nicolas Jammet started Sweetgreen in 2007, opening their first location in Georgetown, DC, just three months out of college. The trio were disappointed with campus food options. Their vision is to be as ubiquitous as traditional fast food, but far more transparent and honest.

    Sweetgreen raised its initial $375,000 of startup funding from investors including the three founders' parents, Joe Bastianich, Seth Goldman, and Washington's Latino Economic Development Center. In 2013, it accepted a $22 million investment from Revolution Growth, a venture capital fund founded by Steve Case.

    Sweetgreen's corporate headquarters moved to the Los Angeles area from Washington, D.C. in 2016. As of September 2023, it had 221 stores in operation in 18 states and the District of Columbia.

    Tune in to the episode to learn about Jonathan Neman's story and how it led to Sweetgreen.

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    *

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    I'm Not Dumb News April 6, 2023

    I'm Not Dumb News April 6, 2023

    On this episode, the I'm Not Dumb But crew are here to bring you up to speed on current events with our new segment Headlines. We pick several news headlines and discuss them without trying to stray too much off topic. We cover the Indictment against Donald Trump, Tennessee Representatives expulsion of a member, French Protests, Southwest CEO compensation, Chipotle's lawsuit against Sweetgreen and the new Super Mario movie. This is definitely an episode you don't want to miss. 

    [Greatest Hits] SVP, Digital & Growth @ sweetgreen: Daniel Shlossman- The Incredible Velocity of Customer-Oriented Growth

    [Greatest Hits] SVP, Digital & Growth @ sweetgreen: Daniel Shlossman- The Incredible Velocity of Customer-Oriented Growth
    Daniel Shlossman is the SVP, DIgital + Growth @ sweetgreen. He leads marketing, product, and digital channels. In his three years at sweetgreen, Daniel has been focused on enabling customer growth through channel expansion and improvement, including the launch of sweetgreen’s off-premise business, via Outpost and delivery. Daniel’s incredible background includes roles at Uber (as Head of West Coast Operations & Marketing) and at NFL (as their Director of Product for Fantasy Football). Disruption in any market starts with passionate founders who see opportunities to scale in all domains and are not limited by a particular mode or channel of growth. Don’t think that you need to build a mobile app because “everyone else is doing it”. A mobile app gives you the opportunity to use your resources to add value to your customers’ lives and grab a huge chunk of the market in the process. Even with a great product-market fit, your team is the most crucial aspect of building a mobile app. A collaborative culture among people who love to work together allows for that facilitation across different departments and different channels and is crucial to make growth happen. You should identify opportunity areas and really go after them. Even if you don’t know something - you will make mistakes and learn from them. It’s important to have candid conversations to get better with each decision. Follow a detailed diagnosis process within your team to learn from your mistakes as well as projects that were fully or partially successful. Sometimes, the best ideas come from taking something your customers already love and making it even better. One great way to turn such commonplace ideas into massive growth opportunities is to combine a few popular features that customers are experiencing in your app or your competitors. Also, look at enhancing key features to add something new to the app. Successful pivots in tough times like the pandemic require nimbleness and agility in executing a response to the new situation. At sweetgreen, they found this opportunity via shifting operations to donations to frontline medical workers in need. They repurposed and adapted their existing processes to respond to this opportunity. Personalization allows you to get close to the customers. At sweetgreen, Daniel thinks about personalization from the perspective of the customer. This way, personalizing a service goes far beyond small changes that give customers some control over the product you create for them. It means letting them care about the product in a way that grants them ownership of the product resulting from the service, including full customization of chosen ingredients.

    "Fast Casual Dining" w/ Jake Cornell

    "Fast Casual Dining" w/ Jake Cornell

    Oh you're getting a harvest bowl at Sweetgreen? Well we hope you enjoy being complicit in the surveillance state, the military industrial complex, and the Trump administration—which is still in power by the way. Jake Cornell, fine dining expert and host of "Going Out with Jake Cornell," joins us to break down the role of fast casual dining in our impending societal collapse. Plus: George is unemployed!

    Subscribe to our Patreon at patreon.com/straightiolab for bonus episodes twice a month and don't forget to rate and review us on Apple Podcasts!

    See omnystudio.com/listener for privacy information.

    True Ventures COO, Jim Stewart, on Taking Four Companies Public, Venture Capital Firm Operations, Keeping a Cool Head, and Export Controls

    True Ventures COO, Jim Stewart, on Taking Four Companies Public, Venture Capital Firm Operations, Keeping a Cool Head, and Export Controls

    True Ventures Chief Operating Officer, Jim Stewart, on what it's like to take four companies public, what goes into the operations to run a venture capital firm, how to take calculated risks, and what to do when you realize that you've just violated US government export controls when you're doing an IPO roadshow (don't panic).

    True Ventures is a venture capital firm with an astonishing track record of investing in the best companies like Peleton, Fitbit, Ring, Duo Security, Automattic, and Sweetgreen, which just went public on the New York Stock Exchange.

    Jim initially joined True Ventures as CFO in 2012 and now leads all operations as the firm's COO. He brings substantial operational and financial experience to venture-backed tech and biotech companies. Jim has held numerous operating and CFO positions, leading four companies through their IPO processes. When he is not focused on operations, he's doing all sorts of high-octane activities like racing his Yamaha R6 motorcycle.

    Ben Horowitz's Book, The Hard Thing About Hard Things - https://www.amazon.com/Hard-Thing-About-Things-Building/dp/0062273205

    True Ventures - https://trueventures.com

    Jim Stewart - https://www.linkedin.com/in/james-stewart-b1b10320/

    Episode Webpage - https://betweentwocoos.com/jim-stewart-true-ventures-coo 

    Episode Transcript - https://betweentwocoos.com/jim-stewart-true-ventures-coo /#transcript

    Michael Koenig - https://linkedin.com/in/mkoenig514

    Equity Monday: Startups rush to announce news before holiday slowdown

    Equity Monday: Startups rush to announce news before holiday slowdown

    This is Equity Monday, our weekly kickoff that tracks the latest private market news, talks about the coming week, digs into some recent funding rounds, and mulls over a larger theme or narrative from the private markets. You can follow the show on Twitter here. I also tweet.

    • Tesla shares are off further this morning in the wake of declines following stock sales by Elon Musk. The company retains its $1 trillion market cap, per Yahoo Finance data, but is at risk of losing a comma if it keeps slipping.
    • Elsewhere in Big Tech, Microsoft is making Windows worse, while bitcoin gets an upgrade
    • On the startup front, we took a look at Writer.com, Zoomo and Rsquared.
    • Up ahead, we have the Braze, Usertesting and Sweetgreen IPOs. Nubank and Paytm are also in the queue.

    Credits: Equity is hosted by TechCrunch's Alex Wilhelm and Mary Ann Azevedo. We are produced by Theresa Loconsolo with editing by Kell. Bryce Durbin is our Illustrator. We'd also like to thank the audience development team and Henry Pickavet, who manages TechCrunch audio products.

    #130: Alissa Stearman (Executive Business Partner at sweetgreen) and Alexa Gundermann (Executive Business Partner at Tack Advisors)

    #130: Alissa Stearman (Executive Business Partner at sweetgreen) and Alexa Gundermann (Executive Business Partner at Tack Advisors)

    This episode is special because my friend Meagan Strout (CEO of Tack Advisors - the leading provider of management consulting and recruitment for administrative professionals) agreed to share the recording of one of their recent webinars called "Admin Leader in Action!"

    Meagan hosts an engaging conversation with Tack Advisors' Executive Business Partner, Alexa Gundermann and Alissa Stearman, Executive Business Partner to the CEO and Co-Founders of sweetgreen.

    Alissa and Alexa discuss the dos and don'ts of developing a strong administrative team to support the co-founders and c-suite executives of a unicorn start-up. Alissa and Alexa worked in tandem supporting the sweetgreen founders and will share their insight into how to work cohesively to keep executives and admins on track.

    Thank you Meagan and the Tack Advisors team for sharing this amazing conversation with the Leader Assistant Community!

    Show Notes -> leaderassistant.com/130

    Premium Membership -> leaderassistant.com/membership

    Book -> leaderassistantbook.com

    Events -> leaderassistantlive.com

    Free Community -> leaderassistant.com/community

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    SVP, Digital & Growth @ sweetgreen: Daniel Shlossman- The Incredible Velocity of Customer-Oriented Growth

    SVP, Digital & Growth @ sweetgreen: Daniel Shlossman- The Incredible Velocity of Customer-Oriented Growth
    Daniel Shlossman is the SVP, DIgital + Growth @ sweetgreen. He leads marketing, product, and digital channels. In his three years at sweetgreen, Daniel has been focused on enabling customer growth through channel expansion and improvement, including the launch of sweetgreen’s off-premise business, via Outpost and delivery. Daniel’s incredible background includes roles at Uber (as Head of West Coast Operations & Marketing) and at NFL (as their Director of Product for Fantasy Football). Disruption in any market starts with passionate founders who see opportunities to scale in all domains and are not limited by a particular mode or channel of growth. Don’t think that you need to build a mobile app because “everyone else is doing it”. A mobile app gives you the opportunity to use your resources to add value to your customers’ lives and grab a huge chunk of the market in the process. Even with a great product-market fit, your team is the most crucial aspect of building a mobile app. A collaborative culture among people who love to work together allows for that facilitation across different departments and different channels and is crucial to make growth happen. You should identify opportunity areas and really go after them. Even if you don’t know something - you will make mistakes and learn from them. It’s important to have candid conversations to get better with each decision. Follow a detailed diagnosis process within your team to learn from your mistakes as well as projects that were fully or partially successful. Sometimes, the best ideas come from taking something your customers already love and making it even better. One great way to turn such commonplace ideas into massive growth opportunities is to combine a few popular features that customers are experiencing in your app or your competitors. Also, look at enhancing key features to add something new to the app. Successful pivots in tough times like the pandemic require nimbleness and agility in executing a response to the new situation. At sweetgreen, they found this opportunity via shifting operations to donations to frontline medical workers in need. They repurposed and adapted their existing processes to respond to this opportunity. Personalization allows you to get close to the customers. At sweetgreen, Daniel thinks about personalization from the perspective of the customer. This way, personalizing a service goes far beyond small changes that give customers some control over the product you create for them. It means letting them care about the product in a way that grants them ownership of the product resulting from the service, including full customization of chosen ingredients.

    150 Following opportunity with Emmett Shine, Co-founder of Pattern Brands

    150 Following opportunity with Emmett Shine, Co-founder of Pattern Brands

    For Emmett Shine, being in the right place at the right time was never a matter of luck — it was a matter of hustle. It was a practice in leveling up a bit before you're ready, but not overstretching.
     

    After designing, building, and strategizing some of the most iconic modern brands — from Sweetgreen and Whole Foods to Warby Parker and Everlane — his design agency Gin Lane closed to pursue Pattern Brands. They're scaling down and venturing out to build a thoughtful collaborative of home brands that are, of course, stunningly functional and instantly essential.

    In this episode, Emmett cuts right to the chase of what it took to get in the room with legacy fashion brands, the design and marketing strategy that built iconic ecommerce brands, and what he's looking for in new brands for Pattern.

    Visit the Lumi blog for links and images.

    Building Direct With Consumer

    Building Direct With Consumer

    Emmett Shine is Co-founder at Pattern Brands, a family of brands with the mission of finding more enjoyment in daily life. In 2019, Emmett and his team closed their iconic branding agency, Gin Lane (think Sweetgreen, Quip, Harry’s, and Care/Of) and created Pattern, where they set out to build their own brands. On today's episode of ITS, Emmett talks about that transition, what he's learned while building Equal Parts and Open Spaces, and what he means by intimacy at scale.

     

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    [Feature] Sweetgreen's next big investment

    [Feature] Sweetgreen's next big investment

    In just 13 years, Sweetgreen has become a foodservice darling with more than 100 locations. But the salad fast casual—which has leveraged a high-quality supply chain and bleeding-edge approach to restaurant technology to reach a valuation of $1.6 billion—is determined to create a legacy beyond the four walls of its restaurants. That's why it recently pledged $1 million (along with other resources) to the nonprofit FoodCorps, which is working to connect kids to healthy food in what's essentially the largest chain in America: school cafeterias.
    In this exclusive Fast Forward feature, QSR editor Sam Oches goes behind the scenes of Sweetgreen's partnership with FoodCorps and how it's leveraging its expertise to enhance the food experience for America's 30 million K–12 students.

    QSR Magazine information
    Facebook | Twitter | Instagram | LinkedIn
    QSRmagazine.com 

    Have feedback or interview suggestions? Email us at sam@qsrmagazine.com.

    Peiman Raf | How Madhappy is Building a Platform for Mental Health and Optimism Through Fashion

    Peiman Raf | How Madhappy is Building a Platform for Mental Health and Optimism Through Fashion

    Peiman Raf is the co-founder and CEO of Madhappy, an optimistic lifestyle clothing brand focused on positivity and mental health.

    Peiman was born in Italy but moved to America at a young age. His parents are Iranian immigrants who ultimately brought their family to America for a better life and more opportunities for Peiman and his younger brother, Noah.

    Before launching Madhappy in 2017, Peiman worked as an investment banker in New York for several months after graduating college but quickly realized he wasn’t on a path that he wanted to go down. Over the holidays, while on a ski trip, he reconnected with a couple of friends from high school and discussed the idea of starting a clothing brand - they decided to call it Madhappy (a catchy name that their co-founder and friend, Mason, had come up with a few months prior).

    Since then, the four founders (Peiman, Noah, Mason, and their friend Josh), along with their growing team, have gone on to build an incredible community and a brand that stands for something. They’ve put on pop-ups, thrown massive parties, and sold millions of dollars worth of product. In May 2019, they raised a strategic round of capital from high-profile investors such as LVMH, Tommy Hilfiger, and the founders of Sweetgreen.

    In this episode, Pat and Posh hang with Peiman at Madhappy HQ to chat about the early days of starting the brand, the mistakes and lessons they’ve learned, and what’s to come for the growing label. They also discuss the topic of mental health and the personal connection to the founding team, how Peiman maintains his own mental sanity while building the next big clothing brand, and his advice to anyone who’s just starting out in the space.

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    Meet the Agency that Helped Make Sweetgreen, Quip and Harry's

    Meet the Agency that Helped Make Sweetgreen, Quip and Harry's

    Emmett Shine started his agency Gin Lane ten years ago where they designed websites, apps and overall brand for DTC companies like Warby Parker, Sweetgreen, Harry's and many more. They have also done projects with Nike, Bose, GE and Whole Foods. Gin Lane is now Pattern Brands. Pattern is a multi-brand consumer goods company owned and operated under one roof, with each of its brands working together toward one mission: To help our generation find more enjoyment in daily life.

     

    – EMMETT SHINE –

    https://www.patternbrands.com/

    https://equalparts.com/

    https://twitter.com/emmettshine

     

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