OhHello - Stacy Bohrer
Stacy is a people-driven leader who is passionate about developing new businesses. With decades of experience within the digital marketing and technology space, Stacy finds herself most proud of the teams she has built - both at early stage, Series A and Post-IPO organizations. With a sharp eye on results, Stacy insists that people are the most valuable asset of any fast-growing business.
Today, Stacy is Vice President of Sales for the Midwest and West Coast for OpenX, an adexchange platform in the adtech ecosystem. There, Stacy works with her teams, clients and agencies to ensure that high quality inventory is coupled with rich data for effective digital marketing campaign results. Stacy also consults organizations separately under the name, UpLift Consulting (her personal consultancy), helping fast-growing companies balance growth with cultural demands.
Stacy offers a vast history in marketing and adtech, holding positions within Radio, Print, Television, Social, and Programatic. Notably, in 2013, Stacy launched the Midwest business for The Trade Desk as the first Midwest employee, quickly building the company’s portfolio and establishing The Trade Desk as the platform of choice among programmatic buyers in the region. Stacy helped take the organization public in 2016 and oversaw the 150+ Midwest organization until her departure in late 2021.
Finally, Stacy is a never-ending student with an ongoing quest for knowledge. This past year, Stacy graduated from Northwestern University with a Masters in Communication, a degree which she insists is already paying dividends in her work. Stacy is also a proud member of Chief, an organization devoted to keeping women in leadership.
