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    #170 with Jake Paul - Why Jake Paul Thinks He's Worth Billions

    enApril 14, 2021

    Podcast Summary

    • Manage business operations efficiently with a single source of truthUtilize a centralized platform like HubSpot to manage customer interactions, track leads, and enhance growth through AI-supported features. Don't overlook the value of niche audiences and targeted groups for generating revenue.

      Having a single source of truth for your business operations can save you from the frustration of dealing with multiple disconnected software and tools. HubSpot's customer platform offers a solution by providing a centralized location for managing customer interactions, tracking leads, and even utilizing AI-supported features for personalized messaging. This can lead to increased efficiency and effectiveness in growing your business. Additionally, the value of niche audiences and influencing smaller, targeted groups should not be underestimated. Even with smaller followings, it's possible to make a significant impact and generate revenue through various channels.

    • Leveraging a niche following for unique opportunitiesHaving a dedicated following can lead to exclusive opportunities and successful fundraising campaigns.

      The power of a niche loyal following can lead to unique opportunities. During a conversation, Jeff and Sam discussed various topics, including an upcoming fight between Ben Askren and Jake Paul, and a bet they made regarding the outcome. They also mentioned the launch of Jeff's rolling fund, The Anti Fund, which he raised exclusively from his podcast audience. The conversation highlighted the intrigue of the upcoming fight and the potential for underdog victories. Additionally, the discussion underscored the importance of having a dedicated following and leveraging that connection to achieve goals, whether it's in the context of a bet or a fundraising campaign.

    • Raising funds through trusted audience and niche followingBuilding a trusted audience and niche following can lead to significant fundraising opportunities, even without traditional methods. Successfully raised a large rolling fund on AngelList, attracting top investors like Marc Andreessen and Chris Dixon.

      Building a trusted audience and niche following can lead to significant fundraising opportunities, even without traditional pitch meetings or phone calls. This was demonstrated by raising a large rolling fund through the AngelList platform, attracting investors like Marc Andreessen and Chris Dixon, without giving AngelList a cut. The changing venture capital ecosystem includes hedge funds and institutional investors entering the startup scene, while growth equity firms may face challenges. As entrepreneurs and long-term players, Jake and Jeff aim to add value to their portfolio companies and focus on delivering the best returns to their Limited Partners. Jake, who has been angel investing since he was 18, has had success with consumer startups like Quip, No Foods, Triller, and Hush Hush Beauty. Their primary goal is to maximize returns for their investors, not just fund size.

    • Jake and Jeff's Shared Interest in Human Performance and EntrepreneurshipJake and Jeff, with different backgrounds, united through their common interests in human performance and entrepreneurship, forming a dynamic duo that aims to expand their horizons and build a legacy through angel investing.

      The dynamic duo of Jake and Jeff, despite having seemingly disparate backgrounds and personas, came together through their shared interest in human performance and entrepreneurship. Jake, known for his YouTube presence and playful antics, met Jeff, a successful tech entrepreneur, through their mutual connection to HVMN and Conor McGregor. Both had goals of expanding their horizons, with Jake aiming for fighting, starting a VC fund, and mastering the splits, and Jeff wanting to start a fund. They found common ground in their overlapping interests and networks, and their vision for what they could accomplish together. While angel investing may not provide immediate financial returns, Jake saw it as an opportunity to stay ahead of trends, build a legacy, and bridge the gap between the business and influencer worlds.

    • Entrepreneurs Run Businesses Like Media CompaniesSuccessful entrepreneurs focus on operations, team building, and keep an eye on emerging trends to invest in innovative companies.

      Successful entrepreneurs like Jay Z structure their businesses like media companies, with a clear focus on operations and team building. They also keep an eye on emerging trends, such as NFTs and the metaverse, and look for opportunities to invest in innovative companies in these areas. Jake Paul, for example, is excited about the potential of Zed Run, a company specializing in horse NFTs, and sees decentralizing social media as a powerful trend. To effectively run a business, these entrepreneurs remain involved in the operations and have a strong team around them. They also have a parent company with branches for different revenue streams, and most of their revenue comes from YouTube or brand partnerships.

    • Digital Horse Racing Platform Zebrun Combines Horse Racing, Pet Ownership, and GamblingUsers can buy, raise, and race digital horses as NFTs, earn money through winnings and breeding, and experience market volatility on Zebrun, a digital economy appealing to Gen Z and millennials.

      Zebrun is a platform where users buy, raise, and race digital horses as NFTs. It combines elements of horse racing, pet ownership, and gambling, allowing users to earn money through winnings and breeding. The value of each horse is determined by a combination of its breed and random chance, creating a market for buying, selling, and trading horses. Some users, known as "whales," have manipulated the market by buying and trading among themselves, driving up prices for all. Despite concerns of insider dealing, the creators believe there is a legitimate market for this digital economy, particularly for Gen Z and millennials who prefer digital experiences to traditional ones. The market for Zebrun horses has seen significant volatility, with prices crashing and then rising again as users move from one platform to another, making it an exciting and potentially profitable space for investors.

    • Understanding the Role of Tastemakers in NFT MarketTastemakers, galleries, and curators play a significant role in choosing successful NFTs and artists. Self-dealing and potential insider trading are common practices, requiring caution and thorough research.

      The NFT market, represented by artists like Beeple, is compared to traditional art markets in terms of having some liquidity. However, it's challenging to predict which specific NFT or artist will be successful. An ecosystem of tastemakers, galleries, and curators similar to the traditional art world plays a significant role in choosing winners. Self-dealing and potential insider trading are common practices in the Wild West-like NFT market. It's crucial to approach investing with caution and thorough research. One example of potential self-dealing is when an artist sells their own NFT at a high price and then sells it back at a discount, benefiting from the price difference. This behavior is common in the NFT market and was also seen in the early stages of Bitcoin. It's essential to understand that not every NFT platform needs to be a long-term success to generate profits for investors. Early investment and speculative runs can lead to substantial returns. Despite the complexity and potential risks, getting the general public involved in NFTs is crucial for their mainstream adoption and success.

    • A new platform for investing in influencers and creatorsBitCloud allows early investors to gain access and potential financial gains as the value of an influencer's coin appreciates, offering a unique investment opportunity in the creator economy.

      BitCloud, a new cryptocurrency platform, offers a simplified entry point for fans and investors to support and potentially profit from the rise of influencers and creators. Unlike traditional platforms like Patreon, where supporters pay for access to content, BitCloud allows early investors to not only gain access but also make financial gains as the value of the influencer's coin appreciates. This concept, which can be compared to investing in Amazon stock early, is a game-changer for the 1,000 true fans idea, where a creator can make a living with the support of a dedicated fanbase. The potential financial rewards for early identification and investment in emerging talent make BitCloud an exciting development in the world of creator economy. However, it's essential to do due diligence and research the platform and the people behind it before investing.

    • Helping Influencers Monetize Their AudiencesFanjoy and similar companies help influencers monetize their audiences by offering merchandise, fan experiences, and more, with significant gross merchandise sales annually

      The influencer economy is a valuable and growing market, with influencers like Jake creating billions of dollars in value for platforms like YouTube, but not capturing a significant portion of that value themselves. Companies like Fanjoy aim to help influencers monetize their audiences more effectively, providing services from merchandise to fan experiences. The market for these services is significant, with gross merchandise sales likely exceeding $100 million per year for companies like Fanjoy. The long-term equilibrium of this economy is uncertain, as the current revenue model is unsustainable from an economic perspective. The ultimate commodity is time, and attention is the best proxy for it. Companies that help influencers make the most of their time and attention are becoming increasingly valuable. Fanjoy, in particular, is a leading player in this space, offering a one-stop shop for influencers' merchandising, fulfillment, and fan experiences. The future of the influencer economy may involve more disruption of traditional retail and continued innovation around monetization strategies.

    • Exploring opportunities in tech and media industriesOpportunities lie in cloud tech, creator monetization, innovative commerce, interactive books, and optimizing content creation/distribution

      There are numerous opportunities in the tech and media industries, particularly in areas like cloud technology, monetization for creators, and innovative commerce solutions. One intriguing example is a company called Tails, which allows authors to turn their text into interactive books, creating a new revenue stream. Another area of need is the shortage of skilled social media professionals, who can create, edit, and manage content across various platforms. The challenge lies in connecting those in need of these services with the right talent. Additionally, there's a demand for solutions that can help individuals and companies optimize their content creation and distribution processes. These opportunities can lead to significant growth and value creation in the industry.

    • Connecting employers with skilled content creatorsEffective platforms are needed to bridge the gap between employers and skilled content creators. Traditional job boards and social media may not be sufficient, and new solutions like Dribbble, an agency, or a more exclusive Fiverr could address this issue.

      There is a need for platforms that connect high-quality content creators with potential employers in a meaningful way. Traditional job boards and social media platforms may not be effective in showcasing the skills and portfolios of these creators. Dribbble, a platform for designers, has been successful in addressing this issue by allowing creators to share their work and build a robust portfolio. Another solution could be a place where creators can highlight their best work and demonstrate their understanding of specific skill sets. However, creating such a platform comes with challenges. An alternative could be building an agency to hire and manage a large pool of content creators. Another potential solution could be a more exclusive Fiverr or a social media school that provides top-tier training and best practices for creators. Despite the challenges, there is a clear demand for effective platforms that connect employers with skilled content creators.

    • Social Media Training Program for BusinessesSpeakers propose a profitable venture: a social media training program for businesses, featuring industry influencers, interactive sessions, and a curriculum. Potential annual revenue of $10M+, inspired by Lambda School model.

      There's a potential business opportunity in creating a social media training program specifically for companies, not just young kids. This program would involve recorded talks by popular social media influencers, followed by interactive sessions with industry editors to teach best practices. The program would be structured like a boot camp, with a curriculum and regular meetings. The speakers suggest that this could be a profitable venture, potentially reaching $10 million or more in annual revenue, and even growing to the size of a large advertising school. They also mention the success of the Lambda School model for software engineering education as an inspiration. The speakers encourage entrepreneurs to consider this idea and offer their support if a credible operator comes forward. They also mention their past experiences of gifting struggling businesses to young people as a new education model. The speakers suggest that there's a clear demand for such a service from businesses and that they would be willing to pay for it. They also encourage the audience to share any other pain points or problems they'd like to see solved in the business world. The speakers express their confidence that if they put the idea out there, they would receive a response from capable operators.

    • Decrease in Testosterone Levels Among Younger MenTestosterone levels of 22-year-olds today are similar to those of 67-year-olds in 2000, leading to controversy over testosterone replacement therapy (TRT) and its ethical implications.

      The average testosterone levels of 22-year-old men today are similar to those of 67-year-old men in the year 2000, leading to a significant decrease in testosterone levels over the past two decades. This issue, which is becoming a larger conversation, particularly among younger men, has given rise to the testosterone replacement therapy (TRT) industry. TRT involves injecting oneself with testosterone, and while some, like Jake, may consider it due to its potential benefits, others, like Sean, may not. The industry, which is estimated to have high recurring revenue, is controversial and has been criticized for being scammy. However, some companies, like Maximus, are working to address this issue in a more ethical and effective way. As the conversation around men's health and wellness continues to evolve, it will be interesting to see how this industry develops and how it is regulated.

    • Leveraging unique insights and investor connections for startup successInvestors with introductions, attention, and customers can help startups succeed, even with limited resources. Effective utilization of assets like attention or capital gives an edge in today's economy.

      Having a unique insight and the ability to command attention or capital can lead to successful business ventures, even if resources are limited at the outset. Investors who can provide introductions, attention, and customers can help startups get off the ground and potentially outperform traditional venture capital funds. To learn more about Anti Fund and their investment opportunities, follow them on AngelList, Instagram, Twitter, and watch Jake Paul's fight. Remember, in today's economy, time is the ultimate commodity, and those who can effectively utilize their assets, such as attention or capital, have a significant advantage.

    • Appreciation for insights, but lack of challenging questionsThe podcast discussion revealed the guest's potential $20M annual revenue, significant YouTube ad income, and potential for brother's stronger brand merch business, but regretted the absence of tougher questions for more value to listeners.

      During a discussion about a business-focused podcast, the speaker expressed appreciation for the insights shared, but felt slightly disappointed with the lack of challenging questions directed towards the guest. They noted that the host acted as a protective barrier for the guest, preventing tougher queries that would have provided more value to the listeners. Despite this, the speaker admired the guest's unique perspective and estimated that the guest's media company could generate around $20 million in revenue annually, with significant earnings coming from YouTube ad revenue and boxing events. Additionally, they speculated that the guest's brother might have a stronger brand and merch business. The speaker also believed that the guest's expenses were likely high, potentially exceeding $500,000 per month.

    • Impressive poise and maturity from a young, famous celebrityYoung celebrity showed respect, quiet confidence, and grace in difficult situations, started investing early, and adapted to new opportunities with the right people

      The celebrity discussed in the podcast, despite being young and famous, came across as respectful, quiet, and confident. He handled difficult situations gracefully and showed impressive business acumen, having started investing at a young age. The speaker was impressed by his poise and maturity, especially considering the challenges that come with gaining fame at a young age. The celebrity's success can be attributed not only to his personal qualities but also to the people he surrounds himself with and his ability to adapt to new platforms and opportunities.

    • Embracing change for a new life experienceContinuous self-reinvention can lead to intriguing life chapters and new experiences. Embrace change to enrich your life.

      Continuous self-reinvention can lead to intriguing and successful life chapters. The discussion revolved around a YouTuber who stepped away from his daily vlogging routine to train for a boxing match against another YouTuber, leading to significant earnings and a new life experience. This incident echoed the idea that reinventing oneself can be fascinating and rewarding. During the Billy of the Week segments, it's often noted that interesting individuals have undergone multiple transformations in their lives before reaching a notable age. The individual mentioned in the discussion had already experienced several captivating chapters in his life before the age of 25. This anecdote highlights the importance of embracing change and seeking new experiences to enrich one's life.

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    $100M Founder Reveals The Secret To Making Data Profitable

    $100M Founder Reveals The Secret To Making Data Profitable
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    My First Million
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    The GameStop Guy Has Returned… (And Has A New $210M Bet)

    The GameStop Guy Has Returned… (And Has A New $210M Bet)
    Episode 594:  Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) explain what’s happening with GameStop AGAIN and how Keith Gill turned $56k into $210M with memes.  — Show Notes: (0:00) Roaring Kitty's $200M GameStop holding (8:41) Is Keith Gill the most genius creator behind a brand? (14:53) Where did the $65M come from? (17:44) The 7 Stages of GameStop FOMO (20:00) Ryan Cohen's activist investments in GameStop, Bed Bath and Beyond  (26:34) Shaan's honest take on paternity leave (31:53) Painting the windows black (35:42) Zach Pogrob's The Year of Obsession (37:03) What's the deal with run clubs right now? (39:19) Sexy faces and sexy paces (42:04) Endurance event businesses (45:06) Opportunity: The suburban Iron Man (51:19) Scott Harrison gives Shaan unsolicited feedback — Links: • [Steal This] Get our proven writing frameworks that have made us millions https://clickhubspot.com/copy • wallstreetbets - https://www.reddit.com/r/wallstreetbets/ • Unusual Whales - https://unusualwhales.com/ • WSJ on Ryan Cohen - https://tinyurl.com/4zue9xps • Wander - https://www.wander.com/ • The Lehman Trilogy - https://thelehmantrilogy.com/ • The Year of Obsession - https://tinyurl.com/4nsrh689 • Nick Bare - https://www.instagram.com/nickbarefitness • RAWDAWG - https://www.instagram.com/rawdawgrunclub • River - https://www.getriver.io/ • 29029 Everesting - https://29029everesting.com/ • Rock n Roll Running - https://www.runrocknroll.com/ • thespeedproject - https://www.instagram.com/thespeedproject • Grab HubSpot's free AI-Powered Customer Platform and watch your business grow https://clickhubspot.com/fmf — Enter to win a free trip at https://www.wander.com/mfm and use code MFM300 at checkout for $300 off your booking. — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
    My First Million
    enJune 07, 2024

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