ufc transformation

You can’t be afraid to step on toes if you want to run a mixed martial arts promotion… or stomp on them. Michael Thomsen is the author of “Cage Kings: How an Unlikely Group of Moguls, Champions, and Hustlers Transformed the UFC into a $10 billion Industry”. Ricky Mulvey caught up with Thomsen to discuss: - The rise and transformation of the UFC - How president Dana White negotiates with fighters - What investors may want to know about the upcoming merger between WWE and the UFC Companies discussed: EDR, WWE Host: Ricky Mulvey Guest: Michael Thomsen Producer: Deidre Woollard Engineer: Rick Engdahl Learn more about your ad choices. Visit megaphone.fm/adchoices

SPONSORED BY: ATHLETIC GREENS. Get a free 1-year supply of Vitamin D and 5 free travel packs with your first purchase. Go to athleticgreens.com/triggernometry Dan Hardy is an English former mixed martial artist who fought in the welterweight division. He signed a contract with the UFC in 2008 and was known as “The Outlaw.” In 2010, he fought Georges St-Pierre for the UFC Welterweight Championship but lost via decision. Later in his career, he moved into commentary before a dispute with the UFC resulted in their parting ways. Hardy now commentates on MMA for his own YouTube channel, Full Reptile: https://www.youtube.com/@DanHardyFR  Join our exclusive TRIGGERnometry community on Locals! https://triggernometry.locals.com/ OR Support TRIGGERnometry Here: https://www.subscribestar.com/triggernometry https://www.patreon.com/triggerpod Bitcoin: bc1qm6vvhduc6s3rvy8u76sllmrfpynfv94qw8p8d5 Music by: Music by: Xentric | info@xentricapc.com | https://www.xentricapc.com/ YouTube:  @xentricapc   Buy Merch Here: https://www.triggerpod.co.uk/shop/ Advertise on TRIGGERnometry: marketing@triggerpod.co.uk Join the Mailing List: https://www.triggerpod.co.uk/sign-up/ Find TRIGGERnometry on Social Media:  https://twitter.com/triggerpod https://www.facebook.com/triggerpod/ https://www.instagram.com/triggerpod/ About TRIGGERnometry:  Stand-up comedians Konstantin Kisin (@konstantinkisin) and Francis Foster (@francisjfoster) make sense of politics, economics, free speech, AI, drug policy and WW3 with the help of presidential advisors, renowned economists, award-winning journalists, controversial writers, leading scientists and notorious comedians. 00:00 Intro 01:49 Dan's Life Story 05:30 How You View Your Opponent Before a Fight 08:25 What Makes Someone Want to Become a Fighter? 12:20 The UFC’s Impact on MMA 18:42 Why It’s So Difficult for Fighters to Quit 26:43 Sponsor Message: Athletic Greens 28:15 How Big is the Psychological Element of MMA? 35:48 The Future for Jon Jones  47:30 Why Dan Left the UFC 58:15 Why is the UFC Losing Momentum? 58:44 Dan's Opinion of Power Slap 1:05:37 The Appeal of MMA 1:10:53 Dan’s Top 5 UFC fighters 1:16:27 Opinion on YouTube Fighters 1:19:08 What’s the One Thing We’re Not Talking About? Learn more about your ad choices. Visit megaphone.fm/adchoices