trend micro

With the launch of Bing’s new AI and the release of ChatGPT 4, the technology paradigm shift is gaining even more speed. Julian talks with VP of cybersecurity at Trend Micro, Greg Young about securing environments in todays landscape.

Ep. 129: Hockey shaped this cybersecurity executive, an industry with zero unemployment and three million open jobs on any given day. Download our “Make Your Employees Feel Like Superheroes” BONUS RESOURCE for this episode!

If these lessons resonated with you, connect with me and my team at maxwellleadership.com/don and together we can next-level your company culture! 

Special thanks to Samuel Manley and Nico Finol for making this episode possible.

Louise strives to grow the channel ecosystem. Cloud transformation. Empowering women. Channel Focus Board Member. Channel Focus Women's Leadership Council Board Member. Member of Club 50. Motivational speaker. Everest summiteer.

Episode Links:
LinkedIn: https://www.linkedin.com/in/llmcevoy/



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Host Karl talked to Cam Roberson, Vice President of Beachhead Solutions about choosing the right security tools. 

BeachheadSecure for MSPs provides a PC and device security platform for businesses and MSPs to encrypt data and automate threat responses. 

Earlier in his career, he was a product manager at Apple and ran an advertising agency in for 15 years before selling the firm. He also teaches courses at his local community college on business and entrepreneurship.

Additional Relevant Information Some more detail on the topic/thesis Cam's interested in bringing to the SMB Community Podcast if interest (with no shortage of examples and energy):

SMBs rely on their MSPs for expert and clear-eyed perspectives on their technology needs. That is especially true when it comes to data and system security. But given that the current security solution landscape has been rendered nearly incomprehensible by fancy new (and newer) acronyms, it’s no surprise that businesses seek experts able to tell EDR from XDR and SOAR from SIEM to guide their systems to safety.

In truth, MSPs themselves must be more careful than they are right now in examining the the actual substance of potential solutions, since marketing departments have been more than happy to play fast and loose with acronym definitions. The acronym terminology on a product’s tin may have more to say about industry sales trends than what threats the tool actually addresses. Those marketing pressures also drive security acronyms to shift meanings and become increasingly hazy.

The better approach for MSPs is to follow a disciplined strategy that selects solutions based on clients’ specific security needs and not on ephemeral acronyms or marketing hype. A loose strategy that chases acronyms only leads to an endless high-stakes game of whack-a-mole, where new risks regularly pop up to threaten unprepared systems and MSPs scramble to bat them down before harm is done.

Ultimately, the false comfort of nebulous high-level acronyms doesn’t protect SMBs. It’s MSPs focusing on the gritty details of clients’ security needs that gets the job done.
Web Sites, Blogs, and Social Media Links we can Promote on the Podcast

Links:

https://www.beachheadsolutions.com/
https://www.linkedin.com/in/camroberson/
https://www.linkedin.com/company/beachhead-solutions/

Sponsor Memo: Trend Micro

As an MSP managing the security of multiple clients, ensuring you can quickly & efficiently respond to security incidents across your customers is critical to reducing the severity and consequences. Trend Micro's SOC-as-a-Service solution tailored for MSPs not only augments your existing team with security expertise but also proactively hunts for threats and indicators of attack across your entire customer base. 

We call this "multitenant detection & response." Learn more and get the MSPs SOC-as-a-Service playbook using the link in the show notes or visit https://trendmicro.com/msp

https://www.trendmicro.com/en_us/partners/channel-partners/managed-service-provider.html?modal=s4c2-tile-socaas-playbook-c42c13

The journey to the cloud brings a wealth of benefits such as being able to rapidly scale but have also seen an increased risk to organisations related to the shift, these risks need to be managed by organisations because it isn't always the responsibility of the cloud provider. The Trend Micro and Obscure teams discuss this topic and provide some advice on reducing your exposure. Download the report now: https://bit.ly/obs-securitytrends

COVID brought with it a tremendous amount of fear and disinformation, many of us have been bombarded with scams and attacks with the criminal groups taking advantage of this. In this episode, we look into some of these attacks that the Trend Micro and Obscure teams have observed as well as what is covered in the localised version of the Trend Micro 2021 Midyear Cybersecurity Report. Download the report now: https://bit.ly/obs-securitytrends

In a perfect world, we wouldn't have bugs and vulnerabilities but sadly this isn't the case, couple this with the enormous number of devices connected to the internet and we have a huge risk which is music to Cybercriminal's ears.  In this episode, Trend Micro and Obscure teams discuss the various vulnerabilities and how to address some of them. Download the report now: https://bit.ly/obs-securitytrends

Ransomware continues to be a threat to enterprises and small businesses alike, it is alarming that the attackers are becoming more sophisticated and adopting new technologies to create these attacks. In this episode, the Trend Micro and Obscure teams drive into some interesting Ransomware discoveries included in the localised Trend Micro 2021 Midyear Cybersecurity Report downloadable from https://bit.ly/obs-securitytrends