wto public forum

After facing many obstacles to set up her own business in Kenya, Farhia decided to create a training company to help young entrepreneurs navigate these obstacles. Faced with COVID-19 disruptions, she found creative ways to keep going – also reaching new clients abroad. The WTO’s Public Forum Coordinator Vonai Muyambo talks about youth and trade, and the lessons of this year’s event.

As the Brazilian cosmetics company where Rafaela worked took advantage of the COVID-19 pandemic to strengthen their online business, they also took the bold step to enter new markets overseas. She tells us about the process to register these products abroad. WTO’s Devin McDaniels discusses the importance of trade in safe products.